Teva Respiratory and the Asthma and Allergy Foundation of America (AAFA) announced today the launch of a national awareness campaign - Ditch the Drip, Get Serious about Nasal Allergies - aimed at raising awareness of the seriousness of seasonal and year-round allergies and the need for people living with nasal allergies to adequately prepare for their peak allergy seasons. The program features two-time Olympic volleyball gold medalist and seasonal allergy sufferer Misty May-Treanor. Misty is speaking up for the first time about the impact her nasal allergies have had on both her career and personal life, as she prepares to compete in the 2012 Summer Olympic Games in London. For more information on the Ditch the Drip program, Misty's experience with allergies and to view an important public service announcement (PSA), visit www.DitchtheDrip.com.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54675-ditch-the-drip-get-serious-about-nasal-allergies/
Dickey’s Barbecue Restaurants, Inc., the nation’s largest barbecue chain, is proud to announce the kick-off of their new foundation, Barbecue, Boots & Badges, a foundation committed to leaving a footprint on the communities they serve by providing funding and resources to law enforcement, firefighters and their families.
“We take pride in the communities we serve and saw a vital need for a foundation to support local law enforcement, firefighters and their families,” said Roland Dickey, Jr., president and CEO of Dickey’s Barbecue Restaurants, Inc. “These are the people who put their lives on the line every day, we created a foundation to help those who serve us.”
Initial funding for Barbecue, Boots and Badges will coincide with the national launch of Dickey’s new line of potato chips. Guests can try the new chips and give back to the new charity on March 1 when they are available nationwide. The artisan crafted potato chips come in three bold flavors -- original, barbecue and jalapeno cheddar.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7434751-dickey-s-barbecue-boots-and-badges/
DHX Media announces the launch of three dedicated paid YouTube family entertainment channels. DHX Media expands its digital footprint with the launch of DHX Kids, DHX Junior and DHX Retro, and joins an elite group of premier content partners selected to be part of Google-owned YouTube’s first paid channels. DHX Media digital channels will be offered in multiple countries, including Australia (dhxkids.com.au, dhxjunior.com.au, dhxretro.com.au); Brazil (dhxkids.com.br, dhxjunior.com.br, dhxretro.com.br); Canada (dhxkids.ca, dhxjunior.ca, dhxencore.ca); France (dhxkids.fr, dhxjunior.fr, dhxretro.fr); Japan (dhxkids.jp); Korea (dhxkids.co.kr); Spain (dhxkids.es, dhxjunior.es, dhxretro.es); Russia (dhxkids.ru); the U.K. (dhxkids.co.uk, dhxjunior.co.uk, dhxretro.co.uk) and the U.S. (dhxkids.com, dhxjunior.com, dhxretro.com), and in multiple languages, including English, French, Japanese, Korean, Portuguese, Russian and Spanish. DHX Media digital channels content is available now for free sampling for two week free trials with a subscription price of $2.99 (U.S.)/month. Discounted yearly subscriptions are also available. DHX Media is a leading international creator, producer, distributor and licensor boasting the world’s most extensive independent library of globally recognized children’s entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61630-dhx-kids-dhx-junior-dhx-retro-paid-youtube-family-entertainment-channels
DEWAR’S®, the world’s most awarded blended Scotch whisky, today announced the launch of its exciting new visual identity and bottle design. This major evolution in the storied Scotch founded by John Dewar in 1846 is being supported by a global multimedia campaign rooted in the brand’s authenticity and legendary heritage to take the iconic brand into the future.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400513-dewars-new-packaging-and-bottle-design
The fight against youth tobacco use was accelerated today by Surgeon General Dr. Regina Benjamin, with the release of the Surgeon General’s Report, Preventing Tobacco Use Among Youth and Young Adults. This report details the scope, health consequences and influences that lead to youth tobacco use and proven strategies that prevent its use.
In addition, the Centers for Disease Control and Prevention’s Office on Smoking and Health will launch the Surgeon General’s Video Challenge to engage youth and young adults in developing original videos that feature one or more of the report’s findings. More information can be found at www.Challenge.gov.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54916-surgeon-general-releases-new-report-on-teen-smoking-tobacco-prevention
Singer Debbie Gibson, a contestant on this season’s The Celebrity Apprentice on NBC, won $50,000 during last night’s episode on behalf of her charity of choice, Children International, a U.S.-based humanitarian organization.
