Market-leading food company Engro Foods in Pakistan recently relaunched its flagship milk brand Olper’s in Ecolean’s lightweight packaging. The unique shape and large printing surface of Ecolean’s 250 ml Aseptic package will make Olper’s brand stand out on store shelves in a category dominated by traditional carton packaging.
Earlier this year, market leader Engro Foods rebranded Olper’s to further differentiate it from other brands in conventional packaging. Ecolean’s lightweight package offers easy tear-off, pouring and handling, making the new Olper’s 250 ml an obvious choice for all modern consumers. Furthermore, the package can be used in microwave ovens, which is perfect in a country with a strong tea drinking tradition.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64162-olpers-milk-launched-in-ecolean-package
The Wasil Foundation, a Pakistan-based microfinance institution, won the Islamic Microfinance Challenge, a global contest to identify innovative Sharia-compliant financial products. Wasil won the $100,000 grant award for its package of products aimed specifically at smallholder farmers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7065951-cgap-2013-islamic-microfinance-challenge-winner-the-wasil-foundation/
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
The XC90 is the first car in the world with technology that features automatic braking if the driver turns in front of an oncoming car. This is a common scenario at busy city crossings as well as on highways, where the speed limits are higher. The all-new Volvo XC90 detects a potential crash and brakes automatically in order to avoid a collision or mitigate the consequences of a crash.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
InComm, a leading provider of integrated technology solutions to retailers at point-of-sale (POS), announced the availability of its SIM card and no-contract wireless plan bundled into one Bring Your Own Device (BYOD) Starter Kit package. The InComm BYOD program was recently named a winner in the Best Choice Retail Card category in the 2015 Paybefore Awards.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7410151-incomm-byod-starter-kit/
According to recent findings from Campos Inc., food customization is one of this year’s top consumer trends. Now, more than ever, consumers find endless options when it comes to customizing food – whether they are eating in or dining out. Along with exploring different flavors and food pairings, the baking industry is rethinking how they package recipes to consumers. In fact, according to Mintel, 45% of consumers surveyed want multiple preparation options and recipes listed on the packaging to allow them to express their personality.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7519851-lucky-leaf-customizable-desserts/
JUST Water, a new 100% spring water from JUST™, has launched in Tetra Pak’s Tetra Top® paper-based bottle. This marks the U.S. launch of this contemporary, one-step open package that offers a new way for brands to deliver grab-and-go beverages to forward-thinking consumers. Tetra Top is a departure from traditional beverage packaging with its clean, modern look, bottle-shaped design and recyclable packaging made primarily from paper, a renewable resource.
“With focus on environmental and social stewardship, JUST Water offers consumers a different type of packaged water that feels as good as it tastes,” said Grace Jeon, CEO of JUST™. “Tetra Top aligns with our brand ethos. The carton delivers a sleek, sustainable package that not only protects our great water but also is compelling to our consumers.”
JUST™ selected Tetra Top because of the carton’s low carbon footprint and a manufacturing process that conserves energy and water. Moreover, the carton has post-recyclable use as paper products and green building materials.
To view the multimedia release go to:
http://www.multivu.com/players/English/7609551-tetra-pak-just-water/
Today, Suzhou Tourism launched its first-ever campaign to directly target North American travelers – the “Experience Suzhou: The Venice of China and the City of Scholars” sweepstakes, open for entries now through October 23, 2015 at www.TraveltoSuzhou.com/Sweepstakes. Available to residents of the Continental United States and Canada, the online promotion will award 18 travelers (nine winners plus one guest each) a six-day visit to Suzhou between November 2015 and January 2016.
