Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.
“Start Your Impossible” shares Toyota’s evolution by highlighting real-life mobility stories of Olympic and Paralympic athletes as well as everyday athletes who demonstrate the values of humility, hard work and never giving up. The campaign marks Toyota’s long-term commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible through stories of determination as well as through Toyota technologies. The two creative pillars of the multi-platform global campaign include, “inspiration,” which celebrates the human spirit and product “evidence,” showcasing Toyota’s ideas for innovations that can help people move freely.
To view the multimedia release go to:
https://www.multivu.com/players/English/8271451-toyota-olympic-paralympic-games-start-your-impossible/
TransCelerate BioPharma Inc., a non-profit organization dedicated to improving the health of people around the world by simplifying and accelerating research and development of innovative new therapies, has unveiled a new global campaign designed to help increase awareness of the growing need for clinical trial participants. The campaign, called “One Person Closer,” focuses on inspiring healthcare professionals (HCPs) to consider clinical research as a possibility for their patients, incorporate the topic into their daily practices, and have meaningful conversations with patients about opportunities to participate in clinical trials.
One Person Closer is designed to put a human face on research and development by sharing the personal stories of researchers, HCPs and patients who have contributed to clinical research and the development of medical breakthroughs. The photojournalist campaign aims to show doctors, nurses and other HCPs that they can help facilitate research that advances science and that may benefit their patients.
To view the multimedia release go to:
https://www.multivu.com/players/English/8268751-transcelerate-biopharma-one-person-closer/
During today’s Big Game, viewers will have learned that the much-talked about sequel of an ʼ80s movie, “Dundee: The Son of a Legend Returns Home”, is not a sequel at all. It is actually an elaborate, star-studded advertising campaign aimed at attracting more travelers to visit Australia.
Tourism Australia, the government agency responsible for attracting international visitors to Australia, has revealed it is behind the major US marketing campaign.
Over the past two weeks, excitement for the new Crocodile Dundee movie has been steadily building. Imitating a traditional studio promotional campaign—using PR, social, digital, OOH and the release of four teaser films—anticipation for the new film was widely reported in People, Buzzfeed, Daily Mail, Good Morning America, and the Hollywood Reporter, among others.
To view the multimedia release go to:
https://www.multivu.com/players/English/8268251-tourism-australia-dundee/
Let’s Win, an initiative supported by the Lustgarten Foundation, launched the Let’s Win! Pancreatic Cancer Survivors video series Friday, January 19, 2018, at the American Society of Clinical Oncology Gastrointestinal Cancers Symposium. The new online video series, featuring long-term pancreatic cancer survivors of all ages and diverse backgrounds, has been created to show pancreatic cancer patients and their families that people do survive this disease. The survivors have responded exceptionally well to pancreatic cancer therapy that incorporates clinical trials and treatments that go beyond traditional protocols.
When patients are first diagnosed with pancreatic cancer, they often turn to the internet, only to find devastating and frightening statistics about the disease. “Our goal is to provide hope and inspiration to patients and their families,” says Cindy Gavin, founding executive director of Let’s Win. “We are so grateful for the incredible vision of one special patient and the generosity of The Flora Family Foundation for their support of this incredible initiative.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8213752-lets-win-pancreatic-cancer-survivor-video-series/
General Mills (NYSE: GIS) today launched the General Mills Feeding Better Futures Scholars Program, which asks youth to share their ideas to help solve the challenge of feeding a growing world population. Feeding Better Futures will serve as a catalyst in addressing hunger relief and sustainable agriculture issues by championing the bright ideas of today’s youth. Young innovators are invited to pitch their in-action solutions for the opportunity to present at the Aspen Ideas Festival, be partnered with industry mentors, and earn up to $50,000 to further their program and education.
Today, 842 million — nearly 12 percent of the world’s population — struggle with hunger, including 13 million kids and teenagers in America. By 2050, it is projected there will be 9.2 billion people on the planet and recent estimates suggest food production will need to increase by 70 percent to feed everyone. With this clear need to find solutions now to feed more people today and for generations to come, General Mills has launched Feeding Better Futures — as recognition that many small steps equate to big change.
To view the multimedia release go to:
https://www.multivu.com/players/English/8255651-general-mills-feeding-better-futures-scholars-program/
Stella Artois, part of the Anheuser-Busch family of brands, and Water.org today announced a call to action for all beer lovers who plan to watch this year’s Super Bowl, the most highly watched event of the year. By stocking up on Stella Artois beer for the big game and beyond, people across the country can help provide access to clean water for those in the developing world. More than 663 million people are impacted by the global water crisis today.
