The Ad Council launched today a new version of their digital distribution platform, PSA Central, making it the first single source destination for all Ad Council PSAs. The platform provides easy access to broadcast-quality television spots in multiple HD and SD formats, as well as ads created for radio, print, online, mobile and outdoor media.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61747-ad-council-launches-first-high-res-psa-distribution-platform
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The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of two new fragrances and the return of three favorites in its popular limited edition Man Candles collection. Two new fragrances, MMM, Bacon! and Movie Night™, join Man Town™, First Down™ and Riding Mower™. The collection, launched last year to tremendous response, was created uniquely for men to be enjoyed in their “man town,” whether that is the den, the basement or even the garage. These limited edition fragrances will be available for purchase starting in May at more than 557 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops. To celebrate the arrival of the collection, Yankee Candle is simultaneously launching a series of social media contests, offering consumers the chance to win samples of the Man Candles II collection. The brand is also encouraging fans to share their excitement on Facebook and Twitter by using the hashtag #MMMBacon.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61623-yankee-candle-man-candles-ii-collection
Celebrities are those who are prominent and recognizable with their talents and exposed to their fans. They are constantly under the media spotlight and are recognizable to millions of people. There is a wide range of ways by which people may become celebrities: from their profession, appearances in the mass media, or even by complete accident or infamy.
Six Flags Over Georgia prepares to take to the sky as the countdown begins for the launch of the park’s newest thrill ride, SkyScreamer. The park’s newest addition was previewed today by media and VIP guests. SkyScreamer opens to the public on Friday, May 24, 2013.
At 242 feet, SkyScreamer is 40 feet taller than the park’s mega-coaster Goliath, and will give passengers a thrilling view of the Atlanta skyline. Thirty- two riders will sit two across in open air swings while spinning to the top of the tower. At full swing, guests revolve in a 98-foot circle at speeds of 40 mph.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60264-six-flags-over-georgia-new-extreme-24-story-swing-ride-skyscreamer
DHX Media announces the launch of three dedicated paid YouTube family entertainment channels. DHX Media expands its digital footprint with the launch of DHX Kids, DHX Junior and DHX Retro, and joins an elite group of premier content partners selected to be part of Google-owned YouTube’s first paid channels. DHX Media digital channels will be offered in multiple countries, including Australia (dhxkids.com.au, dhxjunior.com.au, dhxretro.com.au); Brazil (dhxkids.com.br, dhxjunior.com.br, dhxretro.com.br); Canada (dhxkids.ca, dhxjunior.ca, dhxencore.ca); France (dhxkids.fr, dhxjunior.fr, dhxretro.fr); Japan (dhxkids.jp); Korea (dhxkids.co.kr); Spain (dhxkids.es, dhxjunior.es, dhxretro.es); Russia (dhxkids.ru); the U.K. (dhxkids.co.uk, dhxjunior.co.uk, dhxretro.co.uk) and the U.S. (dhxkids.com, dhxjunior.com, dhxretro.com), and in multiple languages, including English, French, Japanese, Korean, Portuguese, Russian and Spanish. DHX Media digital channels content is available now for free sampling for two week free trials with a subscription price of $2.99 (U.S.)/month. Discounted yearly subscriptions are also available. DHX Media is a leading international creator, producer, distributor and licensor boasting the world’s most extensive independent library of globally recognized children’s entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61630-dhx-kids-dhx-junior-dhx-retro-paid-youtube-family-entertainment-channels
Levo League, the leading social network dedicated to helping Gen Y women build connections to elevate their careers, is adding Warren Buffett to its roster of mentors next week with an Office Hours session broadcast, LIVE from Berkshire Hathaway on Tuesday, May 7, at 11:00 a.m. PT / 2:00 p.m. ET.
Mr. Buffett is renowned as an advocate of women’s advancement in the workforce and stated in his recent article on Fortune, “Women are a major reason we will do so well.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/61600-levo-league-live-office-hours-chat-with-warren-buffett
How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week’s edition of Content We Love. Within this collection of content you’ll see strong headlines, compelling multimedia, catchy infographics, interesting news angles and smart storytelling – traits that are the cornerstones of effective press releases.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61570-pr-newswire-content-we-love-feature-q1-2013
The 11th annual Eurasian Media Forum (EAMF), which took place on April 25-26 in Kazakhstan’s capital city of Astana, has drawn praise from all sides as a leading platform for regional and East-West dialogue.
Welcoming some 600 delegates from 46 countries, the President of Kazakhstan, Nursultan Nazarbayev, stressed the importance of the media as a unifying influence in society.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60656-eurasian-media-forum-astana-kazakhstan
To celebrate the launch of LG Optimus G Pro smartphone, LG Electronics and indie rock heavyweights Atlas Genius shared an intimate evening with music and tech tastemakers.
Winners of the “Share the Genius Sweepstakes” social media contest joined fans, notable media influencers and smartphone enthusiasts at the Metropolitan Pavilion in Chelsea to enjoy a private performance by Atlas Genius. Concertgoers were offered the chance to be among the first to experience LG Optimus G Pro, the powerful, new smartphone available exclusively through AT&T*, and test out its crisp, bright 1080p Full HD IPS display as well as its immersive on-device sharing capabilities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61391-lg-electronics-lg-optimus-g-pro-att-smartphone-atlas-genius-concert
Unilever’s Stacie Bright, a veteran marketing and communications leader, will deliver the keynote presentation about how brands connect with audiences through content marketing. The conference will be held on April 17, 2013 at the Graduate Center of The City University of New York and is produced by Business Development Institute and PR Newswire.
“I am looking forward to the BDI Summit on April 17th, where I will share the unique Dove Men+Care approach to hyper-relevant yet relatable storytelling, and leveraging well-known sports notables to create content that connects with men on a surprisingly personal level.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/60902-stacie-bright-unilever-keynote-bdi-pr-newswire-content-marketing-summit
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