Carson-Dellosa Publishing, LLC, in partnership with Guinness World Records, announced the grand-prize winner in its Guinness World Records® Classroom Challenge at a record-breaking event held Friday, May 20th in Owingsville, KY. As grand-prize winners under the direction of 4th Grade teacher Jessica Goldy, the students of Owingsville Elementary School created the world’s longest friendship bracelet. Students created a total of 3,799 links that were connected to make one bracelet measuring 810 feet. Friday morning, under the supervision of a Guinness World Records® adjudicator, the exciting event was held on the school’s football field.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/carsondellosa/50387/
Camp Invention, the nation’s premier summer enrichment program for over 25 years, has been providing children in grades one through six the opportunity to exercise their curiosity, amplify their creativity and be adaptive to different environments.
A program of the National Inventors Hall of Fame, developed in partnership with the United States Patent and Trademark Office, Camp Invention leverages hands-on activities to promote STEM learning and build 21st century skills. The program curriculum is created new every year and is inspired by some of our nation’s most brilliant minds. These innovation experts include Inductees of the National Inventors Hall of Fame as well as a team of experienced educators.
To view the multimedia release go to:
http://www.multivu.com/players/English/7667852-camp-invention-stem-epic-curriculum/
Former MLB All-Star Cliff Floyd today was crowned Snapple’s “Flip for Flavor” champion in the first-ever Snapple All-Star Bottle Flip Challenge at GEICO All-Star FanFest. Snapple – the Official Tea and Juice Drink of Major League Baseball – added its own playful pop of fruit flavor to the worldwide bottle-flipping craze by pitting Floyd against Baseball Hall of Famer and 19-time MLB All-Star Cal Ripken Jr. in a fast-paced competition to determine the most accurate flipper. Floyd accurately hit all four fruit bases on the baseball field-inspired game board and was presented with a custom designed Peach Tea Snapple bottle trophy.
“There is nothing like bringing together love for baseball and summer with the accurate fruit flavor of Snapple,” said Brent Chism, Senior Director of Brand Marketing, Snapple. “We are thrilled to have added our own flavor to FanFest through our new partnership with Major League Baseball and remind everyone of their right to take a flavorful break while enjoying our national pastime. Having greats like Cal and Cliff bring so much energy to our activation made this a fun and memorable moment, and we look forward to what’s next.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8361051-snapple-mlb-all-star-bottle-flip-challenge/
The period between Christmas and New Year’s typically has one of the highest rates of impaired driving fatalities, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). In an effort to reduce drunk and buzzed driving related incidents during the holidays, NHTSA, the Ad Council and the Television Bureau of Advertising (TVB) launched their 12th annual “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”
Project Roadblock was created in 2004 in support of NHTSA and the Ad Council’s Buzzed Driving Prevention public service advertising (PSA) campaign. To date, broadcast TV stations across the nation have donated more than $40 million in media to support this effort. The partnership aims to unite local television stations in creating a nationwide advertising roadblock by airing Project Roadblock PSAs (Public Service Announcements) between December 26 and December 31. Local broadcast stations voluntarily participate in the campaign by donating on-air, online and mobile time and space with a special push at 10 p.m. local time on New Year’s Eve. In addition, TV stations will be reaching out to their communities on social media to share social graphics and messaging to further reach audiences.
“Drunk driving remains a serious threat on our roads and claims more than 10,000 lives a year,” said NHTSA Administrator Mark Rosekind. ”Local broadcast television is an effective tool in reaching consumers, and we thank the TVB, all the stations, and the Ad Council for their ongoing support of drunk driving prevention, especially during the holiday season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7701751-ad-council-nhtsa-buzzed-driving-psa/
The first Habitat for Humanity house built as part of the Build Smart, Breathe Easier national asthma education program will be dedicated in partnership with the Dunmore family in Detroit on Friday, July 29, 2011. Program partners Merck, Habitat for Humanity Detroit, the Asthma and Allergy Foundation of America (AAFA) and HGTV’s Carter Oosterhouse will host a dedication ceremony where Betty Dunmore and her three daughters will receive keys and walk through their completed home with asthma-healthy features for the first time.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49320-Merck-Asthma-Awareness/
Brinker International, Inc. (NYSE: EAT), one of the world’s leading casual dining restaurant companies and owner of Chili’s® Grill & Bar and Maggiano’s Little Italy®, announced today the launch of a comprehensive educational program, Best You EDU. In partnership with Pearson, Best You EDU is an employer-education program that provides opportunities for Brinker Team Members, ranging from hourly to management. At absolutely no cost to participants, Best You EDU is open to all Team Members who work at least 24 hours per week with a minimum tenure of 90 days and registration is now open.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246351-brinker-pearson-education-chilis-maggianos-best-you-edu/
Johnnie Walker is excited to announce the official release of Johnnie Walker Black Label The Director’s Cut – a limited-edition whisky developed in collaboration with visionary Blade Runner 2049 director Denis Villeneuve and Johnnie Walker Master Blender Jim Beveridge. The new blend comes thirty-five years after Johnnie Walker Black Label appeared in the original Blade Runner film as an iconic whisky of the future.