From January 15 until April 15 of this year, every purchase of a Stella Artois 12-pack (both bottles and cans, including Stella Artois Cidre) will help Water.org provide 12 months of clean water for one person in the developing world. For those watching the big game at a bar, the purchase of one pint or bottle of Stella Artois will help provide one month of clean water. And as in years past, in 2018 every purchase of a Limited-Edition Stella Artois Chalice will help provide five years of clean water for one person in the developing world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8254751-stella-artois-water-org-super-bowl-party/
Meet your family’s new best friend thanks to Onelink by First Alert! Today at the 2018 Consumer Electronics Show (CES) in Las Vegas, First Alert is introducing the new Onelink Safe & Sound with Amazon Alexa built-in. Experience the first announced Alexa-enabled smoke and carbon monoxide (CO) alarm and premium home speaker at a fun-filled Amazon Treasure Truck event, just outside of the Las Vegas Convention Center.
The revolutionary device delivers added convenience and enjoyment to every household, acting as a smart smoke/CO alarm, premium home speaker and Alexa-enabled smart device. The Onelink Safe & Sound provides hands-free access to Alexa, letting people simply use voice to play music, hear the news, check the weather, control smart home devices, and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/8251551-first-alert-onelink-amazon-treasure-truck-ces-2018/
TechnipFMC is a global leader in oil and gas projects, technologies, systems and services with one overriding vision: to enhance the performance of the world’s energy industry. Our vision is supported by utmost dedication and expertise of 40,000 plus talented employees present in 48 countries. With proprietary technologies and production systems, integrated expertise and comprehensive solutions, we are transforming our clients’ project economics across subsea, onshore/offshore and surface. To know more about us, click here
In India, we bring in strong expertise in the field of Onshore – Refining, Petrochemicals, LNG, Fertilizers, Oil & Gas; Offshore – Process Platform and Subsea Engineering.
Growing strong with 2500 plus people in three operating centers in Delhi, Mumbai and Chennai, TechnipFMC in India built itself a reputation as a one-stop consultancy and EPC project organization committed to deliver challenging and exciting projects for the energy industry. We are capable of providing a complete range of services from licensing, PMC services, FEED, basic engineering to full EPC projects – ‘Concept to Commissioning’. We have a strong presence as a Tier 1 EPC player serving the Oil & Gas (upstream & downstream), refinery, petrochemicals, fertilizers, chemicals, LNG, with proprietary technologies e.g. hydrogen, ethylene and supply of process driven products like heaters and reformers.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8250851-technipfmc-celebrating-46-years-india/
Colgate, a global leader in oral care, is committed to improving the way people brush their teeth. With the launch tomorrow in the US on Apple.com and select Apple Stores, the new Colgate® Smart Electronic Toothbrush E1 with Artificial Intelligence, Colgate® is taking a leap forward by providing users with real-time feedback about their brushing so they can take better care of their oral health. And, building on its rich history of understanding and anticipating the future of oral care and consumer needs, Colgate® and the new Colgate Smart Electronic Toothbrush use Apple ResearchKit - with the user’s permission - to crowdsource toothbrushing data to get even smarter about oral care for better and faster future innovation.
To view the multimedia release go to:
https://www.multivu.com/players/English/8251051-colgate-smart-electronic-toothbrush/
To commemorate the 25th anniversary of the Northwestern Mutual Foundation, the company announced today a first-of-its-kind art exhibit open to the public. Through the power of visual arts, Giving Gallery: Community in Process will highlight the collective impact of the Northwestern Mutual Foundation and its nonprofit partners in the greater Milwaukee community and beyond.
For the past 25 years, the Northwestern Mutual Foundation has driven its communities forward by investing in the people who stand up, tune in and engage every day to ensure that everyone has a chance at a brighter future.
“This year, we’re commemorating the 25th anniversary of the Northwestern Mutual Foundation, which has improved the lives of children and families in our hometown of Milwaukee and across the country,” said John Schlifske, chairman and CEO, Northwestern Mutual. “We are bringing 25 years worth of stories to life through art, highlighting our commitment to the communities we serve and celebrating the work we’ve done in partnership with outstanding nonprofits.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7991457-northwestern-mutual-giving-gallery/
Accenture (NYSE: ACN) employees across 56 countries have pledged to complete more than 10,000 Hours of Code and lead coding tutorial sessions around the world during Computer Science Education Week, Dec. 4-10, as part of the company’s commitment to helping students around the world build computer and science, technology, engineering and math (STEM) skills.
This year Accenture is leading with the talent and energy of our people, pledging more than 2,000 hours to lead or volunteer at local events in their communities, joining forces with teachers and Code.org to help students learn coding and computer science skills. This follows Accenture’s recently announced pledge of US$10 million to support initiatives to expand STEM and computer science education through Internet Association, a group that represents global internet companies on matters of public policy.
To view the multimedia release go to:
https://www.multivu.com/players/English/8217751-accenture-hour-of-code/
