The Asthma and Allergy Foundation of America (AAFA) and Teva Respiratory announced today the launch of a national awareness campaign – Know Your Count – aimed at raising awareness of the seriousness of asthma and educating asthma patients and caregivers about the importance of keeping track of the remaining doses in their rescue inhalers. The campaign features award-winning singer and actress, Kristin Chenoweth, who is speaking publicly for the first time about the impact her asthma has had on her professional career and busy lifestyle. For more information about the Know Your Count campaign, Kristin’s experience with asthma and to view an important public service announcement (PSA), visit www.KnowYourCount.com.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65058-teva-respiratory-aafa-know-your-count-managing-asthma/
InComm, a leading prepaid product and transaction services company, today announced the launch of the Vanilla Gift holiday sweepstakes, which offers entrants the chance to win $1,000 in Vanilla Gift Cards.
Vanilla Gift Cards offer a flexible gifting option for the holidays, as they can be purchased at thousands of retail locations nationwide. Vanilla Visa Gift Cards can be redeemed everywhere Visa debit cards are accepted and Vanilla MasterCard Gift Cards can be redeemed everywhere Debit MasterCard is accepted.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/60089-incomm-launches-vanilla-gift-card-holiday-sweepstakes
Multi-platinum recording artist Selena Gomez will take the stage today for a LIVE performance to kickoff The Salvation Army’s 123rd National Red Kettle Campaign at AT&T Stadium during halftime of the Dallas Cowboys vs. Oakland Raiders nationally televised game on CBS. For the past 17 years, the Dallas Cowboys have helped The Salvation Army launch the campaign during its nationally televised halftime performances. The Red Kettle Campaign raised more than $148.7 million last year to serve America’s most vulnerable by providing food, shelter and more than 1 million toys for children during the holidays.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64057-salvation-army-red-kettle-selena-gomez-dallas-cowboys-thanksgiving-day
Accelrys, Inc. (NASDAQ: ACCL), a leading provider of scientific innovation lifecycle management software, has announced the launch of ScienceCloud, a new SaaS-based information management and collaboration workspace. ScienceCloud advances collaborative drug discovery with a new generation of integrated applications built on a scalable, cloud-based scientific platform. With no software to manage and no hardware to maintain, ScienceCloud improves operational excellence in globally networked research, significantly reducing IT cost and effort.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65595-sciencecloud-software-by-accelrys-advances-collaborative-drug-discovery
This week, Saxo Bank is unveiling a behind-the-scenes campaign to show day to day life inside the Copenhagen-based online trading and investment bank.
In a new global campaign, called “Number one. Just like you”, the founders and joint CEOs of Saxo Bank, Kim Fournais and Lars Seier Christensen, will launch a series of videos showing unseen and authentic everyday processes inside the Bank. With unprecedented access to the heart of the Bank, the highly respected film director, Kasper Torsting, has followed the two founders of Saxo Bank for the past 4 months to see firsthand life inside the Bank.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64997-saxo-bank-founders-one-campaign
Takeda today announced the launch of a new expert Report on COPD, introduced at a Takeda organised press conference on the occasion of the 2012 European Respiratory Society (ERS) Annual Congress taking place from 1- 5 September in Vienna, Austria.
The Report, entitled ‘The Shifting Paradigm in Chronic Obstructive Pulmonary Disease (COPD) Management,’ was initiated and developed by Takeda Pharmaceuticals International GmbH and is a compilation of opinion articles from a panel of key international respiratory experts, the European Federation of Allergy and Airways Diseases Patients’ Association (EFA) and COPD patients, reflecting updated guidance and research. The new expert Report was developed in response to a recent shift in emphasis in COPD management which now places future risk at equal importance to treatment of current disability. Treatment objectives are now divided into two groups: reducing symptoms and reducing risk.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56582-expert-report-on-copd-launch
Walmart today launched an online destination on Walmart.com that gives shoppers who want to buy unique and interesting products the opportunity to do so while supporting small women-owned businesses around the world. With each purchase, consumers lift and empower the women behind these products to create new jobs and improve both their own lives and the lives of their families and communities. At launch, Empowering Women Together will offer shoppers more than 200 items from 19 businesses in nine countries.To view Multimedia News Release, go to http://www.multivu.com/mnr/60460-walmart-launches-empowering-women-together-initiative-online
In an effort to encourage children to spend more time outdoors and reconnect with nature, the U.S. Forest Service and the Ad Council are joining 20th Century Fox to launch a new series of public service advertisements (PSAs) featuring scenes and characters from the upcoming animated feature Rio 2. The PSAs are an extension of the U.S. Forest Service and Ad Council's Discover the Forest campaign and they're being distributed to media outlets nationwide this week.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65823-us-forest-service-ad-council-20th-century-fox-psas-rio-2
Spring is here. The season of renewal is accompanied by increased hope generated by healthy springtime lawns, according to TruGreen’s Lawn Lifestyles National Survey.* The majority (69 percent) of Americans surveyed report that “seeing a green lawn in springtime makes me feel hopeful.” In fact, the bigger the family, especially with teens in the household, the more hopeful the green lawns of spring make people feel. TruGreen, the Official Sponsor of SpringSM, is helping America say goodbye to winter and enjoy a brand new spring season outdoors with the launch of the TruGreen Backyard Makeover Sweepstakes.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66125-trugreen-spring-backyard-makeover-sweepstakes
The United States Department of Agriculture (USDA) announced yesterday that nearly 16 million children in America face hunger. As a part of ongoing efforts to raise national awareness about childhood hunger and encourage the public to support their local food bank, today Feeding America—the nation’s leading domestic hunger-relief organization—and the Ad Council launch an original Child Hunger PSA campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63152-feeding-america-and-ad-council-child-hunger-psa-with-savannah-guthrie
Bayer HealthCare, the makers of Bayer® Aspirin, WomenHeart: The National Coalition for Women with Heart Disease, and actress, singer and author Vanessa Williams today announce their partnership to launch Handbags & Hearts, a national campaign that leverages the link between women and their handbags – the one item they do not leave home without – and urges women to take the Handbags & Hearts pledge to carry aspirin at all times to be prepared for a sudden heart attack. Being prepared by carrying aspirin, knowing the symptoms of heart attack and not putting off calling 911 if a heart attack is suspected, can be the difference between life and death.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61582-bayer-healthcare-vanessa-williams-handbags-and-hearts-pledge-carry-aspirin
Bang & Olufsen, the global provider of high-end custom made audio and video products, today announces the launch of a cutting-edge, surround sound speaker system that presents an entirely new category of speakers to the Bang & Olufsen product portfolio. The BeoLab 14 surround speaker system will revolutionize the marketplace as it is a conveniently packaged, all-inclusive solution that delivers compact aesthetics, exceptional sound quality and a high-end surround sound performance. BeoLab 14 is available in a 4.1 or a 5.1 digital surround sound set up, with up to six individual active speakers, each with its own amplifier, resulting in an unprecedented level of sound quality despite the speakers’ compact shape. BeoLab 14 can also be used with all other television brands, so it is non- exclusive to just Bang & Olufsen televisions.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61695-bang-and-olufsen-new-all-inclusive-surround-sound-speaker-system-beolab-14