Smokey Bear, the icon featured in the longest running public service campaign in U.S. history, turns 70 years old this Saturday, August 9, 2014. Created in 1944 by the U.S. Forest Service, the National Association of State Foresters and the Ad Council-- Smokey Bear, along with his trademark, “Only You Can Prevent Wildfires,” --has helped reduce the number of acres burned annually by wildfires from 22 million in 1944 to an average of 6.7 million annually today.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7285651-ad-council-smokey-bear-celebrates-70th-birthday-prevent-wildfires/
Extremely painful and destructive, gout is the most common form of inflammatory arthritis with elevated serum uric acid (sUA) a root cause of the disease. Even with the growing incidence of gout, recent research from the Gout & Uric Acid Education Society (GUAES) found that just 16 percent of Americans overall know the target sUA number for gout (6 mg/dL or below) – and just 38 percent of people with gout had their sUA levels checked within the past six months, the timeframe recommended by the American College of Rheumatology. Additionally, the majority of gout sufferers don’t understand the importance of taking daily uric acid-lowering medications, with four in 10 incorrectly believing that they can stop taking medications when they aren’t experiencing flares.
Seeking to increase recognition of the severity of gout and need for routine sUA testing and management, GUAES hosted a professional roundtable discussion on October 3, 2015. The roundtable brought together several experts – rheumatologists, a family care physician, and representatives from the American Association of Diabetes Educators, the National Kidney Foundation and CreakyJoints – to explore how to more effectively educate about gout and improve access to public education and treatment.
To view the multimedia release go to:
http://www.multivu.com/players/English/7715851-guaes-gout-roundtable-discussion/
For the first time ever in the UK, a gluten-free breakfast cereal will sit alongside other well-known brands in the mainstream cereal aisle, marking a breakthrough in the availability of gluten-free cereal products.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762533-nestle-gluten-free-cereal-launch/
The 22nd edition of HGTV® Dream Home is putting down roots in Gig Harbor, Washington, where picturesque scenery, a quaint mix of old and new and a lifestyle that centers around its maritime history make it one of the most charming towns in the Pacific Northwest.
The winner of the grand prize package valued at over $1.8 million will receive the completely remodeled and fully furnished home, a new Honda Accord, plus $250,000 from national mortgage lender Quicken Loans®. The sneak peek at this striking, one-of-a-kind makeover is now available at HGTV.com/HGTVDreamHome.
Interior designer Brian Patrick Flynn has taken a formerly dated home and transformed it into a ruggedly elegant waterfront escape with a design aesthetic best described as “livable modernism.” Situated on a quiet and historic peninsula with unobstructed views of Puget Sound as the backdrop, the fully remodeled tri-level 1970s contemporary home maintains a coastal and casual look that embodies Pacific Northwest style and places a strong emphasis on natural materials.
To view the multimedia release go to:
https://www.multivu.com/players/English/8041054-hgtv-dream-home-giveaway-2018-gig-harbor-washington/
December 20 marks the 150th anniversary of the birth of Harvey S. Firestone. This milestone coincides with the 30th anniversary of when Bridgestone merged with Firestone, a union that cemented Bridgestone’s position as the world’s largest tire and rubber company. Best known as the founder of Firestone Tire and Rubber Company, Harvey Firestone was a fourth-generation farmer who advanced to the forefront of early 20th century industrialism, with notable contributions across mobility, motorsports, retail service, agriculture and infrastructure.
To view the multimedia release go to:
https://www.multivu.com/players/English/8006652-bridgestone-150th-anniversary-harvey-firestone/
Subaru of America, Inc. (SOA) has reported record sales of 513,693 vehicles for the 2014 calendar year. This is an increase of 21 percent over the previous record of 424,683 vehicles, which was set in 2013. This sixth consecutive record also represents the largest ever single–year increase in volume for the brand.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7074156-subaru-reports-record-sales-2014/
As Child Passenger Safety Week wraps up, the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA) is launching a new Car Seat Finder Tool, adding the ability to look up car seat recalls on its mobile app, and reminding parents and caregivers to register their child's car seat through its new campaign – “Don't Delay. Register Your Car Seat Today.” Every 34 seconds, a child under the age of 13 is involved in a crash and more than a third of children killed in crashes were not in car seats or wearing seat belts. NHTSA's new Car Seat Finder Tool is aimed at helping parents select the right car seat or booster seat for their child, while the campaign reminds everyone of the importance of registering car seats to receive important safety recall notifications.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310151-ad-council-nhtsa-child-passenger-safety-2014/
Janssen-Cilag International NV (Janssen) announced today that the European Commission has approved IMBRUVICA™ (ibrutinib) capsules, a first-in-class, once-daily, oral Bruton’s tyrosine kinase (BTK) inhibitor. This new approach to treating blood cancers works by blocking BTK, a protein that helps certain cancer cells live and grow.1 IMBRUVICA is indicated for the treatment of adult patients with relapsed or refractory mantle cell lymphoma (MCL), or adult patients with chronic lymphocytic leukaemia (CLL) who have received at least one prior therapy, or in first line in the presence of 17p deletion or TP53 mutation in patients unsuitable for chemo-immunotherapy.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762540-janssen-ec-approval-imbruvica-mcl-cll/
Clayton home building group is excited to announce that The Patriot home will be available across America starting in September for prospective homeowners.
