Today new Pepsi NEXT, the first cola to deliver real cola taste with 60% less sugar, unveiled the world’s first “Internet Taste Test”, a digital incarnation of the product’s premise, “Drink it to Believe it.”
The Internet Taste Test, a unique experience on www.facebook.com/pepsinext, invites cola lovers to opt in for a chance to watch themselves “taste” new Pepsi NEXT through the power and humor of improv. Funny or Die comedians and actors will do their best impressions of selected consumer and notable personalities’ “online personas” trying Pepsi NEXT, using relevant information from their profiles, such as recent “experiences” and “likes.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55531-pepsi-next-internet-cola-taste-test-drink-it-to-believe-it-funny-or-die
Asuragen Inc., a leading molecular diagnostics company, today announced results from a study demonstrating that a new molecular test called Xpansion Interpreter® can improve the determination of a woman’s risk of having a child with fragile X syndrome, the most common inherited cause of intellectual disability and autism, compared to existing risk measures. The Xpansion Interpreter Test is based on a technology breakthrough that reveals both the number and position of “interrupting” DNA sequences in the fragile X gene of the mother and more accurately estimates the likelihood that her child will have fragile X syndrome. The study will be published in the April issue of the American Journal of Medical Genetics and presented today at the 2013 American College of Medical Genetics and Genomics Annual Clinical Genetics Meeting in Phoenix, AZ.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60719-asuragen-xpansion-interpreter-xi-test-data-fragile-x-syndrome-autism
The 2014 Subaru Forester is the first vehicle to ace every aspect of the challenging small overlap front crash test conducted by the Insurance Institute for Highway Safety (IIHS). The Forester, the only 1 of 13 small SUVs to earn an overall rating of good in the test, and the 2013 Mitsubishi Outlander Sport, which earns acceptable, are the latest vehicles to qualify for the Institute’s recently inaugurated top honor, TOP SAFETY PICK+. Each of the other 11 SUVs earns either a poor or marginal rating.
http://forthebetter.com.au/
We took the Attention Powered Car on the world's longest inattention road test and we discovered that on average our drivers lost attention at least once every minute.
The Attention Powered Car then headed back to the RAC Driving Centre where further tests were conducted to investigate initial findings from the road trip.
In this new webisode we explore the effects a passenger can have on a driver's attention levels and ways in which passengers might help drivers regain or keep attention behind the wheel.
To see what we've learning about driver inattention, and to get involved with making WA roads safer, go to http://forthebetter.com.au/
The Chevrolet Equinox and its twin, the GMC Terrain, are the only midsize SUVs out of nine evaluated to earn a good rating in the Insurance Institute for Highway Safety’s small overlap front crash test, which continues to challenge manufacturers more than a year and a half after its introduction.
The Equinox and the Terrain qualify for the Institute’s highest award for 2014, TOP SAFETY PICK+. The Toyota Highlander, a midsize SUV whose acceptable small overlap rating was announced in December, also qualifies. The award is given to vehicles with a good or acceptable small overlap rating, good ratings in four other occupant protection tests, and a rating of basic or higher for front crash prevention.
Three other midsize SUVs in the test group rate poor for small overlap protection, and three are marginal.
The Mini Cooper Countryman is the only small car to earn a good rating among the latest group of 12 small cars subjected to the Insurance Institute for Highway Safety’s small overlap front crash test.
Two electric models and a hybrid are in the mix, with varied results. The electric-powered Chevrolet Volt (with a gasoline engine “range extender”) earns an acceptable rating, while its battery-electric rival, the Nissan Leaf, earns a poor rating. The Ford C-Max Hybrid, a small four-door wagon, earns an acceptable rating. Another small four-door wagon, the gasoline-powered Mazda 5, is rated poor.
The Eeva Test is now commercially available in the United States following its recent FDA clearance. This breakthrough technology is designed to help fertility clinics select the best embryos during in vitro fertilization (IVF) to aid in their effort to provide the best chance of a successful pregnancy.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7415751-the-eeva-test-by-auxogyn/
While consumers may claim to have a preferred brand of sparkling water and the ability to differentiate between their preferred brand and its competitors, their tastes may not as be fine-tuned as they think. A recent survey of sparkling water drinkers found that 83 percent of respondents say they had a preferred brand of sparkling water, and 59 percent of that subset said they could tell the difference between competing sparkling water brands. But participants in a blind taste test conducted by SodaStream yesterday had quite different views, based on their in-person experiences. The taste test, carried out in celebration of today’s National Hydration Day, found more discernment between competing brands, but tasters overwhelmingly preferred the taste of New York City tap water made sparkling using a SodaStream machine.
To view the multimedia release go to:
https://www.multivu.com/players/English/8125751-sodastream-sparkling-water-taste-test/
A new crash test program from the Insurance Institute for Highway Safety aims to ensure that manufacturers pay attention to the safety of front passengers as well as drivers.
The test was developed after it became clear that some manufacturers were giving short shrift to the right side of the vehicle when it comes to small overlap front crash protection. A good or acceptable passenger-side rating will be required to qualify for the Institute’s 2018 TOP SAFETY PICK+ award.
The first test group in the passenger-side small overlap front test program did better overall than vehicles IIHS previously evaluated for research. Ten out of 13 midsize cars tested earn a good rating, while one is acceptable and two earn a marginal rating.
In contrast with a group of 2014-16 model small SUVs tested for research, none of the 2017-18 midsize cars had a poor or marginal structural rating. Instead, the biggest problem in the new group was inconsistent airbag protection in five cars, which would put passengers’ heads at risk.
In a new round of evaluations, 5 of 7 small SUVs earn good ratings from the Insurance Institute for Highway Safety for occupant protection in a passenger-side small overlap front crash.
The ratings bring to 16 the number of small SUVs the Institute has evaluated in the passenger-side small overlap front test, which was introduced in 2017 to encourage manufacturers to offer the same level of protection for front-seat passengers as drivers in this type of crash.
The BMW X1; Chevrolet Equinox and its twin, the GMC Terrain; Jeep Compass and Mitsubishi Outlander earn good ratings in the passenger-side small overlap front test. The Mitsubishi Outlander Sport earns a marginal rating, and the Ford Escape earns poor. For the 2018 model year, the Equinox shed weight to join the small SUV size class. Earlier models were classified as midsize.
None of the newly rated 2018 models earns better than acceptable marks for structure. (The Honda CR-V and Mazda CX-5 are the only small SUVs evaluated so far to earn good ratings for structure in the passenger-side small overlap front test.) The Outlander Sport is marginal, and the Escape is rated poor. Both the Outlander Sport and Escape allowed too much intrusion into the occupant compartment on the right side.