For countless fans, Cholula®, the hot sauce with the iconic wooden cap, is far more than “just another hot sauce.” It’s an ongoing inspiration and constant companion to their personal passions. This cult-like devotion has been integral to Cholula’s rapid growth and with the help of All-Star pitcher Noah Syndergaard, the brand is thanking fans for their support by launching the “Order of Cholula,” a digital homage to its most loyal supporters and releasing a new Limited Edition flavor, Sweet Habanero.
The first person to join the Order of Cholula is Noah Syndergaard. Known for his on-field prowess and flavorful character, Noah shares his love for Cholula by headlining a recruitment-style video debuting today at www.OrderofCholula.com. The captivating short film features inspiring stories of real Cholula fans who credit the role the flavorful hot sauce plays in their lives – including Syndergaard himself. The video encourages viewers to join Noah and other flavor-seeking zealots by applying for admittance into this members-only club by sharing their Order-worthy stories of Cholula devotion.
To view the multimedia release go to:
https://www.multivu.com/players/English/8118351-order-of-cholula-noah-syndergaard-sweet-habanero/
NRG Energy, Inc. (NYSE:NRG), NRG Yield, Inc. (NYSE: NYLD), and SunPower Corp. (NASDAQ: SPWR) today announced the completion of the final phase of the California Valley Solar Ranch (CVSR) photovoltaic (PV) generating facility in San Luis Obispo County, California, bringing total electric generating capacity of the plant up to 250 megawatts (AC). NRG acquired CVSR from SunPower in 2011, and the project is jointly owned by NRG Yield (48.95%). CVSR is one of the world’s largest operating solar PV power plants and will sell its electricity to Pacific Gas & Electric under two long-term power purchase agreements.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64118-sunpower-nrg-energy-begin-commercial-operations-250-mw-calif-solar-ranch
Last December, nearly one-third of all car crash fatalities involved a drunk driver, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). Today, to help make our roads safer during the holiday season, the Television Bureau of Advertising (TVB) launched the 13th annual “Project Roadblock” initiative, in which local broadcast TV stations donate airtime to support NHTSA and the Ad Council’s “Buzzed Driving is Drunk Driving” PSA (public service advertising) campaign.
To help the campaign’s message reach those who could benefit most, the Ad Council is conducting a special push to TV stations in the 10 states that accounted for 53% of all alcohol-impaired driving fatalities in 2015: Texas, California, Florida, North Carolina, Georgia, Pennsylvania, Ohio, New York, Illinois, and South Carolina.
To view the multimedia release go to:
http://www.multivu.com/players/English/8003951-nhtsa-ad-council-tvb-anti-drunk-driving-psa/
Jaguar announced the three renowned actors to appear in “Rendezvous,” its 60-second television advertisement to debut during the second half of Super Bowl XLVIII, and revealed details of its largest-ever brand and product marketing campaign, called “British Badboys” which introduces the Jaguar F-TYPE Coupe (on sale spring, 2014). “Rendezvous” stars Sir Ben Kingsley, Tom Hiddleston and Mark Strong, and was filmed by Oscar-winning British director, Tom Hooper, in London. It is Jaguar’s first Super Bowl TV advertisement.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64994-jaguar-first-super-bowl-commercial-f-type
Hutchinson Plumbing Heating Cooling is South Jersey’s largest heating, ventilation and air conditioning company. For generations they have had the opportunity to provide the community, both residential and commercial with services, repairs and replacements whenever there was an issue. Over the years as a family owned business, Hutchinson continues to stay up to date on all the latest advances, laws and regulations so property owners are receiving the highest quality of services and equipment. http://www.hutchbiz.com/
From finding a date to your boss’ dinner party to being more brilliant at the office, there’s one thing that makes it all easier: a fake British accent. That’s why, on the heels of its new “British Businessman” digital spot launch, belVita Breakfast Biscuits is providing nutritious steady energy all morning long to help people everywhere adopt a fake British accent so they can get ahead in life.
