Today, BACARDÍ® rum unveils a fresh, new take on the brand with a 30-second TV spot, experiential House Party campaign and comprehensive digital, mobile and partnership strategy designed to connect with millennials on their terms, in their world, in their way. This is the first campaign launch since BACARDÍ revamped its advertising and marketing business four months ago and reflects the brand’s desire to dominate the category once again.
The TV spot, entitled “The Truck,” is an authentic take on a Millennial’s world, capturing the energy of their life. It features a group of friends letting nothing get in the way of hosting an amazing house party. Shot with a hand-held camera, the viewer is drawn in to feel like they are part of the story, experiencing the energy of this cross-country journey. It’s styled similar to a movie trailer, giving the audience a sneak peek into the brand world and house party occasion, then leaving you wanting to see and learn more. The ad represents the first work from BBDO and OMD, the new global creative agency partners for the Bacardi portfolio of brands.
The ad includes the tagline: “There’s Nothing in the Way,” a tribute to the brand’s history and irrepressible spirit, as well as a shout out to those who are busting through and overcoming obstacles in the real world.
To view the multimedia release go to:
http://www.multivu.com/players/English/7654851-bacardi-rum-creative-platform/
Walt Disney Panel Van Vehicle is Seen on The Second TV Camera in The Nevada Fake Moon Bay.
This Video As You Hear & See it, From NASA's Public Domain Movie:
Apollo 16: Nothing So Hidden (1972)
Music- Swan Lake Suite OP 20
ALL NASA FOOTAGE USED IN THIS VIDEO IS PUBLIC DOMAIN. THE USE OF ANY COPYRIGHTED MATERIAL IS USED UNDER THE GUIDELINES OF "FAIR USE" IN TITLE 17 § 107 OF THE UNITED STATES CODE. SUCH MATERIAL REMAINS THE COPYRIGHT OF THE ORIGINAL HOLDER AND IS USED HERE FOR THE PURPOSES OF EDUCATION, COMPARISON, AND CRITICISM ONLY. NO INFRINGEMENT OF COPYRIGHT IS INTENDED.
Come see our Kickstarter page and get better pictures with your camera!https://www.kickstarter.com/projects/647208257/take-your-camera-off-autoA little rap about why you should take your camera off auto to get the best picture!
TASER International (Nasdaq: TASR), the global leader in connected law enforcement technologies, announced today that it is launching a new program to equip every police officer in America with a body camera and changing its name to Axon (Nasdaq: AAXN). It will also provide supporting hardware, software, data storage, training, and support to police departments free of cost for one year.
“We are going 'all-in' to empower police officers to more safely and effectively do their jobs and drive important social change by making body cameras available to every officer in America,” said Rick Smith, Founder and CEO of Axon. “We believe these cameras are more than just tools to protect communities and the officers who serve them. They also hold the potential to change police work as we know it, by seamlessly collecting an impartial record and reducing the need for endless paperwork. That's why we're giving this opportunity to every single police officer in America.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8012851-taser-rebrand-axon-free-body-cameras/
“Fat Cuz once again shows his creativity on this remake of a 90s classic DMX- Hows It Goin Down.”
FOLLOW:
IG @iamfatcuz
IG @danni_oceano
camera by: @theonlysolus
https://itunes.apple.com/us/album/up-now/1409731369?i=1409731374
https://play.google.com/music/r/m/Bt7hxpovxu7gbcbfv3ld3bjvyfy?t=Up_Now_-_Fat_Cuz
https://open.spotify.com/track/4sgP6m2DMpgXIInXDEp0H5?si=Yq4tFPjAQJKIS3licgbtTw
The next generation of the Xperia brand has arrived. Sony Mobile Communications (“Sony Mobile”) today announced that the Xperia® X series will be available in the United States this summer, with Xperia X now available to pre-order. The smartphone lineup includes Xperia X Performance, Xperia X, Xperia XA, and the recently announced Xperia XA Ultra, marking a new era of smartphone personalization and intelligence—engineered to empower users to achieve more through Xperia’s acclaimed powerful battery performance, innovative camera technologies and unparalleled design.
“Sony Mobile is passionate about creating the most intelligent and unique experiences for our users, bringing best-in-class technologies to help amplify the activities they love doing every day. Xperia X series is designed to let you interact with the world around you in exciting ways, making lives more enjoyable and delivering new intelligence that sets it apart,” said Kunihiko Shiomi, President, Sony Mobile Communications North America.
To view the multimedia release go to:
http://www.multivu.com/players/English/7846051-sony-mobile-us-xperia/
NBC UNIVERSO, the modern entertainment and sports cable channel premieres the fifth season of its hit reality series “Larrymanía” on Sunday, July 17 at 9PM ET/8C. The 15-episode season returns after a controversial year and gives viewers a behind-the-scenes look into the life of the regional Mexican artist as he makes his return to the stage. To view and download a sneak peek, click here. To download images, click here.
The season premiere promises to be an explosive one as Larry, his fiancé, Kenia, and his mother, Manuela, speak on-camera for the very first time since Larry’s legal troubles. After a tumultuous year, Larry is ready to face the media and his fans by doing his first national radio interview and confront the topic of his incarceration. Beyond the controversy, this season is filled with new adventures and can’t-miss-moments alongside his tight-knit family, who are always present to experience it all.
To view the multimedia release go to:
http://www.multivu.com/players/English/7609254-nbc-universo-larrymania-season-5/
Lumigon announces the launch of the T3 smartphone, integrating minimalistic Scandinavian design with durable steel exterior and innovative features such as a night vision camera and the innovative BackTouch technology, so far never seen before in mobile phones.
“We wanted to create a new smartphone that reflects our design philosophy,” says Lumigon CEO Lars Gravesen. “The glass and steel used in the T3 are extremely durable, but that doesn’t mean sacrificing the look and feel of the phone. In fact, it provides a great balance between design, premium materials, innovation and technology.”
In addition to the classic versions, the T3 is also available in a gold edition with four different models, to fulfil the needs of customers who like it a little more extraordinary.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7852551-lumigon-launches-T3-smartphone/
http://www.aikencolon.com - Which IR Infrared camera and thermal imager is the toughest on the market? See which unit performs best in a 6.5 foot drop test.
