A majority of dads in the U.S., seven out of ten, recently reported that they could use tips on how to be a better parent, according to a national survey conducted by the Ad Council. In advance of Father’s Day, WWE Superstars are inspiring dads throughout the country to get more involved in their children’s lives. WWE is joining the U.S. Department of Health and Human Services’ Administration for Children and Families’ Office of Family Assistance, the National Responsible Fatherhood Clearinghouse, and the Ad Council to launch a new series of public service advertisements (PSAs) that encourage dads to recognize their critical role and give them the tools to help get more involved.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7240051-wwe-superstars-importance-of-being-dad-national-public-service-campaign
Six Flags Discovery Kingdom guests should be prepared to have a boatload of fun and get soaking wet on the park’s newest attraction, Tsunami Soaker, which opens to the public on May 31, 2014. This exhilarating interactive water ride is guaranteed to provide smiles and thrills for the entire family.
“Our collection of rides and attractions is quite diverse and Tsunami Soaker is the only one of its kind on the West Coast. This is truly an invigorating new addition for guests of all ages to engage, play and interact with one another,” said Don McCoy, park president. “One of the best features is the individual water cannons that riders and observers can use to douse one another. We predict a lot of water battles among guests.”
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7198351-six-flags-discovery-kingdom-new-tsunami-soaker-water-ride
WONKA, maker of the world’s most imaginative sweets, is proud to announce its latest innovation: WONKA™ Peel-a-Pop™ frozen treats. The dessert pops look like and peel like bananas, but in true WONKA form, the peels are deliciously edible. Now available in freezer aisles nationwide, the dessert pops are available in two scrummdiddlyumptious flavors, Vanilla Banana and Vanilla Grape.
To celebrate the launch of Peel-a-Pop frozen treats, the WONKA brand is transporting its whimsical inspiration to the heart of New York City with a Winter WONKA™-land pop-up. At the three-day event, dessert dreamers will get a playful glimpse into the mind of Willy Wonka as they enjoy complimentary Peel-a-Pop frozen treats in a frozen funderland complete with Oompa Loompas. The pop-up will be open to the public from 10:30 AM to 6:30 PM EST on May 15th, 16th and 17th located at 22 Little West 12th Street between 9th Avenue and Washington Street.
To view the multimedia news release, go to: http://www.multivu.com/mnr/7210551-nestle-wonka-introduces-new-peel-a-pops-frozen-treats
Entering its 10th year of providing gout education, the Gout & Uric Acid Education Society (GUAES) is amplifying its efforts on May 22 – National Gout Awareness Day – and encouraging gout sufferers to seek immediate and ongoing treatment. Information and resources are available to both the general public and medical professionals through the organization’s new website, found at GoutEducation.org.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7134051-gout-and-uric-acid-education-society-national-gout-awareness-day
In a ceremony in New York’s Times Square, Warner Bros. Consumer Products (WBCP) and DC Entertainment officially announced the launch of Superman Hall of Heroes (www.SupermanHallofHeroes.com), an online gift-giving portal that empowers consumers to honor their personal heroes – those who have made a positive impact on their lives or the lives of others. To mark the occasion, an inaugural class of notable heroes from diverse backgrounds was honored, among them, courageous military personnel, forward thinking educational leaders, heroes in public safety and inspirational athletes.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7211651-warner-bros-and-dc-entertainment-launches-superman-hall-of-heroes
Smokey Bear, one of the most well-known icons in advertising history, is starring in a new round of public service advertisements (PSAs) to celebrate his 70th birthday and further his famous message, “Only You Can Prevent Wildfires.” The Ad Council, the U.S. Forest Service and the National Association of State Foresters (NASF) are announcing the new television, radio, print, outdoor and digital PSAs in advance of Smokey Bear’s birthday on August 9. Created pro bono by FCB West, the campaign features Smokey Bear awarding “Bear Hugs” for safe fire practices and directs audiences to visit www.SmokeyBear.com.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7201651-ad-council-smokey-bear-70th-birthday-wildfire-prevention-psa
The 2014 Brand Image Award winners, based on annual new-car buyer perception data, are announced today by Kelley Blue Book, www.kbb.com, the leading provider of new and used car information. The Kelley Blue Book® Brand Image Awards recognize automakers’ outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public. Award categories are calculated among luxury, non-luxury and truck shoppers.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7065452-kelley-blue-book-2014-brand-image-award-winners
The Brady Center to Prevent Gun Violence launched today a powerful, new public awareness campaign in concert with National Youth Violence Prevention Week, April 7-11. The campaign, called SPEAK UP, educates students about the important roles they can play in preventing violence, and includes public service announcements, posters and poster contests, interactive BuzzFeed-style quizzes, pledge drive and resource/activity kits.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64672-speak-up
Novo Nordisk today announces the launch of ‘Cities Changing Diabetes’, an ambitious new partnership programme to fight the urban diabetes challenge. The ‘Cities Changing Diabetes’ programme will first be launched in Mexico City with other cities in North America, Europe and Asia soon to follow.
“The global diabetes epidemic is an emergency in slow motion,
Après 10 ans d’absence, le Club Med revient à télévision et au cinéma pour célébrer avec humour et connivence sa différence. Intitulé « Le Ballet », ce film surprenant est une parenthèse décalée qui mêle sophistication et convivialité.
En plus de 60 ans d’histoire, le Club Med s’est fait une place à part dans l’inconscient collectif. Il s’est aussi profondément métamorphosé durant ces 10 dernières années en menant à bien sa stratégie de montée en gamme, dans le but de rendre ses clients toujours plus heureux. Cette campagne célèbre ce chemin que le Club Med a parcouru. La nouvelle signature « Redécouvrez le bonheur » invite le public à se faire sa propre idée, en prenant part à l’expérience Club Med : une expérience riche, sur mesure et résolument haut de gamme. La liberté de tout faire ou de ne rien faire, dans des lieux d’exception, avec des équipes attentionnées dans une ambiance chaleureuse, c’est ça le Club Med!
Pour accéder au Multimedia Nouvelles sortie, aller à http://www.multivu.com/mnr/65008-club-med-campagne-le-ballet-mars-2014
The Asthma and Allergy Foundation of America (AAFA) and Teva Respiratory announced today the launch of a national awareness campaign – Know Your Count – aimed at raising awareness of the seriousness of asthma and educating asthma patients and caregivers about the importance of keeping track of the remaining doses in their rescue inhalers. The campaign features award-winning singer and actress, Kristin Chenoweth, who is speaking publicly for the first time about the impact her asthma has had on her professional career and busy lifestyle. For more information about the Know Your Count campaign, Kristin’s experience with asthma and to view an important public service announcement (PSA), visit www.KnowYourCount.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65058-teva-respiratory-aafa-know-your-count-managing-asthma/
Total Recall Corporation (www.totalrecallcorp.com), a video-centric security technology provider specializing in surveillance solutions, has brought together nine state-of-the-art technology vendors to deliver an award-winning IP-based, digital video surveillance solution used by the U.S. Park Police, National Park Service (NPS) and the Department of Interior (DOI) to enhance public safety and improve operational efficiencies at the recently renovated Statue of Liberty National Monument and Liberty Island.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65017-statue-of-liberty-upgrades-system-total-recall