After watching belVita’s new short-form video featuring Brad, the quintessential role model for accent faking at the office, those looking to put extra pep in their step can listen to the brand’s just-released self-guided audio tape series, “Learn to Speak Fake British and Get Ahead in Life,” at LearnToSpeakFakeBritish.com.
To view the multimedia release go to:
http://www.multivu.com/players/English/7727651-belvita-learn-to-speak-fake-british/
Lindsey Vonn is joining Tweezerman as the brand’s first ever brand ambassador for North America. Ms. Vonn is collaborating with Tweezerman, the beauty tool experts, and will participate in various marketing activities throughout the year, including Tweezerman’s very first television commercial and a comprehensive digital campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60036-tweezerman-beauty-tool-experts-announces-brand-ambassador-lindsey-vonn
GAC Motor, China’s fastest-growing automaker, has wowed the Fortune Global Forum 2017 (“the Forum”) as the official service car provider with 380 cars including the GA8 sedan, the GS8 SUV and the GM8 MPV. The vehicles have provided safe and reliable service for leaders of the 152 Fortune 500 companies who attended, in addition to more than 1,100 distinguished guests from around the world. During the Forum, 40 CEOs from Fortune 500 companies including McKinsey & Company, Aisin Seiki (China) Investment Co., Ltd. and iFLYTEK Co., Ltd visited GAC Motor’s factory in Panyu, Guangzhou to get a glimpse of China’s advanced smart manufacturing capability.
“We are proud to have had the chance to display our advanced smart manufacturing capabilities to some of the world’s top corporate leaders,” said Yu Jun, president of GAC Motor. “Being chosen as the official service car provider for the Forum is a recognition of GAC Motor’s accomplishments in openness and innovation; it further enhances our brand’s international influence. After years of development, the Chinese automotive industry is now capable of creating top auto brands, and we hope to build GAC Motor into a world-class Chinese brand.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8241551-gac-motor-fortune-global-forum/
A historic day for AC Milan and Milan. Fondazione Fiera has decided that the winning project for the redevelopment of the old trade fair is the one of AC Milan. The decision made yesterday is the first step, but the dream of the Vice President and CEO Barbara Berlusconi to build a new stadium could soon become reality.
The project, which was presented along with Arup in January, envisions the construction of one of the most innovative stadiums in the world, open to the city and extremely functional. It will contain within itself a hotel, a school, restaurants, children’s playgrounds, walking paths in the green on the rooftop, exhibition space for young artists and other useful services to the citizens. The stadium will have about 50,000 seats and already many international companies are putting themselves forward for a commercial partnership.
To view the Multimedia News Release, go to http://www.multivu.com/players/uk/7572451-ac-milan-will-have-a-new-stadium/
The brand invited three final candidates to travel the world with a suitcase full of whisky on an epic 10-day journey as part of The Greatest Job Interview in the World. Their journeys echoed the legendary trip undertaken in 1909 by Charles Grant Gordon, son-in-law of company founder William Grant.
If this is the interview, imagine what the job is like.
The opportunity captured imaginations all over the world, generating almost 5,000 applications from candidates in 103 countries. Hopefuls were initially narrowed down to 20 who were flown from 13 countries to attend ‘The Mixer’ event in Dufftown, Scotland, the brand’s spiritual home. After a series of challenges, three finalists – Amy, a PE teacher living in Madrid; Danny, a whisky barman from Edinburgh and Linda, a radio presenter from Johannesburg - were then each sent to three different worldwide destinations to ‘live the job’ for ten days.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8224851-grants-whisky-greatest-job-result/
Cochlear Limited (ASX: COH), the global leader in implantable hearing solutions, announced today the commercial availability of the Cochlear™ Baha® 5 Sound Processor. For people who are deaf in one ear, or have conductive or mixed hearing loss, the Baha 5 Sound Processor is not only the smallest bone conduction sound processor in the industry, it is full of advanced hearing technologies designed to help users hear better than ever before.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7052252-cochlear-baha-5-sound-processor/
