Today, BACARDÍ® rum unveils a fresh, new take on the brand with a 30-second TV spot, experiential House Party campaign and comprehensive digital, mobile and partnership strategy designed to connect with millennials on their terms, in their world, in their way. This is the first campaign launch since BACARDÍ revamped its advertising and marketing business four months ago and reflects the brand’s desire to dominate the category once again.
The TV spot, entitled “The Truck,” is an authentic take on a Millennial’s world, capturing the energy of their life. It features a group of friends letting nothing get in the way of hosting an amazing house party. Shot with a hand-held camera, the viewer is drawn in to feel like they are part of the story, experiencing the energy of this cross-country journey. It’s styled similar to a movie trailer, giving the audience a sneak peek into the brand world and house party occasion, then leaving you wanting to see and learn more. The ad represents the first work from BBDO and OMD, the new global creative agency partners for the Bacardi portfolio of brands.
The ad includes the tagline: “There’s Nothing in the Way,” a tribute to the brand’s history and irrepressible spirit, as well as a shout out to those who are busting through and overcoming obstacles in the real world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7654851-bacardi-rum-creative-platform/
Wave energy developer Eco Wave Power Ltd is pleased to announce that Eco Wave Power's Energy Project was formally opened by the Chief Minister, Hon. Fabian R Picardo and by the Minister of Health, Environment and Climate Change, Hon. Dr. John Cortes, and is now exporting electricity into Gibraltar's power grid.
Tel Aviv, Israel – June 1st, 2016 –
The Gibraltarian Project was officially "switched-on" by the Chief Minister of Gibraltar, Hon. Fabian R Picardo and by the Minister of Health, Environment and Climate Change, Hon. Dr. John Cortes. Gibraltar Electric Authority (Gibraltar's National Electric Company) is the purchaser of the entire Project's power.
The Project is the first grid connected Eco Wave Power plant and the only wave power plant anywhere in Europe, operating multiple wave units, under Commercial PPA terms.
"In the last 4.5 years, we have been through a lot. People were coming with these magic black boxes, they told us you give us some funding and we will give you the power. They never came up with anything. Nothing ever worked. This is clearly working. I think that the future is bright and the future like the past all those six million years ago is in the power of the sea all around us"
To view the multimedia release go to:
http://www.multivu.com/players/uk/7851451-eco-wave-europe-first-grid-connected-energy/
B-ball for the China earthquake victims was played steet style and raised over 80,000 HKD last week in an all out exhibition match between AND1 U.S.A and local celebrities team which included Jaycee Chan. Jaycee made major cash by catching nothing but air 8 times in a row in a free throw contest. 24 Herbs, SIR JBS MC'd the game and the whole band kept the fans out of their seats during halftime. The final score didn't matter because everyone won on this night. Look for the next Streetball event -- it should not be missed.http://www.so-u.tv/playVideo.php?id=955
http://www.osv.ltd.uk/aston-martin.php The motoring world was captivated by the Aston Martin Vantage from the moment the finished product was finally unveiled at the 2005 Geneva Motor Show. The latest revisions to the model do nothing to diminish the appeal of what is the ‘sporty baby’ of the Aston Martin range.....See More http://www.osv.ltd.uk/aston-martin.php
An injury ends Laura Nelson’s career as a surgeon. Now, as Vice President of a pharmaceutical company, Laura works to finalize the approval of a groundbreaking new drug. But her efforts are being thwarted by a malicious FDA employee who will stop at nothing to prevent the approval, and Laura is standing directly in his path. Find out more about the author here- http://patriciagussin.com/ and check out the book here http://oceanviewpub.com/after-the-fall/. After the Fall by Patricia Gussin. Thriller
OK, heavy metal is not exactly sitting in
everybody's iDevice but for those fans that enjoy this genre of music
nothing beats the chance to see as many as 40 of their favorite bands
on a luxury cruise ship plying the warm sunny waters of the Caribbean.
I found that part of the attraction is a strong desire to be different,
stand out, even scream out hey look at me I'm
Virgin Australia, Delta Air Lines and Tourism Australia are teaming up to encourage Americans to visit Australia now, not “someday,” in their first joint U.S. marketing campaign, with a chance to win one of 52 trips. Starting today, “Someday” hopefuls can visit AustraliaSomeday.com to enter and explore unforgettable experiences throughout Australia.
To showcase just why There’s Nothing Like Australia for a vacation, the partners are inviting Americans to enter the contest by choosing from 52 (a whole year’s worth!) signature weeklong trips featuring the best experiences and events in Australia throughout the year. Each trip comes complete with a week’s hotel, roundtrip airfare for two and the featured Australian experience.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7151951-tourism-australia-52-aussie-someday-trips
Tourism Australia has launched its latest campaign, which is focused on highlighting the country’s world-class aquatic and coastal experiences, in a bid to lure more international visitors to Australia.
The new creative, the latest instalment in Tourism Australia’s global There’s Nothing like Australia campaign, was officially unveiled at an event in New York on Australia Day eve attended by Australia’s Minister for Foreign Affairs the Hon. Julie Bishop.
Guests at the event were treated to immersive ‘virtual reality’ displays and aquatic-themed images being projected onto the ice rink at the famous Bank of America Winter Village at Bryant Park alongside the reveal of a new broadcast ad, featuring a voiceover by Australian actor and new Tourism Australia global ambassador Chris Hemsworth. The event was hosted by Australian chef Curtis Stone and guests enjoyed a specially designed Australian menu by Luke Mangan.
To view the multimedia release go to:
http://www.multivu.com/players/English/7742051-tourism-australia/
The 2012 Campari Calendar, entitled It’s the end of the world, baby!, was unveiled in Milan today.
Now in its 13th edition, this year\'s iconic Campari Calendar is inspired by the many prophesies that in 2012 the world will see a global transformation leading to the end of the world as we currently know it. With nothing but a blur of unknown possibilities, Campari takes a positive look at intriguing theories, and presents their vision in a series of powerful, awe inspiring photos starring Hollywood actress and supermodel, Milla Jovovich.
To ivew Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/campari/52149/
#2 This book’s name is ‘al-Asma’ was-Sifat’ authored by Imam al-Hafidh, Abu Bakr Ahmad al-Bayhaqiyy who died in the hijri year 458 which means 971 years ago. This book is the Second Edition published by Dar al-Kitab al-^arabi. In the second volume on page 144, Imam al-Bayhaqiyy said: "Some of our companions used as a proof to refute the place to Allah the saying of the Prophet, sallallahu ^alayhi wa sallam: 'O Allah You are adh-Dhahir and there is nothing above You, and You are al-Batin and there is nothing underneath You.' Therefore, if there is nothing above Him and nothing underneath Him, He is not in a place."
This is the belief of the fine Muslim scholars, the Salaf and the Khalaf. This is the creed of the Prophets, and that’s what we follow wal 7amdulillah rabbil 3aalameen.
*The Salaf were the scholars who lived during the first three centuries after the Hijrah (Immigration) of the Prophet, sallallahu ^alayhi wa sallam. The Khalaf are the scholars who lived after those three centuries.
