The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
Six Flags Magic Mountain, in partnership with Warner Bros. Consumer Products and DC Entertainment, today launched its record-breaking 18th coaster with the debut of the new first-in-the-U.S., vertical track, spinning GREEN LANTERN: First Flight. GREEN LANTERN: First Flight is the third of three new epic coaster experiences introduced at the Valencia theme park this year. Located in the new DC UNIVERSE themed area, GREEN LANTERN: First Flight is a "must ride" experience for all thrill seekers this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/50700/
AQUA: A Journey into the World of Water is a multisensory experience for the whole family. Discover the story of water and its importance in our lives as you are taken through a journey of water installations and visual effects.
Be immersed in an adventure around the world, in which you are both actor and spectator, surrounded by 360º screen projections. And be inspired by the visual spectacle of AQUA to make a pledge to save water for the planet.
AQUA is a 30-minute timed show with ANMM guides to take you through this unique experience created by ONE DROP, an initiative of Guy Lailberté, Founder of Cirque du Soleil®.
http://www.onedrop.org/en/default.aspx
Only in Australia at the Australian National Maritime Museum, Darling Harbour from 3 December 2011 - 26 February 2012.
http://www.anmm.gov.au/aqua
You've never experienced water like this!
Join us on Facebook to WIN great prizes while AQUA is at the museum.
http://www.facebook.com/anmmuseum
Thanks to our principle partner Sydney Catchment Authority.
http://www.sca.nsw.gov.au/
Lapponia Jewelry is undergoing a global renaissance. Today’s strong women want to express themselves with our beautiful designs. Lapponia Jewelry is inspired by the rugged nature of northern Finland. This close bond with the nature of the north is brought to life in our new brand experience, the Art of Expression video, and our overall marketing strategy, The Silent Language of Nature.
The Lapponia brand video combines stunning images of northern nature with another source of Finnish pride, the internationally renowned musical talent of the band Apocalyptica and their song Sacra. The video tells the story of Lapponia’s origins, presenting the artists’ source of inspiration for those who have never had the opportunity to experience the exotic beauty of northern Finland.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52795-lapponia
Travel Kerala is a unique experience in outstanding India tour. Kerala tourism offers the tourists most appreciated moments of lifetime. Kerala is a popular tourist destination for its beaches, hill stations, backwaters, festivals, yoga, ayurveda treatments and tropical vegetation. http://focuztours.com/ offers you an outstanding kerala tour packages which brings you to the god’s own country.
Reed Street Productions, creators of the first-ever zombie-infested 5K obstacle race, Run for Your Lives, announced today it will double its races in 2013 – expanding to 21 locations, including nine yet-to-be-invaded cities. New this year, participants can expect to encounter increasingly challenging obstacles and an enhanced Apocalypse Party experience. Additionally, Run For Your Lives added the Kennedy Krieger Institute – an internationally recognized institution dedicated to improving the lives of individuals with disorders and injuries of the brain – as its official charitable partner for 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60253-reed-street-productions-run-for-your-lives-adds-race-locations-zombie-5k
The latest thrill addition to Six Flags St. Louis, Boomerang, has launched bringing the park’s lineup of coasters to nine. Boomerang sends riders screaming through loops and rolls not once, but twice, offering a different experience than any other coaster in the park.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62037-six-flags-st-louis-new-coaster-boomerang-opens
Experience a young boy’s journey to a new life in a new country, a new world full of possibility, and a new future of hope. This wordless picture book tells the story of a child’s adjustment to a new life in America. Learn more about this video here, http://bit.ly/18RsB1F Children’s, History
Enjoy a scenic two hour ride atop a graceful elephant that is driven by one of our experienced mahouts. Discover the most relaxing way to see the vivid forest, impressive three country views, the mighty Mekong River and our baby elephant camp. For guests who have not participated in the Mahout Experience, a comfortable saddle is provided.
Lord & Taylor’s annual holiday windows have acted as host in the creation of many memorable family moments. Sharing the story of L&T’s hundred-year-old building and New York City’s unique holiday experience, the windows are inspired by vintage New York, capturing its rich history and tradition.
Fifth Harmony performed two traditional holiday songs as well as two songs from their recently released EP, Better Together, currently ranked in Billboard's Top 10. Following their performance, Fifth Harmony made an in-store appearance, where they took photos with customers and handed out signed copies of their new EP.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64220-lord-and-taylor-annual-holiday-windows-unveiled-fifth-harmony-performance
As fans across the country celebrate the start of another college football season, The Goodyear Tire & Rubber Company will celebrate its own college football tradition —60 years of aerial broadcast coverage from the Goodyear Blimp.
The Goodyear Blimp first provided stunning aerial views of the 1955 Rose Bowl, revolutionizing the way fans experience sporting events. In the years since, Goodyear’s iconic airship has covered some of the biggest matchups in college football history, offering its own unique perspective of the action on the ground. It has evolved into a football tradition of its own, with fans often correlating the magnitude of the game with the Goodyear Blimp flying overhead.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404457-goodyear-fans-of-tradition-campaign/
Kia Motors America (KMA) today unveiled the all-new 2017 Optima Plug-in Hybrid (PHEV) at the Chicago Auto Show. Kia’s first PHEV joined two other fuel-efficient additions to the brand’s growing line-up of eco-friendly vehicles, including the all-new 2017 Niro Hybrid Utility Vehicle (HUV) and all-new 2017 Optima Hybrid (HEV), all three of which are being introduced under the Kia Motors EcoDynamics environmentally friendly sub-brand. A host of new technologies and features in the Kia Optima PHEV, including a more powerful hybrid engine, a smarter and more robust telematics system, exterior design enhancements, and greater interior refinement, all combine to deliver a superior hybrid drive experience.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7731854-kia-optima-plug-in-hybrid-chicago-auto-show/
