Varsity Brands, the recognized leader in team athletic gear, the driving force in cheerleading and dance, and the most trusted name in celebrating student milestones, today announced Vista Murrieta High School, from Murrieta, Calif. as the winner of its America’s Most Spirited High School Contest. The announcement today coincides with National School Spirit Day, which was recognized by Congress last year.
“Our students feel connected to Vista Murrieta and have an engrained sense of school pride,” said Mick Wager, Principal of Vista Murrieta, “The family atmosphere and sense of community is apparent and genuine.”
High schools across the country were invited to enter the contest, which called for each school to submit a 90-second video, a 500-word essay, two letters of recommendation and several photos demonstrating its school spirit. High schools from 33 states were represented in the contest. Vista Murrieta’s video submission won based on a nationwide vote and included footage from games, pep rallies, and student activities that epitomize a robust school spirit environment that seeks to include all students. Vista Murrieta estimates that 85% of their students are involved in at least one activity, club or sport, and their video was a true testament to the power of school spirit and its effects on high school students.
To view the multimedia release go to:
http://www.multivu.com/players/English/7636151-varsity-brands-vista-murrieta-award/
For the second year running, Colgate® Optic White® is teaming up with the Country Music Association (CMA) to give fans an insider look at the glamour and excitement around “The 49th Annual CMA Awards” taking place on Wednesday, November 4. To help share that insider story, Colgate Optic White together with two of Country’s brightest stars, Jana Kramer and Cassadee Pope, will share how to look and feel your best whether on or off the red carpet. Starting today, stay in the know on all of the behind the scenes tips and tricks by following @OpticWhite, @CountryMusic, @KramerGirl and @CassadeePope on Twitter.
“When it comes to life’s big moments, the first step to feeling your best is a beautiful smile,” said Kramer. “You can always swap out your shoes or your dress, but your smile is what makes it memorable.”
Colgate Optic White will provide fans with behind the scenes access to Kramer and Pope on their road to the 2015 CMA Awards. Exclusive content and access opportunities include Periscope activations in the weeks leading up to the broadcast and a co-hosted live Twitter chat with Pope on Tuesday, Nov. 3 as well as other surprises. In addition, understanding the importance of social media and fan engagement, @OpticWhite will live-tweet from the red carpet and throughout the CMA Awards, engaging with fans on the brilliant smiles and styles of the night.
To view the multimedia release go to:
http://www.multivu.com/players/English/7566751-colgate-optic-white-cma-awards/
Wacom® today announces new Bamboo stylus products at IFA Berlin 2015. Leading the charge is the fine tip smart stylus for iPad: Bamboo®Fineline 2, a high-precision digital pen allowing creative thinkers to capture and shape their ideas.
“Our customer’s feedback drove the updates for our existing pen products,” Mike Gay, senior vice president of the consumer business unit at Wacom stated. “Wacom refined its pressure sensitive pen for the iPad to recreate the feel of writing with pen on paper. Bamboo Fineline 2 is the perfect complement to our Bamboo Paper app, allowing users to easily save, edit and share their work. Combined with the Wacom Cloud, this complete solution enables our customers to make their ideas a reality using their iPad.”
Bamboo Fineline 2’s improved industrial design provides a better writing experience and improved comfort. The battery for the Bamboo Fineline 2 lasts approximately 20 hours and is easily recharged via USB cable.
To view the multimedia release go to:
http://www.multivu.com/players/English/7613151-wacom-making-ideas-bamboo-fineline/
UBS launched its first global brand campaign since 2009 today, reflecting the firm’s strategic transformation and future direction. Featuring a distinctive brand film as well as advertising with images by Annie Leibovitz, the campaign also refreshes the strong UBS brand with a contemporary look and feel. The external launch follows a three-month internal campaign that inspired unprecedented rates of employee engagement.
“The brand campaign is an expression of the successful strategic transformation UBS has undergone over the past four years,” said Sergio P. Ermotti, Group Chief Executive Officer. “Reflecting the strategic transformation through our branding gives us additional momentum.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7612551-ubs-launches-global-brand-campaign/
Available to view for the first time, fans of everyone’s favourite construction hero Bob the Builder; can now take a first look at the exciting content from the brand new series featuring an all-new look and first-class celebrity voice cast. The new trailer will be available to watch on the Bob the Builder YouTube Channel today.
Bob the Builder has been entertaining pre-schoolers for the past 16 years with his antics in the seaside harbour town of Fixham, bringing the world of construction to life in an inspiring and meaningful way.
For the upcoming new CGI-animated series launching on Channel 5’s Milkshake from 1st September 2015 at 7.20am, Bob the Builder has been given his biggest re-vamp in the show’s history with a modern look and feel.
The new-look Bob is still the same Bob that audiences know and love though. His dungarees might have been replaced with a hi-vis jacket but his chunky boots, yellow hard hat and checked shirt all remain, ensuring TV’s best-loved builder remains just as recognisable as ever. With his trusty tool belt now jam-packed with all manner of handy kit, Bob is ready to go… No project is too big, no problem too hard to solve.
The new series will see Bob the Builder continuing its long tradition of telling fun and interesting stories through positivity and teamwork with exciting characters, relatable locations and an aspirational hero.
To view the multimedia release visit:
http://www.multivu.com/players/uk/7594151-bob-the-builder-world-construction-to-life/
While the loss of a loved one is difficult for everyone, a child's limited ability to understand death can make grieving more difficult than it is for an adult. According to a recent national poll, 75 percent of children and teenagers under the age of 18 who have recently experienced a loss feel sad, anger, alone, overwhelmed and worried without really understanding why (ChildrenGrieve.org).