The unique, custom blend and the futuristic bottle were created in partnership with Blade Runner 2049, opening in theaters October 6. Both showcase Johnnie Walker’s commitment to progress and Alcon Entertainment’s dedication to maintaining the legacy of the original sci-fi classic. Fans first saw a peek of the new bottle at Alcon Entertainment’s Blade Runner 2049 Experience presented by Johnnie Walker at San Diego Comic-Con. The bottle will also appear in the new film.
To view the multimedia release go to:
https://www.multivu.com/players/English/8174551-johnnie-walker-whisky-blade-runner-2049/
Boehringer Ingelheim announced today a new partnership with Minor League Baseball® (MiLB™) to further raise awareness of the rare lung disease idiopathic pulmonary fibrosis (IPF) through its Breathless™ campaign. Now the “Official IPF Awareness Partner of Minor League Baseball,” Boehringer Ingelheim will work with the league to educate its fan base about symptoms of IPF – and the importance of an early diagnosis and treatment – through in-stadium events as well as appearances by New York Yankees legend and musician Bernie Williams, whose father passed away from the disease in 2001.
To view the multimedia release go to:
https://www.multivu.com/players/English/8289951-boehringer-ingelheim-milb-partnership-for-ipf-awareness/
What do Europe’s largest automobile manufacturer and one of the most prestigious contemporary art collections in the world have in common? Many would think not very much, but last night in New York, the Volkswagen AG and The Museum of Modern Art celebrated their very successful partnership.
If there’s one thing that socially responsible businesses have learned, it’s that they can’t go at it alone. Whether it’s implementing responsible sourcing initiatives or creating a positive corporate model to make an impact on sustainability, there is strength in numbers. So where did Ben & Jerry’s turn for help and inspiration for its latest ice cream flavor? Colorado-based New Belgium Brewing. Never has the phrase “polishing off a pint” been so perfectly poised in any partnership for a delicious double-entendre.
Collectively committed to making a better impact in their global communities, the two B Corp companies proudly introduced Salted Caramel Brown-ie Ale ice cream, which will be featured in Ben & Jerry’s Scoop Shops as well as in pints across the country as a Limited Batch flavor this fall (MSRP $4.89). The concoction consists of New Belgium Brown Ale Ice Cream with Salted Caramel Swirls and Fudge Brownies. The ice cream, arriving on shelves this month, was unveiled Wednesday evening at a Washington D.C. launch “Brew-Ha-Ha” in the confines of the historic Howard Theatre. The launch event was heralded as “a night of music, climate activism, beer, and ice cream.” Musicians Galactic and Dr. Dog performed at the unveiling of Ben & Jerry’s newest ice cream flavor to highlight climate activism.
To view the multimedia release go to:
http://www.multivu.com/players/English/7648451-ben-and-jerry-s-new-belgium-brewery/
MSC Cruises has revealed today details of the two new Cirque du Soleil at Sea shows that are being created specifically for MSC Bellissima. The breath-taking shows will be called SYMA – Sail beyond Imagination and VARÉLIA – Love in Full Color and will be available exclusively to MSC Bellissima guests, following her launch in March 2019.
The long-term partnership between MSC Cruises and Cirque du Soleil first began in 2013 and has since set new standards in live entertainment at sea. The partnership, in total, will result in eight original shows that cannot be seen anywhere else in the world, exclusively on MSC Cruises’ Meraviglia generation ships coming into service between 2017 and 2020. MSC Meraviglia was the first ship to debut the new Cirque du Soleil at Sea concept with the launch of the two shows VIAGGIO and SONOR last June. Work is already underway for MSC Grandiosa, launching in November 2019, and MSC Virtuosa, launching October 2020.
To view the multimedia release go to:
https://www.multivu.com/players/English/8354651-msc-cruises-cirque-du-soleil-at-sea-msc-bellissima/
Today, Ricola, one of the most innovative manufacturers of herb cough drops in the world, announced that it has partnered with multi-award-winning, platinum selling recording artist Pentatonix to help ensure they are always prepared to put their best voice forward.
Known for their breathtaking harmonies, unique arrangements and remarkable vocal percussion, the members of Pentatonix push their voices and throats to the max every day.
“We connect with our fans through our natural voices,” says the group. “That’s why we always have Ricola herb drops around to stay in pitch perfect shape on and off the stage.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7882251-ricola-pentatonix-partnership/