Just Born Quality Confections, the makers of iconic candy brands such as PEEPS®, MIKE AND IKE®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS® is excited to announce that the one and only Energizer Bunny™ has been selected as the new PEEPS® Celebrity Creative Director. The Pink PEEPS® Bunny searched far and wide to find the perfect creative partner to help drum up new energy for the 2018 Easter product line. With his power-packed, unstoppable nature, the Energizer Bunny™ was the best choice for the job.
“It’s no surprise that Easter is THE holiday for PEEPS®, and after 65 years we needed ‘some -bunny’ to help re-energize the brand’s product offerings and help us power up innovation,” said the Pink PEEPS® Bunny, Director of Bunny Operations (via translator.) “Who better to help power up innovation than the coolest symbol of long-lasting energy – the Energizer Bunny™, plus he kind of looks like me!”
To view the multimedia release go to:
https://www.multivu.com/players/English/8288951-peeps-energizer-bunny-easter-creative-director/
If you don’t already sing to tomatoes, you may soon find yourself rethinking your salsa. Known for its freshly flavorful dips and spreads, Sabra® Dipping Company (www.sabra.com) has relaunched its eight refrigerated salsas to the sweet sound of farmer serenades. To underscore the loving process with which Sabra prepares its line of salsas, the brand is featuring in-field farmers singing to vine-ripening tomatoes in its first salsa advertising campaign.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7101952-sabra-dipping-company-celebrates-summer-of-salsa-love/
St. Jude Children’s Research Hospital, www.stjude.org, announced today the appointment of James R. Downing, M.D., as its new CEO, effective July 15, 2014. Downing most recently has served as the Deputy Director, Executive Vice President and Scientific Director of the hospital, which is leading the way the world understands, treats and defeats pediatric cancer and other catastrophic diseases. Downing’s primary focus immediately upon assuming the CEO office will be to oversee a new era of clinical, research and infrastructure expansion throughout the St. Jude global network. He succeeds Dr. William E. Evans, who is retiring from the position after 10 years and returning full time to his long-standing pharmacogenomics research program at St. Jude.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7256651-st-jude-children-s-research-hospital-new-era-of-expansion-and-growth/
There’s no such thing as a regular routine for today’s busy families. No two days are alike and schedules change by the minute. Honeywell (NYSE: HON), the leader in managing home comfort and security for 125 years, is today launching the Lyric™ thermostat to put you back in control. The Lyric thermostat knows when you are coming and going, based on smartphone location, to deliver comfort when you’re home and savings when you’re away.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7246151-honeywell-lyric-thermostat-busy-lifestyle-heating-cooling-home-smartphone/
In recognition of Small Business Saturday, a shopping holiday that encourages consumers to patronize small and local businesses, Carhartt today announced the release of a short film to honor tradesmen and craftspeople, The Road Home to Craftsmanship. The focus of the film is hardworking, loyal small business workers who are building America. Carhartt recently embarked on a tour of the Midwest to document the spirit of craftsmanship. The team began in Detroit, crossed through Milwaukee, Chicago, Des Moines, Omaha and ended up in Denver.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7374351-carhartt-celebrates-craftsmanship-in-new-documentary-focused-on-small-businesses/
Consumers from across the country showed off their culinary skills by chopping, mixing, sprinkling and layering nuts into over 865 recipes as entries for the 2nd annual “My Fresh Twist” Recipe contest. After rounds of judging, Fisher® Nuts and Iron Chef Alex Guarnaschelli have announced the winner– Hummingbird Cake Doughnuts, submitted by Shauna Harvey of Roy, Utah.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7287651-fisher-nuts-guarnaschelli-recipe-contest/
NBCUniversal Telemundo Enterprises today announced the launch of “El Poder En Ti,” the company’s robust community initiative aimed at empowering viewers to take action for a better life in areas of key importance to U.S. Hispanics: education (Tu Educación), health (Tu Salud), finance (Tu Dinero) and civic engagement (#YoDecido). Cesar Conde, Chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, together with key partners and Telemundo talent, will unveil the new campaign at a special star-studded cocktail reception in Miami, Florida.
