Seeking to support men and their loved ones facing the challenges that come with a diagnosis of prostate cancer, USA Rugby, the Australian Rugby Union and Astellas Pharma have partnered to launch the #pass4prostate challenge, a social media campaign designed to generate awareness of prostate cancer and support a donation of up to $125,000 from Astellas to four research and advocacy organizations: Prostate Cancer Foundation, Australia Prostate Cancer Research, Prostate Cancer Foundation Australia and Prostate Cancer Canada.
From August 5 through the end of September – Prostate Cancer Awareness Month – social media users are encouraged to record a video of themselves catching an inanimate object, mentioning why prostate cancer awareness is important to them, and then passing that object, rugby-style, symbolically to a friend or family member. Astellas will donate $5 to prostate cancer advocacy organizations for every qualifying submission with the #pass4prostate hashtag posted to Facebook, Twitter or Instagram, up to a maximum contribution of $125,000.
To view the multimedia release visit:
http://www.multivu.com/players/English/7579051-pass4prostate-challenge-rugby-astellas/
To help officially launch Prostate Cancer Awareness Month, the Prostate Cancer Foundation (PCF) has released a new public service announcement featuring Emmy® Award-winning sports anchor and prostate cancer survivor, Brian Custer. This survivor story aims to raise awareness about the importance of prostate cancer screening among African-American men by delivering a simple message: Man Up and Get Checked.
“As men, we have this ego…we think we’re too macho to go to the doctor and undergo this type of check-up,” said Custer, who hosts Showtime Championship Boxing. “But the truth is: If you don’t get checked, you’re cheating your family out of having a husband or father around. And you’re cheating yourself out of life. I hope when people hear my story, they’re motivated to take action by saying: ‘I’m going to get checked, I’m going to make sure my dad or husband gets checked, too.’”
To view the multimedia release go to:
http://www.multivu.com/players/English/7598151-prostate-cancer-foundation-brian-custer/
Johnnie Walker The Journey, since its inception, has always told stories of progress. Through Storyline, Johnnie Walker The Journey aims to inspire people by highlighting incredible, real stories that have made a positive difference in the world. Bringing to life its mantra of #KeepWalking, Johnnie Walker The Journey introduces ‘Ode to Lesvos’, the first among a series of short films that aim to inspire people to embrace positivity and bring them together to build a better tomorrow for the world.
Can you really ignore what’s in front of your eyes? Because tomorrow it could be me. I could be on a boat with my family and I would like to be helped,” says fisherman Stratis Valamios in Ode to Lesvos.
This time, 12 months ago, Stratis’ life changed beyond recognition as he spent months on end rescuing men, women and children from the waters around his home. His village, with a population of around 150, became the front line of the refugee crisis as hundreds of thousands of people came ashore, fleeing war and seeking a better future.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7932651-ode-to-lesvos-refugee-crisis/
Today, the American Lung Association's LUNG FORCE initiative is joining forces with Academy Award®-nominated actress, Laura Dern, country music star Kellie Pickler, and Emmy- and Golden Globe-winning actress, Valerie Harper, during National Women’s Lung Health Week (May 10th -16th) to share their voices in an effort to defeat lung cancer in women.
Every eight minutes, a woman in the United States dies of lung cancer. It is the #1 cancer killer of women, killing almost twice as many women as any other cancer. Yet, awareness is extremely low. Only 1 percent of women cite lung cancer as a women’s cancer that is top-of-mind for them, according to the American Lung Association's Women's Lung Health Barometer. Now in its second year, LUNG FORCE, in partnership with national presenting sponsor, CVS Health, is empowering women and men everywhere to share their voices and make lung cancer a public health priority.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7521751-ala-lung-force-cancer-women/
This Sunday, June 19th, as we celebrate fathers across the nation, new research finds that contemporary norms of fatherhood emphasize men’s involvement with their children in addition to the traditional role of financial provider. Further, the number of hours that fathers work is not strongly related to fathers’ involvement with their children. Rather, “new fathers” appear to be cutting back on, or incorporating their children into, their leisure time.
“Over the past two decades, fathers have become more involved in all aspects of their children’s lives,” says Kenneth Braswell, National Responsible Fatherhood Clearinghouse (NRFC) Director. “Fathers continue to feel strongly about providing for their children while taking a more active role in other key activities such as meal preparation, bathing, and bedtime routines.”
Further, the Pew Research Center notes that six-in-ten Americans (58 percent) say it is “extremely important” for a father to provide values and morals to his children and roughly half say it is extremely important for a dad to provide emotional support (52 percent).
To view the multimedia release go to:
http://www.multivu.com/players/English/7858651-ad-council-nrfc-makeamoment-fatherhood-psa/
Today, premium men-s undergarment brand Tommy John launches the lightest men-s underwear ever created, aptly called Air. On the heels of their recently launched viral film campaign “The Big Adjustment”, Tommy John is debuting this collection of underwear and undershirts made from some of the most advanced fabric technology in the world.
