A growing number of U.S. consumers are taking to their kitchens to cook more frequently, and trying new and more nutritious foods, in an effort to reduce food bills and perhaps their waistlines. These findings are among the results of a recent DuPont™ Teflon® brand Be Cook Aware consumer survey, conducted to understand how the past year’s trends have impacted America’s cooking and eating behaviors at home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55967-dupont-teflon-be-cook-aware-national-survey
In celebrating its 150th anniversary year, Bacardi Limited highlights its long-standing legacy of philanthropy and community involvement with special focus on employees giving back through volunteerism. Through its “Spirit for Life, Caring Together” program, Bacardi celebrates its year-round corporate responsibility (CR) activities and declares the month of May for employees to work together on community projects around the world including home building and meal distribution for needy families; fundraisers for educational, arts and cultural programs; clothing and blood drives; young adult mentorship programs; park and community center clean-ups; recycling programs; bat conservation efforts; among others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53407-bacardi-150-anniversary-celebrates-corporate-social-responsibility-enviro
Flying insect pests like wasps, yellow jackets and flies can pose significant threats to homeowners and their families. This year the dangers may be even greater, as above-average winter temperatures have forced many flying insects out of hibernation earlier than usual. The Black Flag® brand is giving homeowners the chance to take control of their backyards with the launch of its new Black Flag Flying Insect Trap and Lures.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55946-black-flag-flying-insect-trap
The National Bone Health Alliance (NBHA), a public-private partnership with 42 member organizations, is urging a simple solution to a big problem: if it’s 50+ fracture, request a test. This is the call-to-action for the NBHA’s new public and healthcare professional education campaign – 2Million2Many (www.2Million2Many.org).
The campaign reflects the two million bone breaks that occur in the U.S. each year that are caused by osteoporosis and urges the public and healthcare professionals alike to take action and request a test for osteoporosis when someone age 50 or older breaks a bone. Despite the fact that 50 percent of osteoporosis-related repeat fractures can be prevented with existing treatments, only two in 10 initial bone breaks get a follow-up test or treatment for osteoporosis.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56192-national-bone-health-alliance-nbha-prevent-osteoporosis-2million2many
From the best-selling author of Fun Home, Time magazine’s No. 1 Book of the Year, a brilliantly told graphic memoir of Alison Bechdel becoming the artist her mother wanted to be. Alison Bechdel’s Fun Home was a pop culture and literary phenomenon. Now, a second thrilling tale of filial sleuthery, this time about her mother: voracious reader, music lover, passionate amateur actor. Poignantly, hilariously, Bechdel embarks on a quest for answers concerning the mother-daughter gulf. Find out more about the author at http://dykestowatchoutfor.com/ find out more about the book at http://bit.ly/ComicDrama non-fiction, graphic novel, gay/lesbian
Haiti’s Francis mango is back for a short six to eight weeks at Whole Foods Market. Starting now and for a limited time, shoppers will find this exclusive Fair Trade™ Certified fruit under the grocer’s Whole Trade program, which drives meaningful dollars into the struggling Haitian economy. Whole Foods Market is the sole buyer of Fair Trade Certified mangos and purchases the fruit from small Haitian growers, sometimes buying from a family with just one tree. The Whole Trade Guarantee ensures growers receive equitable pay – a key point since this mango crop is often the only source of cash income for many of these farmers. Additionally, many stores will offer organic Haitian mangos. This is the third year the company has brought Whole Trade Haitian mangos to stores, and Whole Foods Market is working to expand the number of growers it works with, providing more mangos to shoppers and more money in Haitian grower’s pockets.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49714-whole-foods-market-haitian-mangos-fair-trade-certified-fruit
Together with comedienne Heather McDonald, Kotex Natural Balance, from Kimberly-Clark Corporation, is asking women to stand up and share their thoughts about what’s real and what’s not so real about the claims, innovations and storylines they see in today’s feminine care advertisements. Starting May 7, McDonald will star in a new web video series on the Kotex Natural Balance Facebook page (http://www.facebook.com/kotex) and YouTube channel (http://www.youtube.com/kotexvideos) that calls out the jargon in the category (what does nano-breeze maxi pad technology even mean?) and invites women to join in the conversation.