The multi-platform initiative, “El Poder En Ti,” focuses on the power of self-conviction, empowerment and knowledge, supported by a specialized website, digital tools and resources. Life-changing and inspirational stories are brought to life by a series of public service announcements starring various Telemundo talent, including international Spanish-language television icon, Don Francisco as the narrative voice of the campaign. The PSA’s will air across the Telemundo network, its stations and NBC UNIVERSO, as well as other NBC cable properties. In addition, informational segments will be integrated across Telemundo’s news and entertainment programming on popular network shows including Un Nuevo Día, Titulares y Más, Noticiero Telemundo, Enfoque, Al Rojo Vivo and Suelta La Sopa. Collectively, these programs reach more than 11 million viewers on an average week, according to Nielsen. These segments will also be leveraged via Telemundo’s social media platforms.
To view the multimedia release go to:
http://www.multivu.com/players/English/7853151-telemundo-el-poder-en-ti/
Cole Haan, the iconic American lifestyle footwear and accessories brand and retailer, is delighted to announce its Fall 2017 Extraordinary Women, Extraordinary Stories campaign featuring fashion icons Christy Turlington Burns and Karlie Kloss, lensed by acclaimed photographer Cass Bird. The campaign is a culmination of an all-women cast and crew.
Showcasing these extraordinary women and laced with the narrative of the unique relationship between Burns and Kloss, the campaign features strikingly intimate candid video vignettes and editorial photographs, as well as classically cool styling by Karla Welch. Extraordinary Women, Extraordinary Stories explores the meaningful relationship between Christy and Karlie, bound by a shared desire for purposeful change. Each has been inspired to channel the success of their modeling careers to work toward positively impacting women’s lives through their respective initiatives: Kode with Klossy, empowering young women and girls to learn to code as well as become leaders in tech and, Every Mother Counts, providing support to mothers around the world with access to essential maternity care.
To view the multimedia release go to:
https://www.multivu.com/players/English/8166651-cole-haan-fall-2017-extraordinary-women-extraordinary-stories/
Today VTech® announces the availability of new Go! Go! Smart Wheels® playsets, driving excitement to the line with fun new themes to spark toddlers’ imaginations. The Go! Go! Smart Wheels line offers engaging play experiences while teaching first words, letters and more and features innovative SmartPoint® technology that truly brings the toys to life.
“Kids love our Go! Go! Smart Wheels line because it’s fun; parents love that it’s smart and engaging. With this new collection there’s even more to love, with exciting themes that will take kids on thrilling new adventures,” said Andy Keimach, President, VTech Electronics North America. “From a police tower that allows kids to chase a getaway car, to a multi-level, interactive garage, to an airport with a plane that ‘takes off,’ there are engaging play experiences for every child.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8327353-vtech-go-go-smart-wheels/
The largest Memorial Day observance in the United States happens on the beach in Honolulu, Hawaii with the Lantern Floating Hawaii 2015 ceremony, presented by Shinnyo-en, an international Buddhist community with Japanese roots, and the locally based Nā Lei Aloha Foundation. The ceremony takes place on Memorial Day, May 25, 2015. It is non-denominational and free to the public to attend. More than 50,000 participants will set afloat 6,000 candle-lit lanterns that bear remembrances and prayers to illuminate the shores of Honolulu’s Ala Moana Beach at sunset. Themed “Many Rivers, One Ocean,” the annual Lantern Floating Hawaii ceremony provides an opportunity for thoughts and prayers from around the globe to create a moment of collective remembrance, harmony and international friendship.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7504051-lantern-floating-hawaii-ceremony/
Cycle for Survival, the nationwide movement to beat rare cancers, brought hundreds of supporters to Times Square on Friday for its second annual Times Square Takeover, an all-day celebration featuring high-energy stationary cycling sessions.
The day kicked off Cycle for Survival’s ninth year and the launch of registration for its 2015 events across the country.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7325451-cycle-for-survival-second-annual-times-square-takeover-2015-registration-launch/
On 2 November 2014, Nik Wallenda, the “King of the Highwire”, now 9-time World Record holder and JEANRICHARD ambassador, crossed the skyline of the windy city of Chicago for Discovery’s Skyscraper Live with Nik Wallenda. The Chicago riverfront was filled with over 65 000 excited spectators and press from all over the world, who followed Wallenda’s every step on the tightrope. During the 8 minutes and 09 seconds adventure, Wallenda was accompanied by his newly revealed JEANRICHARD Terrascope special edition timepiece featuring a bezel that was inspired by the cross-section of his wire.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762590-Nik-Wallenda-new-JEANRICHARD/