Children International president and CEO Jim Cook said, “Children International is ecstatic about Debbie Gibson’s big win! Her donation will help us bring lasting hope to children in India living in dire poverty.”
Gibson’s winnings didn’t come easy. She volunteered as project manager to lead her team in creating a live launch event for the new Buick Verano. A heated boardroom concluded with Gibson’s team winning the task and the prize money for charity.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52275-singer-debbie-gibson-win-trump-celebrity-apprentice-children-international
Over the past year Americans became acutely aware of the impact of oil spills on wildlife. For more than 30 years, Procter & Gamble’s Dawn brand has been dedicated to helping save oiled birds and marine wildlife from both natural and man-made disasters. Today, Dawn expands its three-decade commitment to helping rescue wildlife with the launch of its Junior Wildlife Champions education and activity program, asking teachers and parents to help Dawn engage one million elementary school-aged children between now and the beginning of the 2011-12 school year.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dawn-saves-wildlife/49024/
Six Flags Over Georgia’s 11th roller coaster, the highly anticipated DARE DEVIL DIVE, is now open for thrills! The innovative new coaster sends riders over a 10-story vertical lift at a spine-tingling 95 degrees: beyond vertical!
Media, roller coaster enthusiasts and professional test pilots from Lockheed Martin Aeronautics were on hand for the launch of the park’s latest thrill offering. DARE DEVIL DIVE boasts three inversions, zero-gravity hills and high-speed turns. Riders travel in the world’s first “v-shape” trains fitted with lap bar restraints and stadium seating, paying homage to World War II-era stunt planes and the daring pilots that thrilled onlookers with their incredible aerial acrobatics. The ride soars at a blistering 52 miles per hour as it makes its way through 2,090 feet of twisted steel track.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/48781/
The Danone Nations Cup is 11 years old! Eleven years of dreams, contacts and sports shared by more than 18 million children. From September 30th through October 3rd, 2010, after six months of national qualifying games in 40 countries, the Danone Nations Cup World Final will fire up South Africa with real human adventure. Zinedine Zidane, faithful ambassador, will be present to launch the final of the world's largest football competition for children, for the first time away from France. Beyond the boundaries of sport, this event, now destined to travel all around the globe, will also locally commit to children and health by helping sustainable initiatives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/danone/42419/
Danica Patrick will take to the track with a new primary sponsor as the blue-and-white No. 10 Aspen Dental Chevrolet SS makes its debut at the Kobalt 400 NASCAR Sprint Cup Series race at Las Vegas Motor Speedway this weekend. And she’ll do it sporting a blue firesuit selected by fans who voted in the Danica's New Suit Sweepstakes.
Patrick first teamed up with Aspen Dental, one of the largest and fastest-growing networks of dental care providers in the U.S. with more than 430 locations in communities across 27 states, last fall. Since that time, she has helped to shine a spotlight on an often overlooked healthcare issue – oral health – by championing the launch of Aspen Dental's Healthy Mouth Movement, a community-giving initiative designed to deliver free dental care to thousands of people in need in communities across the U.S., and oral health education to millions more.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66081-aspen-dental-danica-patrick-new-primary-sponsor-las-vegas-motor-speedway
Cycle for Survival, the nationwide movement to beat rare cancers, brought hundreds of supporters to Times Square on Friday for its second annual Times Square Takeover, an all-day celebration featuring high-energy stationary cycling sessions.
The day kicked off Cycle for Survival’s ninth year and the launch of registration for its 2015 events across the country.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7325451-cycle-for-survival-second-annual-times-square-takeover-2015-registration-launch/
To help Americans determine their risk for chronic diseases and get them on a path to better health, CVS/pharmacy announced today the launch of the 2011 “To Your Health” program, offering free preventive health screenings at more than 800 events in communities across the country. The program will get underway in Houston on Saturday, March 5th, and continue in Dallas, Los Angeles, Washington D.C., Atlanta, Philadelphia, Chicago and Miami.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cvs/48303/
