The Advertising Council joined today with Lumina Foundation and the American Council on Education (ACE) to launch a new series of public service advertisements (PSAs) on behalf of their national KnowHow2GO campaign designed to encourage low-income and first-generation students to take the steps necessary to prepare for college.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/49236/
Wildlands, Inc. announces the completion of habitat restoration at the Liberty Island Conservation Bank in Yolo County, California. The completion of construction caps a three year entitlement and permitting process with federal, state and local agencies in one of the most complex restoration projects in Wildlands 20-year history.
The 186-acre restoration project focused on tidal aquatic habitat suitable for special-status fish species. The Liberty Island Conservation Bank is a collaborative effort between Wildlands, California Department of Fish and Game (DFG), National Marine Fisheries Service (NMFS) and U.S. Fish and Wildlife Service (FWS) and will mitigate permitted impacts to fisheries habitat throughout the Sacramento-San Joaquin River Delta. The Bank is protected with a permanent conservation easement and a non-wasting long-term endowment to manage the property in perpetuity.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/wildlands/49727/
Tim O’Brien, vice president of marketing for LG Mobile, addressed an audience of entertainment industry insiders and influencers yesterday during the 3D Entertainment Summit in a keynote session that examined the importance of technology and innovation in the industry’s 100+ year history. While highlighting consumer insights paving the way for the future of entertainment, LG put the spotlight on mobile 3D. Held in New York in conjunction with Consumer Electronics Week, the Summit is devoted to examining and analyzing the burgeoning confluence of 3D and entertainment.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lg/50780/
Klicrainbow comes out into the market with "SuperGay & the Attack of his ExGirlfriends", the first videogame about a gay superhero, available for Apple platforms: iPhone, iPad and iPod Touch.
Inspired by the comic books, SuperGay has an original script that runs a unique adventure through a motion comic narrative. The game follows the rhythm of an original soundtrack with a blockbuster style. The added value for SuperGay consumers is that it provides great entertainment and funny gameplay.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/supergaygames/50518/
Ann Curry, co-anchor of NBC News’ TODAY, America’s number one morning news program; Brian Williams, anchor and managing editor of NBC Nightly News, America’s leading evening newscast; and everyone’s favorite feathered friend, Big Bird, star in 24-hour preschool television channel Sprout’s first PSA created for “Kindness Counts,” the network’s new multiplatform, prosocial initiative designed support the development of empathy in preschoolers. Marking the official kick-off of “Kindness Counts,” the PSA premiered this morning during TODAY.
To view Multimedia News Release, go to http://www.multivu.com/players/English/50882-sprout-kindness-counts/
In February 2012, Sydney’s iconic Manly Beach will be swimming with surfers and buzzing with tourists and spectators as it hosts the inaugural Australian Open of Surfing event from February 11-19. The Australian Open of Surfing will go far beyond the traditional boundaries of a surfing event, creating a significant experience that promotes the energy of Sydney’s outdoor lifestyle, with a nine-day festival of surfing, skate, music, fashion and art specifically aimed at the youth traveler (18 to 30 year olds).
To view Multimedia News Release, go to http://www.multivu.com/mnr/51790-desitnation-nsw-manly-beach-australia
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, announced today its new limited-time collection, “My Favorite Things,” just in time for the holiday gift-giving season. Inspired by the song “My Favorite Things,” this collection brings together a fun assortment of six new fragrances: Rain Drops On Roses, Bright Copper Kettles, Warm Woolen Mittens, Crisp Apple Strudel, Moon On Their Wings and Blue Satin Sashes to fill the season with a nostalgic sense of enchantment. “My Favorite Things” are available in large classic jar candles, small tumbler candles and a beautifully packaged storybook-like box that includes 12 Samplers® votive candles, two of each fragrance. This new collection is available for purchase immediately at Yankee Candle retail stores, specialty retailers and gift shops across the U.S. and via www.yankeecandle.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52096-yankee-candle-launches-limited-time-my-favorite-things-collection
Caesars Palace, Vegas' world-class destination gaming resort, has announced many new milestones as part of its two-year renaissance. The Caesars Palace renaissance began in March 2011 with the return of Celine Dion and encompasses new entertainment launches, the addition of award-winning restaurants and two brand-new hotel towers.
To view Multimedia News Release, go to http://www.multivu.com/players/English/52598-Caesars-Palace/
Just in time for the holiday season, a time when charitable giving increases, NFL players have joined FWD, a national public awareness campaign designed to inform Americans of the extreme famine, war and drought in the Horn of Africa. Developed by the U.S. Agency for International Development (USAID) and the Ad Council, the FWD campaign encourages Americans to forward the facts about the crisis and to donate to the relief efforts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53516-ad-council-horn-of-africa-relief-usaid
Reed Street Productions, creators of the zombie-infested 5K adventure race, Run for Your Lives, announced today that the race will expand beyond its inaugural location outside of Baltimore into 12 cities across the country, starting with the Atlanta area on March 3, 2012. The inaugural race launched in Darlington, Md., last October with more than 10,000 participants and spectators.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54305-run-for-your-lives-zombie-5k-2012
King Cobra, America’s first cobra-themed, racing tube slide, today bares its venomous fangs at Six Flags Hurricane Harbor.
King Cobra’s unique configuration enables two tubes to race through a circular path with twists, turns and surprises through enclosed and open sections of the slide at speeds up to 32 miles per hour. The ride’s finale features a sudden, 25-foot plunge at a 50-degree angle with riders racing until the heart-pounding finish as they appear to be swallowed by the massive jaws of the cobra.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57089-six-flags-hurricane-harbor-unleashes-king-cobra-water-slide
The Ad Council, in partnership with the American Council on Education and the U.S. Tennis Association, will debut new TV public service advertisements (PSAs) at the US Open today on behalf of the national KnowHow2GO campaign designed to encourage low-income and first generation students to take the steps necessary to prepare for college. The ads will premiere on TV screens throughout the Arthur Ashe Stadium during the tournament.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57839-ad-council-american-council-on-education-usta-college-access-knowhow2go
