It’s official. Energizer® [NYSE: ENR] today set a GUINNESS WORLD RECORDS™ title for the Longest-lasting AA battery, Energizer® Ultimate Lithium™.
The record was announced after rigorous testing proved the Energizer® Ultimate Lithium™ AA batteries’ unsurpassed performance in a number of real-world situations. Digital Cameras? Toys? Lighting? Audio devices? Check, check, check and check: Energizer® Ultimate Lithium™ AA batteries outlasted the competition across the board to secure the GUINNESS WORLD RECORDS title.
To view the multimedia release go to:
https://www.multivu.com/players/English/8457151-energizer-guinness-world-records-longest-lasting-aa-battery/
Epoch Everlasting Play (EEP) kicked off the holiday shopping season with a special pop-up experience to celebrate the retail launch of the globally popular Calico Critters new Town series. The series, first introduced in 1985, features beautiful, richly detailed animal figures that live like humans with a focus on “Nature, Family and Love.” The collection is now available at specialty stores nationwide and online at Amazon.
The world of Calico Critters came to life at Stella’s Exclusive Town Tea at Lady Mendl’s Tea Salon in New York City. The dazzling interactive day of play featured life-size replicas of the playset fun including a chance to step inside Stella’s Designer Studio, taste testing at the Chocolate Lounge and Gelato stands and a first-ever look at the new Calico Critters animated series debuting on Netflix on November 1st in the U.S., Canada, the U.K., Australia, New Zealand, and Japan. Other countries in Europe and Asia will launch in their respective languages on December 1, 2018.
To view the multimedia release go to:
https://www.multivu.com/players/English/8421351-calico-critters-interactive-new-town-series/
REMBRANDT®, the original at-home teeth whitening brand, enters the power toothbrush market for the first time with the launch of its power Whitening Toothbrush and Whitening Brush Heads, rounding out the brand’s suite of highly effective, scientifically proven teeth whitening solutions. The power toothbrush and 3-pack of replacement brush heads are now available online at Amazon.com and Rembrandt.com with a suggested retail price of $59.99 and $19.99 each, respectively.
REMBRANDT’S unique design features two brushing modes—Whitening and Sensitive—to allow consumers the ability to customize their daily whitening experience.
Based on in vitro laboratory testing, the REMBRANDT® Whitening Toothbrush and Brush Heads demonstrated seven times more plaque removal compared to a manual toothbrush. The rechargeable handle features a two-minute timer and a pressure sensor indicator to alert the user if they’re brushing too hard.
To view the multimedia release go to:
https://www.multivu.com/players/English/8240751-rembrandt-whitening-power-toothbrush/
When temperatures start to fall and days become shorter it is time to take your car to the workshop to prepare it for the winter. Changing to winter tires and testing lights are a matter of course for drivers. However, the car battery is often neglected, although it is under even more stress during the cold season. For example, continuous use of the windshield heater or the air conditioning system takes a large amount of power and makes heavy demands on the battery. Especially in winter, the only way to avoid unpleasant surprises is to have the battery checked regularly by the workshop. The latest ADAC statistics show that 39% of all breakdowns are due to the battery.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8226551-johnson-controls-winter-battery-tests/
When temperatures start to fall and days become shorter it is time to take your car to the workshop to prepare it for the winter. Changing to winter tires and testing lights are a matter of course for drivers. However, the car battery is often neglected, although it is under even more stress during the cold season. For example, continuous use of the windshield heater or the air conditioning system takes a large amount of power and makes heavy demands on the battery. Especially in winter, the only way to avoid unpleasant surprises is to have the battery checked regularly by the workshop. The latest ADAC statistics show that 39% of all breakdowns are due to the battery.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8226551-johnson-controls-winter-battery-tests/
When temperatures start to fall and days become shorter it is time to take your car to the workshop to prepare it for the winter. Changing to winter tires and testing lights are a matter of course for drivers. However, the car battery is often neglected, although it is under even more stress during the cold season. For example, continuous use of the windshield heater or the air conditioning system takes a large amount of power and makes heavy demands on the battery. Especially in winter, the only way to avoid unpleasant surprises is to have the battery checked regularly by the workshop. The latest ADAC statistics show that 39% of all breakdowns are due to the battery.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8226551-johnson-controls-winter-battery-tests/
