The Racer’s Group, one of the most successful sports car team’s in the world over the last 15 years, launched its new social media and digital initiative this week heading into Saturday’s inaugural Baltimore Grand Prix. The professionally produced video (http://vimeo.com/28340908) features TRG’s two-car Porsche 911 GT3 Cup effort that is making a run at the Series GTC class championship. It was shot at its most recent American Le Mans Series race at Road America.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52001-new-trg-social-media-video-features-run-for-championship
The American Le Mans Series reports it reduced its petroleum usage by nearly 50 percent in its most recent race.
Series president Scott Atherton delivered the message today to journalists and government officials in Washington at the National Press Club. “Ten days ago at Road America, renewable fuel use by our race cars reduced petroleum consumption by 48 percent compared to traditional all-petroleum racing fuel,” Atherton said. “According to the Department of Energy, if such a result was translated to the U.S. vehicle fleet, the nation could decrease imported oil dependency by half, saving $175 billion every year inside our economy.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51926-american-le-mans-series-tequila-patron-reducing-petroleum-usage
Urgent coordinated action from national governments, medical societies and patient organizations is needed to avoid a public health crisis resulting from the tide of preventable strokes that leave many people with atrial fibrillation (AF) mentally and physically disabled or dead, every year. How Can We Avoid a Stroke Crisis in Latin America?, a report from Action for Stroke Prevention – a group of health experts from around the world - reveals the huge economic, social and personal burden of AF-related strokes across the region. Launched today at the International Society for Pharmacoeconomics and Outcomes Research (ISPOR) 3rd Latin America Conference, the report proposes measures to tackle stroke in patients with AF, the most common, sustained abnormal heart rhythm and a major cause of stroke.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/strikeoutstroke/50549/
As merchants prepare for the coming holidays, more and more of them are turning to payment alternatives such as layaway to help shoppers get the most out of the busiest shopping season of the year. Kmart and Sears, however, have proudly been providing budget-conscious families with the convenience of layaway year round, recognizing that families face financial pressure no matter the time of year.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52104-sears-kmart-year-round-layaway-enables-shoppers-to-purchase-necessities
In an unprecedented Food Network event, ten of the world’s most celebrated super chefs go to battle to become a member of the elite Iron Chef culinary society in a new eight-episode season of The Next Iron Chef: Super Chefs, premiering Sunday, October 30th at 9pm ET/PT. Hosted by Alton Brown and shot in Los Angeles and New York, the fourth season of the series amps up the competition to meet the elevated skills of these supreme experts - challenging their kitchen chops, mental toughness and masterful instincts.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46439-food-network-next-iron-chef/
Are you ready to rock? It’s show time as Hasbro Inc.’s (NASDAQ: HAS) iconic PLAYSKOOL brand introduces the LET’S ROCK! ELMO interactive plush, the most innovative Elmo toy yet. Joined by music industry veteran and Grammy Award-winning producer Randy Jackson, LET’S ROCK! ELMO made his official debut at a private event yesterday at the Empire Hotel in New York, NY. Known for his ability to guide the next generation of music superstars into the spotlight, Jackson was on hand to offer advice as LET’S ROCK! ELMO takes the stage at retail this fall. The truly interactive LET’S ROCK! ELMO plush character sings, plays instruments, and invites little musicians to rock out with him!
To view Multimedia News Release, go to http://www.multivu.com/mnr/52202-randy-jackson-joins-hasbro-playskool-for-let-s-rock-elmo-launch
The American Kidney Fund today launches a national campaign to raise awareness about kidney disease, a serious and increasingly common condition that is damaging the health of as many as 31 million Americans. Pair Up: Join the Fight to Prevent Kidney Disease encourages women to take two simple, yet powerful actions: learn if they’re at risk for kidney disease; and spread the word about kidney disease to loved ones who also may be at risk. The launch of Pair Up coincides with the release of a national survey revealing that most Americans who care for their loved ones’ health are unaware that diabetes and high blood pressure are the leading causes of kidney disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51973-american-kidney-fund-laila-ali-pair-up-women-prevent-kidney-disease
The U.S. Chamber of Commerce’s Global Intellectual Property Center (GIPC) today released a new multimedia platform illustrating the importance of intellectual property (IP) in job creation and expanding economic growth. The Innovation Lifecycle captures more than 30 voices from America’s most innovative and creative sectors—illustrating the challenges, dedication, and skilled individuals behind the process of bringing an idea to the market. Viewers will be asked to chart their own course through The Innovation Lifecycle, with options to view informative facts, videos of various sectors and stages, join the conversation on social media channels, and engage with key stakeholders.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52335-u-s-chamber-of-commerce-launches-the-innovation-lifecycle
Megastar MENTOR-MENTEE duo Usher and Justin Bieber perform back to back Sunday night, October 9, on EPIX.
JUSTIN BIEBER NEVER SAY NEVER Director’s Fan Cut
The inspiring true story of the meteoric rise of an average teen to Internet phenomenon and global superstar – the youngest performer to sell out the most famous stage in New York City.
EPIX World Movie Premiere of the version Justin made for his fans. Includes new songs, more performances, hometown friends and fan reactions.
8:00 pm ET
To view Multimedia News Release, go to http://www.multivu.com/mnr/52238-epix-usher-and-bieber-back-2-back-premier-october-9
For 41 years, the Bob Evans Farm Festival has evolved to accommodate its growing popularity. What began as a small, local gathering has become a mecca for Bob Evans fans, attracting more than 30,000 visitors from 19 states for a weekend of arts & crafts, entertainment and – of course – delicious food, all for a great value. This year, the festival will feature one of the most exciting developments to date: the unveiling of the Farm’s recent renovations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52289-bob-evans-41st-annual-farm-festival-features-new-renovations
For busy moms who rely on a handful of go-to recipes, dinnertime can become monotonous. To help spice up the dinner routine, Hellmann’s® and Best Foods® mayonnaise are launching the first-ever Chicken Challenge, a series of head-to-head chicken dish challenges that will help moms diversify their weekly recipe repertoire. Each week on Hellmanns.com, two chicken dish “challenger” recipes from Chipotle Lime Crusted Chicken to Baked Buffalo Chicken and more will go up against one of the most popular recipes on Hellmanns.com, Parmesan Crusted Chicken. Consumers will vote to determine their favorite chicken recipes of the week.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52353-hellmanns-best-foods-chicken-challenge-moms-diversify-dinnertime-routine
World-renowned singer, songwriter and performer Elton John made a triumphant return to The Colosseum at Caesars Palace with his all new show, “The Million Dollar Piano.” The consummate showman wowed the opening night audience with a spectacular production featuring his most beloved hits. At the centerpiece of the performance is the show’s namesake piano, an engineering marvel featuring more than 68 LED video screens created by Yamaha.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52331-colosseum-caesars-palace-elton-john-million-dollar-piano-opening-night
