The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding children’s cancer research, is recognizing National Childhood Cancer Awareness Month with a number of activities planned throughout September. As the leading non-governmental funder of childhood cancer research grants, St. Baldrick’s is asking people to get involved by helping to raise awareness and funds for childhood cancer research.
“One in five kids with cancer will die in the first five years of diagnosis, and those that do survive face a lifetime of serious health issues caused by the toxicity of their cure,” said Kathleen Ruddy, CEO of St. Baldrick’s. “The American public wants kids with cancer to be a national health priority, but our leaders are leaving these kids behind with the lack of federal research funding. We are calling upon everyone to speak up about the need for increased childhood cancer research funding as well as to stand up in support of kids with cancer during this important month.”
Today, as part of the official kickoff for Childhood Cancer Awareness Month, St. Baldrick’s will ring the opening bell at the NASDAQ Stock Market. St. Baldrick’s board members will be joined by researchers, as well as children and families directly affected by childhood cancer.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610751-st-baldricks-childhood-cancer-awareness-month/
Autism Speaks – the world’s leading autism science and advocacy organization – today joined the Ad Council and BBDO New York, the long-time volunteer agency for Autism Speaks, to announce the launch of a new series of public service advertisements (PSAs) designed to help parents recognize the early signs of autism and take immediate action. For the first time in the campaign’s history, the new PSAs feature an imaginative world, created using 3D and stop-motion animation, inspired by stories of real children with autism and told from the perspective of a child with autism. The PSAs are an extension of the award-winning “Learn the Signs” campaign, created by BBDO, which has helped significantly increase the percentage of parents who recognize the early warning signs of autism.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7674151-ad-council-autism-speaks-psa-s-2015/
Understood.org, a comprehensive, free nonprofit resource, is launching today to help parents of children with learning and attention issues. One in five children struggles with issues related to reading, math, writing, focus and organization. Understood’s mission is to help parents understand these issues and support them with strategies that can enable their children to go from simply coping to truly thriving in school and in life.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7352451-ad-council-understood-org-learning-and-attention-issues/
Changes in the treatment of pediatric cancer over recent decades have translated to a reduced risk of serious, long-term late health effects of cancer therapy. This is according to the latest analysis from the Childhood Cancer Survivor Study (CCSS), a National Cancer Institute-funded resource for late-effects research, led by investigators at St. Jude Children’s Research Hospital.
“This is the first comprehensive study to demonstrate how changes in treatments over time have impacted the occurrence of late effects experienced by childhood cancer survivors,” said Todd Gibson, Ph.D., assistant member of the Department of Epidemiology and Cancer Control at St. Jude. “We found the 15-year cumulative incidence of people reporting at least one severe health condition decreased from 12.7 percent among childhood cancer survivors diagnosed in the 1970s to 10.1 percent for those diagnosed in the 1980s to 8.8 percent in the 1990s–a statistically significant decline.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7924756-st-jude-childhood-cancer-survivorship-asco-2017/
On Thursday, employees of global branded play leader, Hasbro, Inc. (NASDAQ:HAS), became holiday ‘elves’ as they celebrated the second Global Day of Joy, a volunteer initiative designed to spread cheer and bring positive change to thousands of children in 33 countries. From delivering toys and games to children and providing meals for the homeless to renovating playrooms and hosting special Hasbro Game Day events, Team Hasbro employees volunteered with more than 100 charitable organizations worldwide to make a difference through the power of volunteerism.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7389351-hasbro-second-global-day-of-joy-charitable-employees-volunteer-community-service-projects/
ITC is one of India’s foremost multi-business conglomerate and has been ranked amongst the world’s largest sustainable value creators in the consumer goods industry. On Children’s Day, ITC’s leading hygiene brand, Savlon India, unveils its unique Hygiene & Health programme - Savlon Swasth India Mission. The programme is designed to encourage behavioural change towards washing hands amongst children through various engaging and entertaining educational initiatives in schools.
On Children’s day, Savlon India introduces an innovative engagement with Savlon Healthy Hands Chalk Sticks - a set of unique chalk sticks infused with cleansers like soap. The chalk sticks are designed to engage children in primary schools and emphasise the importance of washing hands before eating. Education in some schools in rural India is still through chalk and slate. The genesis of this idea stems from the observation of everyday habits of these school children. Most of them use their hands to write as well as erase their slates. Their hands are usually full of chalk powder at the end of their lessons. The lessons are followed by a meal break and washing hands is sometimes limited to a quick water wash under a tap. Access to basic hygiene may at times be a challenge and washing hands with cleansers like soap before a meal is yet to become a widespread habit.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7953551-savlon-swasth-india-mission-childrens-day/
In an effort to improve outcomes for patients with some of the deadliest childhood cancers, St. Jude Children’s Research Hospital scientists have created the world’s largest collection of pediatric solid tumor samples, drug-sensitivity data and related information and have made the resource available at no charge to the global scientific community.
St. Jude and the Howard Hughes Medical Institute collaborated to create the resource, known as the Childhood Solid Tumor Network. The work is reported today as an advance online publication in the scientific journal Nature.
“Survival rates for children with recurrent solid tumors have not improved significantly in more than 20 years and remain below 30 percent,” said corresponding author Michael Dyer, Ph.D., chair of the St. Jude Department of Developmental Neurobiology and a Howard Hughes Medical Institute investigator. “This research will change that by promoting scientific collaboration to leverage the efforts of researchers worldwide to advance understanding and ultimately treatment of pediatric solid tumors.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8121952-st-jude-childrens-childhood-solid-tumor-network/
Children International’s 2013 Youth Report is available beginning today, International Youth Day. The report explains how Children International’s youth programs, with community centers at the core, measurably change outcomes for impoverished youth. The majority of the world’s 1.7 billion young people ages 10 to 24 live in developing countries – many in extreme poverty where they routinely confront threats to their personal safety and progress. Without positive intervention like Children International’s successful youth programs, these at-risk youth can remain trapped in an intergenerational cycle of poverty.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/57997-children-international-2013-youth-report-results-now-available
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New survey results from Connections Academy, http://www.connectionsacademy.com, one of the country’s leading providers of full-time online school for students in grades K through 12, reveals the reasons parents enroll their children in online schools. The results are from the Connections Academy 2014 Parent Satisfaction Survey, an annual third-party survey now in its twelfth year. All families with students enrolled at the time of the survey were invited to participate – 45% of the families responded to the survey, totaling more than 18,000 respondents. The survey results suggest key explanations for the continuing growth of virtual schooling in the United States.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7067853-connections-academy-parent-survey-why-k-12-students-attend-online-schools-full-time/
Sixty percent of Americans self-reported they currently do not have a family emergency plan in case of a natural disaster or other emergency, according to a 2013 national survey conducted by the Ad Council. To encourage parents to engage their children (ages 7-12) in a conversation about preparing for emergencies, including natural and man-made disasters, the Department of Homeland Security’s Federal Emergency Management Agency (FEMA) and the Ad Council unveiled a new series of public service advertisements (PSAs) as part of their Ready Kids campaign. The PSAs are launching in advance of the tenth annual National Preparedness Month (NPM).
To view Multimedia News Release, go to http://www.multivu.com/mnr/63031-ad-council-ready-kids-fema-national-preparedness-month
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