Eight–time Grammy Award–winning megastar Usher and Buzz the Bee, the iconic Honey Nut Cheerios™ character, are using dance to spread the word that being healthy can be fun and delicious. Starting today, the two new friends are asking people to celebrate and share healthy and happy moments, like dancing to Usher’s new single “She Came to Give it to You” and enjoying a heart–healthy breakfast with Honey Nut Cheerios. With health issues like heart disease on the rise, Buzz wants to get people buzzing about the importance of physical activity and healthy food choices as part of a healthy lifestyle.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303651-usher-joins-honey-nut-cheerios-bee-happy-and-healthy/
The International Nut and Dried Fruit Council (INC) has celebrated the XXXV World Nut and Dried Fruit Congress in San Diego. From May 30th until today, more than 1,400 delegates have participated in the only and largest international event dedicated to the nut and dried fruit industry that this year’s edition has broken previous records of attendance.
The INC Congress featured a stimulating three-day program to exchange knowledge, ideas and experiences. Attendees had over 16 sessions, among round tables, seminars and keynote speakers’ presentations ranging in topics from market dynamics, crops and production forecasts, agricultural and water resources, new findings in health and nutrition, and product innovations.
Steve Junqueiro, Co-president and COO of Save Mart Supermarkets, shared his vision on the future of American supermarkets. He outlined a market featured by a more digital consumer driven by food transparency, convenience, connectivity, emotional connection and local and sustainable supply.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7849351-inc-world-nut-dried-fruit-congress/
The International Nut and Dried Fruit Council (INC) has celebrated the XXXV World Nut and Dried Fruit Congress in San Diego. From May 30th until today, more than 1,400 delegates have participated in the only and largest international event dedicated to the nut and dried fruit industry that this year’s edition has broken previous records of attendance.
The INC Congress featured a stimulating three-day program to exchange knowledge, ideas and experiences. Attendees had over 16 sessions, among round tables, seminars and keynote speakers’ presentations ranging in topics from market dynamics, crops and production forecasts, agricultural and water resources, new findings in health and nutrition, and product innovations.
Steve Junqueiro, Co-president and COO of Save Mart Supermarkets, shared his vision on the future of American supermarkets. He outlined a market featured by a more digital consumer driven by food transparency, convenience, connectivity, emotional connection and local and sustainable supply.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7849351-inc-world-nut-dried-fruit-congress/
Kellogg’s newest superhero on the scene, The Crunchy Nut, saves Americans from boring breakfasts with the help of the Crunchy Truck. Go behind the scenes of the making of the superhero vehicle. Fashioned from a 1995 Chevy Utilimaster the truck features a satellite breakfast bowl equipped with the most advanced GPS technology helping The Crunchy Nut find those in danger of boring breakfasts and a 6-cylinder turbo milk jug boost to transport him to the rescue faster than reheating last night’s leftover pizza.
Morning after morning, countless adults stare morosely at a boring breakfast table. Faced with a humdrum meal and a routine breakfast, they ask themselves if there’s any fun in sight. Who can save their day? Behold, The Crunchy Nut™! No, he can’t leap over tall buildings in a single bound. But he can sweep away boring breakfasts and spread fun with a single bowl – of Kellogg’s® Crunchy Nut™ cereal.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56707-kellogg-s-crunchy-nut-breakfast-cereal
People are buzzing about the brand-new collaboration released this week from music superstar Nelly and Buzz the Bee, the iconic Honey Nut Cheerios® character. Honey-loving musician Nelly features Buzz in a fun, danceable remix of his hit song ‘Ride Wit Me,’ that has people saying “Must be the Honey!”