To better assist children through this difficult process, hospices offer grief and bereavement services specifically tailored for them. These services can help children realize grief is normal. Resources include individual or family counseling and referral information if another form of attention is needed. Even if the child's loved one was not in hospice care, he or she can take advantage of these services.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7429131-moments-of-life-by-hospice/
It won’t cure the common cold, but Appvion, Inc.’s new eco-friendly receipt paper, Alpha Free, proves vitamin C works wonders at the cash register.
Alpha Free is the first and only thermal receipt paper to use a vitamin C formulation in place of phenols like BPA or BPS. Whole Foods Market is now the first major national grocery retailer in America to use the new, natural and sustainable choice in receipt paper that shoppers can feel good about at checkout.
”In the last few years, multiple studies concluded that BPA found in receipts can be absorbed into the skin. If you are someone who handles receipts daily, like a cashier, that can be scary,“ said Dave Pauly, Alpha Free Product Manager for Appvion. ”A growing number of shoppers and employees are looking for more natural product options. That movement encouraged us to develop our vitamin C-based receipt paper, Alpha Free.“
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7541551-appvion-alpha-free-receipts/
PVH Corp. [NYSE: PVH], owner of Warner’s, a leading women’s intimate apparel brand for over 140 years, announced the debut of a new television advertising campaign focused on solving everyday women’s “bra-blems.” The commercial features a group of women of different ages, shapes and sizes who share how they feel about their bodies and concludes with their completely unscripted reactions to the Warner’s “No Side Effects” collection.
“More than ever, we believe women want to have honest conversations about their bodies and we think we have captured that sincerity and authenticity in this commercial,” said Les Hall, President, Core Intimates, at PVH. “Every woman can relate to having that ‘a-ha’ moment when she finds the perfect bra and the genuine reactions of the women in this commercial illustrate that.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7538851-warner-s-bra-blems-no-side-effects/
Colored Caps is the starting point for the campaign that sees the iconic Tuborg bottle as it’s never been seen before. The caps will come alive in 5 new colors, where each color is tied to a particular mood and set to be a trigger for having fun. Inviting people to Play, Feel, Dance and Share. The new campaign will see the colors used in numerous creative ways from unexpected events to artistic interventions in bars and supermarkets.
The center of the launch of the new campaign is a film that aims to inspire people to live more colorful. A story that begins with the question “What happens when 3 friends tell their boss about last night”. In the story that has been dubbed “Last Night”, we follow the 3 friends through a thrilling and unexpected fun journey into the night, culminating in the ending scene on a beautiful beach the morning after. “Last Night” is a celebration of young people having fun together. Coming to live in an explosion of colors, fun and humor. The story demonstrates how Tuborg always aspire to bring colors of fun to people.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500551-tuborg-colors-of-fun/
Brock Beauty, Inc.’s bestselling hair vitamin Hairfinity® has been helping women grow healthier hair for more than 10 years. This Mother’s Day, founder Tai Lawrence is giving the world an intimate look into the inspiration behind the product – her daughter Jasmine – in a two minute short film called “They Learn From You.”
In “They Learn From You,” Tai describes her hair journey and shares her experience raising her daughter. “I struggled with my hair growing up. All of the chemicals, products and heat styling really did a number on the health of my hair,” said Tai Lawrence Brock Beauty Founder and visionary behind Hairfinity. “Most women have a childhood experience that defines their relationship with their hair. I wanted my little girl to feel good about her healthy hair and not be concerned about whether it was long, short, curly, textured or straight. That’s why Hairfinity® was created.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7522951-brock-beauty-hairfinity-hair-supplement/
“Be Youthful: Look Good, Feel Great – and Remain Young at Any Age,” Dr. Shino Bay Aguilera’s most recent publication in English, was just published in Spanish and is available on Amazon.com, through barnesandnoble.com, and electronically for Kindle. In addition, major bookstores in the United States can provide home delivery for individual orders.
The book provides insights and tips on the perfect ways to renew and restore your mind, body and, spirit – and describes what it means to actually be “youthful.” Dr. Shino Bay Aguilera is a world-renowned cosmetic and clinical dermatologist and the owner of the Shino Bay Cosmetic Dermatology, Plastic Surgery & Laser Institute. He is known as the #1 injector of Sculptra® in the United States and as the preferred choice of celebrities and public figures. Dr. Aguilera, originally from Panama and a former clothing model, became intrigued by people’s everlasting pursuit of the “fountain of youth” through his consultations. “Be Youthful” explores the many ways to clinically appear youthful, but also details his personal journey about the pursuit of happiness, peace, and self-confidence, which all lead to beauty.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7513051-dr-shino-bay-aguilera-book-be-youthful/
In recognition of National Animal Disaster Preparedness Day on May 9, 2015, Hill’s Pet Nutrition is encouraging pet parents to plan ahead by creating a pet emergency go-kit and following several easy tips to ensure the safety of their pets during a crisis.
“The best thing a family can do in the case of an emergency is be prepared, and that includes having a plan in place for your pets,” said Kostas Kontopanos, President of Hill’s Pet Nutrition North America. “We hope that families take into account some simple steps that will help them feel ready to respond should disaster strike.”
Hill’s recommends building a Pet Emergency Go-Kit in order to cut down on time in the event of a crisis, allowing families to focus solely on getting to safety as quickly as possible.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7481151-hill-s-pet-emergency-go-kit/
