Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
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Today Walgreens (NYSE, NASDAQ: WAG), announced the Walgreens Way to Well Health Tour with AARP, a program dedicated to providing free prevention and early detection health services to some of the nation’s most underserved communities. Now through December 2012, the tour will provide free tests, assessments, education and consulting services to communities located predominantly in cities with the highest prevalence for leading diseases, and highest uninsured and unemployed populations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54970-walgreens-way-to-well-health-tour-with-aarp
DIY Network is on a mission to find America’s Most Desperate Landscape. The go-to-destination for home improvement television is asking viewers to share evidence of their desperate landscapes with the Network in hopes of receiving a $25,000 yard makeover. Now through Monday, April 30, 2012, homeowners can upload photos and videos of their ugly front yards to DIYNetwork.com.
In this fifth annual challenge where ugly wins, the prize is a complete landscape makeover, courtesy of DIY Network expert host and licensed contractor Jason Cameron and his Desperate Landscapes crew. The winner will also appear on America’s Most Desperate Landscape, a one-hour special documenting the search and build, which premieres on DIY Network Wednesday, July 18 at 9 p.m. ET.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53969-diy-network-landscaping/
YouTube is growing SO fast! Did you know that over 20 HOURS of video are uploaded to youtube per minute? It begs the question... Do you have a YouTube Marketing Strategy? http://www.youtube.com/watch?v=4AgSQpsV_1w
Throughout your pregnancy you feel every flutter and movement that your growing baby makes. Just as you tune into them your baby gets used to your rhythm.
For 9 months your baby has got used to your rhythm – why stop now?
Stokke® MyCarrier is a new unique 3 in 1 baby carrier concept that allows you to keep your baby close, maintaining your symbiotic harmony as your child grows.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53779-stokke
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Your Grass is Alive … and the single most important thing you can do is feed it. And, now it is easier with Scotts Snap Spreader System.
The Snap Pac connects directly to the Snap Spreader – no cutting, no opening and no pouring from heavy bags – no spilling or waste!
To view Multimedia News Release, go to http://www.multivu.com/players/English/52828-scotts-snap-spreader-system-for-beautiful-lawns
Filmed by Change for Balance Productions, Creative Makers and Best Coast Productions.
Edited by Andrew L. Anthony.
Directed by Marley D Williams and Change for Balance Productions.
New triple disc album PEACE OF MIND available now. Includes full length Acoustic and Dub album versions.
43 Date headlining tour around the USA Jan-March 2012.
http://www.youtube.com/watch?v=BD8S0QmMOuQ[EXTRACT]
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