To view Multimedia News Release, go to http://www.multivu.com/mnr/62956-general-mills-honey-nut-cheerios-spread-the-honey-nelly-and-buzz
Cast appearance:
Peddler - Jiminy Cricket (Pinocchio)
Gazeem the Thief - Mr. Snoops (The Rescuers)
Jafar - McLeach (The Rescuers Down Under)
Iago - Tigger (Winnie the Pooh)
Cave of Wonders - Monster House
Aladdin - Kermit the Frog (The Muppets)
Razoul and his Henchmen - The Gangreen Gang (The Powerpuff Girls)
Woman at the Window - Mulan
Ladies Laughing at Aladdin - Flowers (Alice in Wonderland (1951)) including Madeline Kahn
Abu - Conker the Squirrel (Conker's Bad Fur Day)
Three Balcony Harem Girls - Muses (Hercules)
Three Balcony Harem GIrls' Mother - Pocahontas
Necklace Man and Woman - Philoctetes (Hercules) and Rapunzel (Tangled)
Fat Ugly Lady - Princess Morbucks (The Powerpuff Girls)
Two Hungry Children - Roo (Winnie the Pooh) and Lumpy (Pooh's Heffalump Movie)
Prince Achmed - Hercules
Two men watching Prince Achmed - Pain and Panic (Hercules)
Sultan - Pumbaa (The Lion King)
Rajah - Adult Tod (The Fox and the Hound)
Jasmine - Miss Piggy (The Muppets)
Omar; Melon Seller - Tantor (Tarzan)
Pot Seller - Woody (Toy Story)
Nut Seller - Buzz Lightyear (Toy Story)
Necklace Seller - Hamm (Toy Story)
Fish Seller - Rex (Toy Story)
Fire Eater - Mr. Potato Head (Toy Story)
Boy wanting an apple - Andy (Toy Story)
Farouk; Apple Seller - Edgar (The Aristocats)
Cast appearance:
Peddler - Jiminy Cricket (Pinocchio)
Gazeem the Thief - Mr. Snoops (The Rescuers)
Jafar - McLeach (The Rescuers Down Under)
Iago - Tigger (Winnie the Pooh)
Cave of Wonders - Monster House
Aladdin - Kermit the Frog (The Muppets)
Razoul and his Henchmen - The Gangreen Gang (The Powerpuff Girls)
Woman at the Window - Mulan
Ladies Laughing at Aladdin - Flowers (Alice in Wonderland (1951)) including Madeline Kahn
Abu - Conker the Squirrel (Conker's Bad Fur Day)
Three Balcony Harem Girls - Muses (Hercules)
Three Balcony Harem GIrls' Mother - Pocahontas
Necklace Man and Woman - Philoctetes (Hercules) and Rapunzel (Tangled)
Fat Ugly Lady - Princess Morbucks (The Powerpuff Girls)
Two Hungry Children - Roo (Winnie the Pooh) and Lumpy (Pooh's Heffalump Movie)
Prince Achmed - Hercules
Two men watching Prince Achmed - Pain and Panic (Hercules)
Sultan - Pumbaa (The Lion King)
Rajah - Tod (The Fox and the Hound)
Jasmine - Miss Piggy (The Muppets)
Omar; Melon Seller - Tantor (Tarzan)
Pot Seller - Woody (Toy Story)
Nut Seller - Buzz Lightyear (Toy Story)
Necklace Seller - Hamm (Toy Story)
Fish Seller - Rex (Toy Story)
Fish Seller - Mr. Potato Head (Toy Story)
Boy wanting an apple - Andy (Toy Story)
Farouk; Apple Seller - Edgar (The Aristocats)
Florida residents previewed Honey Nut Cheerios' one-of-a-kind living billboard, just outside of Orlando, to celebrate the classic cereal’s key ingredient –real honey. Much more than just a billboard installation, the three-story free-standing structure was home to more than 100,000 honeybees. The honey produced from the working hives was used to spell out “Made with Real Honey” on the exterior of the installation. The local Florida honey was used to produce a limited number of exclusive boxes of Honey Nut Cheerios.
Constructed in the farm fields at Diamond P Farm and Ranch, the honey-bees used in the creation of the billboard were supplied in partnership with Brent Dickson and his family, who are local Orlando bee-keepers. True to standards, most of the beekeepers who make the honey for Honey Nut Cheerios run family businesses and depend on their bees to make a living.
“Honey is more than just an ingredient – it’s the flavor at the heart of Honey Nut Cheerios. And that’s why we thought there was no better way to explain just how real the honey is that goes into Honey Nut Cheerios than by physically showing it,” said Jared Pippin, senior associate marketing manager at General Mills. “We wanted to honor the honeybees and show our support for the dedicated beekeepers who love honey just as much as we do.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7672051-honey-nut-cheerios-bee-to-bowl/