CARRERA, the international fashion eyewear brand, presents its new worldwide communication campaign with strong-impacting images to attract public attention the world over.
Conceived and promoted by the agency D’Adda, Lorenzini, Vigorelli, BBDO, the campaign focuses on the narrative aspect of new communication with a portrait of a generation engaged in living life to the full and enjoying every moment. The message is direct and immediate, due to the clear and absorbing headline, “AFTER ALL, NO REGRETS”. This is a prompt to live life intensely, with personality and without regrets, with CARRERA sunglasses and optical frames as inseparable companions at all times.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/carrera/47596/
This week Chobani, America’s #1 Greek yogurt brand, debuted their first national advertising push, “Real Love Stories.” The multi-faceted campaign, developed by Chobani and their advertising agency, Gotham, Inc., includes two national television commercials along with digital and out-of-home (OOH) ads.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/chobani/48717/
xpedx today announced a new network of seven Package Design Centers with the opening of centers in the San Francisco Bay Area and Rochester, N.Y., and the expansion of existing design centers in Chicago, Detroit, Kansas City, Pittsburgh and Juarez, Mexico metropolitan areas. xpedx provides total packaging solutions for manufacturers, brand owners/marketers and other businesses.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/xpedx/48438/
Four of Europe’s most exiting cities with unique transportation challenges are now your play things. Paradox Interactive and Colossal Order Ltd are proud to announce that Cities in Motion, a mass public transportation simulator, has released today on PC with a recommended retail price of $19.99/€19.99
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/paradoxinteractive/47604/
Baha Mar celebrated the commencement of construction with its official groundbreaking ceremony on Feb. 21, 2011. The largest single-phase resort development in the history of the Caribbean, the 1,000-acre, $3.4 billion resort, gaming and entertainment complex is slated to open in late 2014, and will include some of the world’s most famous hotel brands, setting a new standard of luxury for the hospitality industry.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bahamar/48767/
Experian Automotive today announced CheckMyRide.com, a free social media Website for car enthusiasts. Members of the site can build their own personal vehicle history timeline, track the whereabouts of vehicles they have owned in the past, and easily share their favorite memories about the cars and trucks they love on Facebook and Twitter. The new site also allows members to receive a free AutoCheck® vehicle history report so they can fully understand and share their current vehicle’s history.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/experian/48613/
The CIGNA Health Awareness Tour Mobile Learning Lab is an experiential exhibit on 18 wheels that helps to raise awareness and understanding of traditional and non-traditional influencers of health.
Many health awareness efforts seek to increase individual understanding of the importance of key “numbers” or medical indicators of health, such as blood pressure and cholesterol levels. While these measures are important, the Mobile Learning Lab takes awareness to a new level, challenging guests to look at health more holistically.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46644-CIGNA-Mobile-Learning-Lab/
An estimated 102 million Americans have cholesterol levels that are considered borderline high-risk.1 This staggering fact makes lowering cholesterol one of the most imperative things to do to promote overall heart health. Unfortunately, too few people understand the essential steps in reaching this goal. Metamucil and Dr. Michael Roizen, Chairman of the Wellness Institute at Cleveland Clinic and host of the upcoming PBS series, “Younger You,” have joined to present the “Five Things Every American Needs to Do to Lower Their Cholesterol” to encourage Americans to lead a proactive lifestyle with small modifications and dietary changes.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/metamucil/48409/
Today Zagat Survey, LLC, the world’s first provider of user-generated restaurant information, rolled out a totally new website with extensive free features. The completely rebuilt site offers the most powerful restaurant search tools available, along with expanded free content and increased recognition of member contributions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/zagat/48730/
An estimated 102 million Americans have cholesterol levels that are considered borderline high-risk.1 This staggering fact makes lowering cholesterol one of the most imperative things to do to promote overall heart health. Unfortunately, too few people understand the essential steps in reaching this goal. Metamucil and Dr. Michael Roizen, Chairman of the Wellness Institute at Cleveland Clinic and host of the upcoming PBS series, “Younger You,” have joined to present the “Five Things Every American Needs to Do to Lower Their Cholesterol” to encourage Americans to lead a proactive lifestyle with small modifications and dietary changes.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/metamucil/48409/
Head & Shoulders®, official shampoo of Major League Baseball, today announced Minnesota Twins All-Star catcher, Joe Mauer, is the newest member to join the brand’s ambassador team, which includes Associated Press Defensive Player of the Year, Troy Polamalu.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/headandshoulders/48664/
The Saab Automobile factory echoed to the sound of loud cheers and spontaneous applause today (23 February) as almost 4,000 employees, dealers and suppliers held a giant party to celebrate the first anniversary of Saab’s rebirth as an independent carmaker.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/saab/48782/