Situated just west of Shanghai, Suzhou is deeply rooted in culture and heritage as one of the oldest cities in the Yangtze Basin dating back more than 2,500 years. With its narrow streets and winding waterways, Suzhou truly lives up to its nickname as “Venice of China.” Taking advantage of this hidden gem location, sweepstakes winners and their guests will enjoy a six-day package inclusive of round-trip coach airfare, accommodations at one of the city’s top hotels, three meals daily, and a guided trip through the city each day. The trip itinerary will offer a quintessential Suzhou experience featuring visits to a selection of UNESCO World Heritage Sites such as the Humble Administrator’s Garden and Lingering Garden, as well as Tiger Hill, Suzhou Museum, Pinjiang Road, Silk Museum, Tongli, and authentic experiences at iconic restaurants such as Songhelou and Deyuelou. The trip is the ultimate vacation adventure for anyone who wants to visit China and experience true Chinese culture.
To view the multimedia release go to:
http://www.multivu.com/players/English/7584351-suzhou-tourism-sweepstakes/
Sandra Lee is an internationally acclaimed expert in all things food and entertaining and is best known for her cooking made easy approach. By using ready-made store-bought foods, she makes serving up delicious, yet approachable everyday meals and party favorites look easy.
To kick off the fall season, Bob Evans has teamed up with the celebrity chef to offer numerous mealtime solutions to busy families on the go made with their collection of side dishes that range from mashed potatoes to macaroni and cheese. Found in the refrigerated section of most local grocery chains, busy families can turn to them as a solution for a simple side dish or use them as a key ingredient when making one of the fun, semi-homemade recipes found at www.bobevans.com/recipes.
“I’m thrilled to be working with Bob Evans – their grocery food products are delicious and offer quality ingredients like their potato side dishes made with real potatoes, real milk and real butter,” said Sandra Lee. “I appreciate the notion of quality side dishes that save time, taste homemade and go from package to table in a matter of minutes. I’m all about making life easier, so I’m happy to share my newest trick in the kitchen and will be turning to Bob Evans sides as I plan my fall and holiday recipes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7484151-bob-evans-farm-fresh-ideas/
Clayton Homes, one of America's largest builders and retailers of manufactured and modular homes, today announced its Shut the Front Door promotion, an event for potential homebuyers looking to get the most from their tax return this year.
From Jan. 1 through March 31, Clayton is offering its popular The Breeze II model at the discounted price of $69,995*. This special price will be available at most retailers. At just over 2,000 square feet, with four bedrooms and two bathrooms, The Breeze II is a spacious home with modern, beautiful features. Homebuyers can also select the optional Energy Smart Home upgrade package, allowing its owners to save money on their monthly utilities.
To view the multimedia release go to:
http://www.multivu.com/players/English/7413931-clayton-homes-avoid-refund-regret/
The Makers of the SPAM® brand are taking their gratitude on the road with the return of the popular SPAMERICAN™ Tour, thanking all of the chefs, fanatic fans and military for 79 years of support. Back for another coast-to-coast culinary journey, this year the brand is partnering with Operation Gratitude to bring their letter writing campaign into 16 communities, and supporting its goal of sending the 2 Millionth Care Package in 2018- by pledging a $1 donation for every letter written in-market and online at SPAM.com. Each letter will be included in a care package, assembled by volunteers, and sent to troops deployed overseas, as well as to new recruits, veterans and first-responders here at home.
Food Network Host and US Air Force veteran Sunny Anderson is once again joining the tour, supporting the Operation Gratitude cause and showcasing her new recipe: Operation SPAM® Gravy with Biscuits. Following the launch in New York at the Tribeca Film Festival, the SPAMERICAN™ truck will stop at military bases and popular community events in San Francisco, Dallas, Nashville, Chicago and more.
“We’re honored to partner with Operation Gratitude for the return of the SPAMERICAN™ Tour,” said Jennifer L. Nolander, SPAM® Brand Manager. “The SPAM® brand has a long tradition of supporting our nation’s military at home and abroad beginning with World War II, and we are honored to bring aboard a veteran like Sunny Anderson to help Operation Gratitude achieve its mission by providing an easy way for communities to give back to those who proudly serve us every day.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7810051-spam-spamerican-food-truck-tour/