Women can upload their videos and comments on the Kotex Natural Balance Facebook page to let McDonald and Kotex Natural Balance know what’s real and what’s not. Their submissions will help inspire five more videos starring McDonald and influence material for a live Stand Up For What’s Real comedy tour that will visit major cities later this year. McDonald will perform live at select stops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56082-kotex-heather-mcdonald-web-video-comedy-series-feminine-care-ad-jargon
Hornitos® Premium Tequila today released the second annual Mariachi Mash Up music video and song to celebrate tequila’s biggest holiday, Cinco de Mayo. This year, the premium tequila brand brought Twisted Sister and Mariachis together to mash up Twisted Sister’s iconic anthem, “We’re Not Gonna Take It,” and to create the perfect party song for Cinco de Mayo.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56089-hornitos-premium-tequila-second-annual-mariachi-mash-up-song-video
This month, MultiVu, PR Newswire’s full service multimedia and broadcast division, celebrates 10 years of providing innovative communications services to tens of thousands of companies globally.
Since its inception in April 2002, MultiVu has been committed to delivering its clients the best-of-the-best in talent, production services and multimedia platforms that allow them to create the most dynamic campaigns and engage their audiences through all of the channels on which they are active. Coupled with PR Newswire’s nearly 60-year legacy in the communications industry and superior distribution network, MultiVu’s offering remains unique and unparalleled.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56011-multivu-prnewswire-10-year-anniversary-broadcast-multimedia-industry
The View’s Elisabeth Hasselbeck hosted the ninth-annual More Magazine/Fitness Magazine Women’s Half-Marathon in Central Park on Sunday, April 15. More than 7,200 women participated in the race—the largest women’s-only half-marathon in the country—established by More and Fitness magazines, in partnership with New York Road Runners. Hasselbeck participated in the race for the second straight year, besting her 2011 time by more than four minutes and finishing in 1:40:05. She ran in support of Team NoGii to raise money for Celiac Disease research, as well as Team Red, White and Blue, to support America’s war veterans.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55061-more-fitness-magazine-womens-half-marathon-ny-elisabeth-hasselbeck
As part of its fresh-from-the-farm video and recipe series, “California Grown” is releasing a new video featuring Cecchini & Cecchini Farms of Brentwood, Calif., the only remaining asparagus farmer in Contra Costa County.
The video series, which highlights California farmers and the real stories behind some of California’s favorite agricultural products, was started last year as part of an ongoing effort to connect consumers to the people and families that produce the locally grown foods they enjoy.
In the newest video, Barbara Cecchini shares what she loves about farming in California, how her family got involved in their farming operation, what sets their asparagus apart from products grown in other regions, and why she feels it’s important to buy California-grown products.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55964-california-grown-asparagus-farmer-cecchini-farms-contra-costa-county
Saxo Bank, the online trading and investment specialist, believes a reasonably positive economic momentum barring a geopolitical crisis is likely during Q2 2012. The eventual return of QE seems inevitable as central banks try to keep the crisis at bay and the compounding of policy errors failing to address the solvency problem and growing social and geo-political friction will potentially lead to an explosive outcome.
According to the Bank’s analysts, Europe will continue on the path of flat growth despite the Eurozone having entered recession at the tail-end of last year. However the rebound in economic growth in the US will eventually spill over into Europe, and Asia will continue to aid its growth through imports. If the recovery in the US fails to provide enough jobs momentum a return of QE some time in Q3 may be a possibility. In Asia, the critical question is China, as losses on investments continue to accumulate and eventually need to be realised.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/saxobank/53812/