Available for purchase through Clayton qualified independent retailers, The Patriot is a Clayton Built™ home that features exciting amenities including a granite island top, walk-in tile shower and other modern design qualities throughout the floorplan. The Patriot home will embrace its namesake by supporting veterans and their families through the non-profit organization, Hope For The Warriors®. Clayton will be pledging a $100 donation to the organization for every Patriot home built, and anticipates selling several thousand of this model.
To view the multimedia release go to:
http://www.multivu.com/players/English/7623851-clayton-patriot-home/
Ringing out, as it has for centuries, the mission bell beckons across the hillsides calling out to the devoted. Here, where lush hillsides meet the Pacific Ocean, we pursue a singular canon—to make great wine. Canon 13 Pinot Noir and Chardonnay from the Santa Lucia Highlands, our answer to the mission bell, launch nationwide in July to on-premise retailers.
“The Santa Lucia Highlands are as unique as the people who settled them,” says Canon 13 winemaker Tom Klassen. “Sitting high on a bench overlooking a fertile valley, the vines grow deep in the alluvial soils that cling to the hillsides. Our fruit is protected by the maritime breezes that bring with them a gentle fog, ensuring the grapes ripen evenly and provide our wines with supple texture and fragrant aromatics found nowhere else.”
Canon 13 is inspired by our geographic birthplace at the Soledad Mission, the 13th mission located along the El Camino Real, the historic 600-mile stretch of road connecting dozens of missions and pueblos beginning in the late 1700s. The steep Santa Lucia Highlands are located along California’s central coast, near the cool waters of Monterey Bay on the flanks of the Santa Lucia Range. The region is graced by warm days, cool nights, rich soil and an evening fog that nurtures the delicate Chardonnay and Pinot Noir grapes.
To view the multimedia release go to:
http://www.multivu.com/players/English/7409459-canon-13-wines-launch/
In celebration of the second annual “Beverly Hills Dog Show Presented by Purina,” a show that will combine the stars of Hollywood with the stars of the dog world, Purina invites pet lovers across the globe to share the positive impact dogs make in our lives through its “Every Dog is a Star” program.
Dog owners are encouraged to log onto Facebook, Twitter or Instagram to post photos or videos showing how their dog is the true star of the family. For every original post submitted between March 26-April 8, using the hashtag #BHDogShow and tagging @Purina, Purina will donate five dollars (up to $25,000) to Mutt-i-grees, a program run by North Shore Animal League America. Mutt-i-grees helps show children the positive impact pets can have on their lives by teaching them important life skills such as empathy, friendship and kindness through interaction with shelter dogs. Purina and the Mutt-i-grees program share the belief that pets and people are better together and are committed to providing opportunities where these relationships can grow. The funds will be used to help expand the program to additional schools around the country.
To view the multimedia release go to:
https://www.multivu.com/players/English/8258851-purina-beverly-hills-second-annual-dog-show-2018/
Technology leader Samsung Electronics Co. Ltd., together with global health service company Cigna, today announced a new version of the Coach by Cigna mobile application that features the psychology of lateral assessment to identify your personality type, understands your wants, needs and preferences, and provides the right programs to help with diet, exercise, sleep, stress and weight.
Coach by Cigna is available at no charge in the Google Play store for Samsung Galaxy S6, S6 Edge,
Galaxy S5, Galaxy Note 4 and Note Edge mobile devices.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448831-coach-by-cigna-fitness-app/
