In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.
Hollywood, sports and music stars brought the public along for the ride as they raced 6,000 miles in four days to find the millions of people who may be at risk for Chronic Obstructive Pulmonary Disease (COPD), which kills one person every four minutes. Through Twitter, Facebook, Flickr and YouTube, tens of thousands of people followed the celebrities as they traveled to 14 cities to screen thousands of people for this relatively unknown top cause of death.
To view Multimedia News Release go to, http://multivu.prnewswire.com/mnr/drive4copd/41919/
Snoop Dogggg has doubled down on his G’s through his new collaboration with MetroPCS to introduce the new Samsung Galaxy Indulge™, the world’s first commercially available 4G LTE Android™ smartphone offered only with 4GLTE service from MetroPCS.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/metropcs/48773/
Singer Debbie Gibson marks decades of service by returning to the Philippines to advocate on behalf of poor children with Children International, a U.S.-based humanitarian organization.
According to the Philippine National Statistical Coordination Board, one in four families lives in poverty. Gibson, who has supported Children International since 1990, visited Manila to raise awareness for the issue of child poverty and her personal experience with the charity.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childreninternational/46387/
The National Bone Health Alliance (NBHA), a public-private partnership with 42 member organizations, is urging a simple solution to a big problem: if it’s 50+ fracture, request a test. This is the call-to-action for the NBHA’s new public and healthcare professional education campaign – 2Million2Many (www.2Million2Many.org).
The campaign reflects the two million bone breaks that occur in the U.S. each year that are caused by osteoporosis and urges the public and healthcare professionals alike to take action and request a test for osteoporosis when someone age 50 or older breaks a bone. Despite the fact that 50 percent of osteoporosis-related repeat fractures can be prevented with existing treatments, only two in 10 initial bone breaks get a follow-up test or treatment for osteoporosis.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56192-national-bone-health-alliance-nbha-prevent-osteoporosis-2million2many
Despite a sluggish economy and low inflation, the 2010 PNC Christmas Price Index® surged 9.2 percent in the whimsical economic analysis by PNC Wealth Management based on the gifts in the holiday classic, “The Twelve Days of Christmas.”
According to the 27th annual survey, the price tag for the PNC CPI is $23,439 in 2010, $1,974 more than last year. This is the second highest jump ever and largest percentage increase since 2003 when the index rose 16 percent. That comes on the heels of a modest 1.8 percent increase a year ago.
To view Multimedia News Release, go to http://www.multivu.com/players/English/42903-PNC-Christmas-Price-Index/
A Chopped event like no other, Chopped All-Stars features unbeatable drama, a $50,000 charitable cash prize and 16 celebrated chefs familiar to Food Network fans. In this fierce five-part competition hosted by Ted Allen, premiering Sunday, March 6th at 9pm ET/PT, four chefs go head-to-head in each round with an unthinkable array of mystery basket ingredients. The champion from each round advances to the finale for a chance at taking home the prize and coveted title. From teething biscuits and rabbit kidneys to dried hibiscus flowers and cobia, these chefs must crank up the heat and get creative to avoid the chopping block. Competitors include Food Network stars like Anne Burrell and Duff Goldman, former contestants from The Next Food Network Star, recurring Chopped judges, and renowned chefs like Anita Lo and Jacques Torres. Judges for this special series include Chopped favorites Alex Guarnaschelli, Marcus Samuelsson, Marc Murphy, and Chris Santos.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46436-Food-Network-Chopped-All-Stars/
Big efforts bring great results. Ron Arad and Javier Mariscal invited the winner of the 4th Edition of the international competition, Jump the Gap, Michael Warykiewicz, to join them in the mad Gala Ceremony created by Roca for the Award Ceremony, which brought together VIP's from the media and the design and architecture world. That was what they were cooking.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/roca/52776/
For busy parents who can’t be two places at once, the next best thing is a home that can tell you what’s going on with it, and can be controlled with a smartphone, tablet or other web-enabled device. This week, Honeywell (NYSE: HON) is rolling out two new security and home automation products to make homes smarter: LYNX Touch 5100 and Tuxedo Touch Wi-Fi home controller.
Both the LYNX Touch 5100 and Tuxedo Touch Wi-Fi Touchscreen use Z-Wave™ technology to communicate with other home devices such as thermostats, lighting controls, shades and locks. The Honeywell Total Connect™ remote interactive service and applications give consumers access to their security systems from internet-enabled devices including smartphones, tablets, and PCs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56947-honeywell-lynx-touch-5100-tuxedo-touch-wi-fi-home-controller-security
Phantom The Las Vegas Spectacular made history this weekend, when more than 1800 Phantoms gathered at The Phantom Theatre at The Venetian Resort-Hotel-Casino to celebrate the legendary show's fourth anniversary on the Las Vegas Strip.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/phantom/44943/
Primrose Schools, The Leader in Educational Child Care, is stepping up its fight against childhood obesity with its second annual Family Dance-off, benefiting Children’s Miracle Network Hospitals. Primrose Schools invites families across the country to submit their 30-second dance videos at FamilyDanceoff.com to compete for cash prizes and a donation to their local Children’s Miracle Network Hospital.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/primroseschools/47956/