When temperatures start to fall and days become shorter it is time to take your car to the workshop to prepare it for the winter. Changing to winter tires and testing lights are a matter of course for drivers. However, the car battery is often neglected, although it is under even more stress during the cold season. For example, continuous use of the windshield heater or the air conditioning system takes a large amount of power and makes heavy demands on the battery. Especially in winter, the only way to avoid unpleasant surprises is to have the battery checked regularly by the workshop. The latest ADAC statistics show that 39% of all breakdowns are due to the battery.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8226551-johnson-controls-winter-battery-tests/
BloodCenter of Wisconsin’s Diagnostic Laboratories, part of Versiti, today announced the launch of seven hematology genetics test panels. The new test panels enhance and expand BloodCenter’s genetic testing capability to include a vast array of non-malignant hematology disorders, including platelet function disorders, inherited thrombocytopenia and congenital neutropenias, providing one of the most comprehensive test menus in hematology.
BloodCenter’s integration of functional and genetic testing provides a unique approach to diagnosing complex hematology disorders, providing a comprehensive review of each patient for improved patient care and outcomes.
To view the multimedia release go to:
https://www.multivu.com/players/English/8126851-bloodcenter-of-wisconsin-versiti-hematology-genetics-test-panels/
Holland America Line turns its culinary programming up a notch with the introduction of dynamic shipboard cooking shows produced in partnership with the long-running public television show America’s Test Kitchen, the most popular how-to-cook show on TV. Holland America Line is a sponsor of America’s Test Kitchen on public television, and is proud to make this experience possible at sea. The initiative was announced today in New York City at a press conference at the prestigious Institute of Culinary Education.
Holland America Line’s shipboard Culinary Arts Center will be transformed to replicate the television set where the prominent America’s Test Kitchen TV shows are recorded for broadcast by more than 350 public television stations nationwide. Designed specifically for Holland America Line, the shipboard shows will be hosted by Holland America Line chefs trained by America’s Test Kitchen culinary experts. Shipboard cooking demonstrations and hands-on workshops — with topics ranging from shaping Asian dumplings to making the perfect pie crust — will combine foolproof, accessible recipes and cooking techniques that are rooted in the rigorous testing and science-based approach of America’s Test Kitchen.
To view the multimedia release go to:
http://www.multivu.com/players/English/7363858-americas-test-kitchen-joins-holland-america/
Roche (SIX: RO, ROG; OTCQX: RHHBY) launched its presence at the American Association for Clinical Chemistry (AACC) 2016 Clinical Lab Expo today by featuring several next-generation diagnostic testing platforms and a new virtual reality experience that gives attendees an “under the hood” look at a lab of the future and an innovative concept Roche calls the “Roche connected lab.”
The virtual reality theater will enable attendees to view samples moving through a virtual lab equipped with various configurations of Roche automation, chemistry/immunoassay platforms and molecular diagnostics systems, as well as connections to third-party platforms. The actual Roche systems that are part of the connected lab concept will also be on display in the booth.
To view the multimedia release go to:
http://www.multivu.com/players/English/7889151-roche-aacc-2016/
https://youtu.be/floxndI50zs Everyone wants to get the most sales from the visitors that frequent their websites. One of the most important things that you can do to potentially increase your conversion rate is to provide visitors with a clear, concise, intriguing and believable value proposition. If visitors can’t see the value of your product or service, they won’t buy from you – no matter how beautifully designed your website may be. Optimizing value propositions is a continual process that involves identifying, expressing, and testing/measuring. But getting it right could mean the difference between making the sale or not.
