The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
This November 11th at 8 p.m. ET, PBS will bring the nation together in tribute to the service and sacrifice of our over 22 million American veterans with the inaugural broadcast of the NATIONAL SALUTE TO VETERANS. Hosted by acclaimed actors Joe Mantegna (“Criminal Minds”) and Gary Sinise (“CSI: New York”), the national television event celebrates all our American heroes who have served throughout our country’s history.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58340-national-veteran-s-day-concert
Wheat Thins, the snack known for its complex taste and satisfying crunch, today announced the launch of its new “Must. Have. Wheat Thins.” campaign with a new television ad debuting in the Super Bowl pre-game. The television spot, which airs between 5:30 p.m. EST and the start of the 6 p.m. broadcast on Sunday, Feb. 3, was inspired by Wheat Thins’ most passionate fans and depicts the intense relationship they have with the brand by showcasing a man so passionate about his Spicy Buffalo Wheat Thins he’ll do nearly anything to protect them from even the most unexpected intruders—even a yeti!
To view Multimedia News Release, go to http://www.multivu.com/mnr/60165-must-have-wheat-thins
Levo League, the leading social network dedicated to helping Gen Y women build connections to elevate their careers, is adding Warren Buffett to its roster of mentors next week with an Office Hours session broadcast, LIVE from Berkshire Hathaway on Tuesday, May 7, at 11:00 a.m. PT / 2:00 p.m. ET.
Mr. Buffett is renowned as an advocate of women’s advancement in the workforce and stated in his recent article on Fortune, “Women are a major reason we will do so well.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/61600-levo-league-live-office-hours-chat-with-warren-buffett
The Ad Council launched today a new version of their digital distribution platform, PSA Central, making it the first single source destination for all Ad Council PSAs. The platform provides easy access to broadcast-quality television spots in multiple HD and SD formats, as well as ads created for radio, print, online, mobile and outdoor media.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61747-ad-council-launches-first-high-res-psa-distribution-platform
Robert Johnson Project
From: Cream 1966-68 BBC Sessions
Recorded 28 November 1966 at Aeolian 2, London.
Broadcast on Guitar Club, BBC Home Service, 30 December 1966.
A new, multi-patented beauty product engineered to help prevent and reduce wrinkles caused by recurring facial compression during sleep is now available. JuveRest: The Sleep Wrinkle Pillow features a unique contoured shape specifically designed to minimize facial contact with the pillow, a common cause of facial wrinkles. JuveRest provides proper head and neck support in both the back and side sleeping positions for a comfortable and restful night’s sleep. Revolutionary in design, JuveRest was invented by Goesel Anson, MD, FACS, nationally recognized, board certified plastic surgeon and a managing member of JuveRest LLC. JuveRest will debut on QVC, one of the world’s largest multimedia retailers, on August 15 via a simultaneous national broadcast at 4 p.m. EDT.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62283-juverest-the-sleep-wrinkle-pillow
McDonald’s USA announced today it will televise its annual 365Black Awards ceremony for the first time on national cable television network Black Entertainment Television® (BET®). Hosted by award-winning actress Taraji P. Henson, the program will air at 11 p.m. Eastern/10 p.m. Central Sunday, August 25. McDonald’s 365Black Awards will feature an all-star lineup of celebrity performers and presenters. Comedian Jonathan Slocumb will open the broadcast that will feature show-stopping performances by recording artists Erica Campbell, Estelle, Angie Stone, Jordin Sparks and Yolanda Adams. Actors Jay Ellis and Omari Hardwick, singer/actress Brandy and singer/songwriter LeToya Luckett, will be among celebrities who will present the awards to this year’s honorees.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62983-mcdonalds-365black-awards-to-broadcast-on-black-entertainment-television
Today the Television Bureau of Advertising (TVB) (www.tvb.org), the not-for-profit trade association of America's commercial broadcast television industry, the National Highway Traffic Safety Administration (NHTSA) and the Ad Council kicked off the tenth year of their nationwide public service advertising (PSA) initiative,
Jewelry Television (JTV) recently launched a series of broadcast and web-based content aimed to educate women on wearing colorful jewelry and clothing with confidence. Hosted by Emmy award-winning stylist and color expert, David Zyla, women now have the opportunity to understand the theory of color and how to incorporate it into their own personal styles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63089-jewelry-television-launches-color-me-stylish-with-david-zyla
Northwestern Mutual will debut new, financial planning themed advertising during the January 1 broadcast of the Rose Bowl Game on ABC.
The spots, created by Olson in Minneapolis, Minn., are the latest iteration in Northwestern Mutual’s successful “Columns” campaign. Running since 2010, the ads showcase visually distinctive imagery that conveys the company’s financial strength and the importance of financial security to its current and prospective clients.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59534-northwestern-mutual-financial-planning-ad-rose-ball-game-abc