After almost two years of product development, which included Founder and CEO Tom Patterson personally wear-testing, washing, drying, weighing and re-weighing the newest product line, Air is now available to the public. As part of the Light category of solution-based products, Air weighs-in at an average of two ounces. The ultra-lightweight and anti-microbial mesh fabric provides wearers maximum ventilation with unmatched durability and superior quick drying features.
“Air isn't only our greatest product achievement to date, but what we believe to be one of the greatest achievement ever for men's undergarments. We were able to create a product at less than half the weight of our competitors with Air,” says Tom Patterson, Founder & CEO of Tommy John. “We have never been so excited for a new collection.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
Tommy John, the premium men's underwear company, today announced a product line with the NFL's Dallas Cowboys that will see Cowboys branding featured on Tommy John underwear.
As a part of the partnership, Tommy John launched Dallas Cowboys men's underwear that is being sold in the pro shops at AT&T Stadium, the home of the Dallas Cowboys, select Dallas Cowboys Pro Shops, Fans United stores, online at www.tommyjohn.com/cowboys, as well as shop.dallascowboys.com. Tommy John's Cool Cotton and Second Skin Trunks and Boxer Briefs will be emblazoned with the famous Cowboys Star allowing fans to show their support for their favorite team, while being supported by premium underwear. In addition, Tommy John will be exposed to millions of devoted Cowboys fans through Cowboys digital and radio platforms as part of the partnership.
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
Silence speaks volumes. A new survey reveals that young men and women continue to grapple with various forms of dating abuse including emotional, sexual, physical and digital abuse. Seventy three percent reported they are experiencing or have experienced emotional abuse while more than half of all respondents waited six months before seeking help. In partnership with loveisrespect, the 2014 Mary Kay Truth About Abuse Survey aimed to understand how long teens and young adults wait before they reach out for help and gauge what type of abuse is most prevalent among those who seek help.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7333451-mary-kay-foundation-truth-about-abuse/
This Memorial Day weekend, PBS brings viewers an inspiring night of remembrance dedicated to our men and women in uniform, their families at home and all those who have given their lives for our country. The multi award-winning NATIONAL MEMORIAL DAY CONCERT returns live from the West Lawn of the U.S. Capitol co-hosted by Tony Award-winner Joe Mantegna and Emmy Award-winner Gary Sinise. The broadcast marks the tenth anniversary that the acclaimed actors, who have dedicated themselves to veterans’ causes and supporting our troops in active service, co-host the event. The NATIONAL MEMORIAL DAY CONCERT will showcase our courageous American heroes who have been disabled for life; shine a spotlight on Gold Star Children who have lost a parent to war; and commemorate the 70th anniversary of the end of World War II.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7124753-capital-concerts-memorial-day-2015/
Many women don't realize aging makes heart disease likelier. To combat this problem, teams from Brookdale senior living communities nationwide are fanning out to personally alert women 65 and over to their increased risk and provide resources to fight it. The company hopes to reach 10,000 older women through “10,000 Heart to Hearts,” beginning Feb. 1.
“Cardiac disease kills more women than all cancers combined,” said Brookdale chief medical officer Kevin O'Neil, M.D., F.A.C.P. “On average, women develop heart disease 10 years later than men, with their first heart attack occurring at age 70.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7087732-brookdale-senior-living/
Let’s be honest, gift giving is well, a gift. Chances are you’ve been on either the giving or the receiving end of an unfortunate ‘thanks-but-no-thanks’ or ‘re-gifting’ scenario. So instead of wasting more money on those one-and-done presents, consider gift options that can be used, and used again. Wahl, a leader in men’s grooming, personal care and pet products, takes the waste out of holiday shopping by providing practical gift ideas for everyone and every budget.
To view the multimedia release go to:
https://www.multivu.com/players/English/8008352-wahl-holiday-gift-ideas/
Nationally-recognized and long-standing sports announcer Jerry Punch, M.D., is teaming up with Men’s Health Network and Endo Pharmaceuticals Inc., a subsidiary of Endo International plc (NASDAQ: ENDP) (TSX: ENL), to launch “Ask About the Curve,” a new educational campaign designed to raise awareness of Peyronie’s disease. Peyronie’s disease is a little-known men’s health condition that can occur during midlife or later. And, while the disease is physical in nature, the impact may also be psychological and could possibly hold men back from talking about it.
Peyronie’s disease, or “PD,” is a condition that can cause curvature of the penis that could be painful during arousal and intimacy. It can affect as many as one in 10 men worldwide, but diagnosis rates remain low because men with PD may be too uncomfortable to speak up and get help. Together with Endo and Men’s Health Network, Dr. Punch is encouraging men who think they might have PD to face their challenge head on by starting the conversation with their doctor.
“As a sports commentator, I’ve witnessed thousands of men on the court, on the field and on the racetrack in their physical prime – cool, confident and thriving in the face of challenge. But, as a licensed physician, I’ve seen how this bravado can turn to embarrassment – even isolation – when that challenge becomes personal or intimate,” said Dr. Punch. “Often, men feel too awkward to talk about issues like Peyronie’s disease, even with a doctor. And while it may seem tough, it’s important that any man with PD see a doctor, and ask about the curve. Starting the conversation is the first step to getting help.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7752151-ask-about-the-curve-psa/
