Snacks, the proverbial middle child of the food world, are finally getting the recognition they deserve. Last night, TV host Andy Cohen, a foodie in his own right, joined fellow food aficionados to launch Snack Week, a week-long celebration of snacking and the launch pad for the new Hillshire® Snacking brand of premium snacks.
Snack Week kicked off with a VIP launch event, co-hosted by Cohen and other culinary experts, including Chef Dale Talde of “Talde” restaurants, New York mixologist Julie Reiner and two top food bloggers. The event united the experts to help launch the Hillshire® Snacking brand and highlighted curated pairings and snack ideas using the products, all coming to life in a series of videos to be released during Snack Week.
“Being a foodie and living in a city with an amazing food culture has elevated my snacking game,” said Cohen. “I’ve spent enough time around food and the culinary world to know when I spot a trend. The Hillshire® Snacking brand is a game-changer,” Cohen said.
To view the multimedia release go to:
http://www.multivu.com/players/English/7744951-hillshire-taps-cohen-for-snack-launch/
This February, the American Academy of Pediatric Dentistry (AAPD) is celebrating National Children’s Dental Health Month by hosting the Tournament of Tooth Care, showcasing how parents and caregivers can help their kids fend off the Mouth Monsters –a.k.a. tooth decay. Parents and caregivers can tune in to the Mouth Madness to learn how to help little teeth take on the Mouth Monsters one big game at a time.
“Tooth decay in children is a major health epidemic for adolescents across the country,” said Dr. Robert Delarosa, AAPD President. “National Children’s Dental Health Month is a great time for parents to keep their children’s dental health top of mind. Make it a priority this month to find a Dental Home – or home base – for your child’s oral health needs and be sure your next check-up is on the calendar.”
Tooth decay is one of the top chronic infectious diseases among children in the U.S. About 60 percent of children will have had tooth decay at some point by age five. More than 50 million school hours are missed every year by school-aged children in the U.S. due to dental visits or problems. And tooth decay isn’t just bad for oral health; children who develop tooth decay at a young age are at a greater risk for developing problems with oral and general health, as well as with educational and social development.
To view the multimedia release go to:
http://www.multivu.com/players/English/7750251-aapd-mouth-madness-dental-health/
John Frieda® Hair Care invented the frizz-fighting category with Frizz Ease®, the game-changing hair smoother. Gina Rodriguez happens to be really gifted at taming her own naturally wavy, frizz-prone hair. So they’ve teamed up for a new movement – the #FrizzFreeHairGoals campaign – designed to teach women everything they need to know about styling any curl, wave or ringlet.
To kick off the partnership, Rodriguez will appear in a series of engaging how-to videos, to be posted on John Frieda’s social channels starting this month. In each one, the popular young actress tosses vanity out the window, talking openly about her biggest hair issue—frizz—and demonstrating easy ways to achieve the most beautiful, flattering styles of the moment.
“I’ve been a devotee of John Frieda® Frizz Ease® for years,” says Rodriguez. “Since my hair’s naturally wavy, I’ve spent more than my fair share of time fighting frizz. Frizz Ease® is the only thing that can help tame frizz and leave my hair looking smooth, so this partnership feels like a natural fit. I’m excited to have the chance to show women that they don’t have to suffer from frizzy hair forever — there’s a better way to style.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7811051-john-frieda-frizzfreehairgoals-gina-rodriguez/
The 11th annual Amgen Tour of California presented by AEG entered its second decade as America's most prestigious annual cycling event, welcoming an unsurpassed field of professional teams for the race start in San Diego. One of the most important races on the international calendar, the 8'day event attracts some of the brightest cycling stars in the world to the golden state each May. This year’s field features 11 World Champions, five Olympic medalists and Rio Olympic hopefuls, with more than 30 countries represented.
The 2016 Amgen Tour of California includes 10 UCI WorldTour Teams, the most in race history, as some of the top cyclists in the world face off across nearly 800 miles of California terrain May 15-22, visiting 12 Host Cities from San Diego to Sacramento.
2016 marks the debut of the UCI Women's WorldTour, which brings the highest level of professional women's cycling competition to cities around the world. The four-day Amgen Breakaway from Heart Disease Women's Race Empowered with SRAM May 19-22 marks the U.S. debut of the Women’s WorldTour and will showcase some of the best talent in the sport. The peloton will include two-time Olympic champion Kristin Armstrong and eight Rio Olympic hopefuls.
The eight-stage men’s event began Sunday with 18 of the world’s most decorated and esteemed teams competing for one of the sport’s most coveted titles. World Champion and reigning race champion Peter Sagan of Tinkoff roared to victory in a bunch sprint to the finish line in Mission Beach, San Diego, putting him back into the yellow leader jersey he wore at the race’s conclusion last year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7831951-amgen-tour-of-california/
Jennie-O is on a mission to prove that eating well shouldn’t have to come at the cost of taste. Since 2010, Jennie-O has been encouraging Americans to Make The Switch®. And to date, millions have given turkey a shot. In 2016, the company is celebrating this burgeoning movement with a five-city tour, designed to capture genuine reactions to the challenge: Can America’s favorites – burgers, tacos, meatballs and chili – taste just as great made with turkey?
The Make The Switch® tour kicked off in Los Angeles and made stops in Miami and Denver. From June 3-5, the tasting booth will be in the biggest venue of all — New York City, where thousands of people will taste Italian turkey meatballs, then have their authentic reactions captured in real time, shared on social media and showcased on a billboard in Times Square for all to see. The tour wraps up in Seattle.
To view the multimedia release go to:
http://www.multivu.com/players/English/7846451-jennie-o-make-the-switch-tour/
For millions of American kids and teens, back-to-school means more than class time, it also means ‘Club time’ as they spend after school hours at local Boys & Girls Clubs across the nation. This fall, Club members at 50 Boys & Girls Clubs – one in each state – will be greeted with refreshed, enhanced or expanded facilities as Lowe’s gives fifty $50,000 grants through Renovation Across the Nation, a $2.5 million initiative through its national partnership with Boys & Girls Clubs of America (BGCA).
Olympic gold medalist Dominique Dawes vaulted the program into the spotlight this morning, kicking off the initiative at one of the 50 Clubs, the Boys & Girls Club of Harlem in New York City. The nationwide revitalization effort will enhance both the environment and the experience for more than 50,000 Club members, driving new membership among kids and teens. Dawes, a long-time friend of Boys & Girls Clubs and a mother herself, understands the value of the Club experience in bringing hope and strength to kids and teens in need of a safe and inspiring place to go after school.
To view the multimedia release go to:
http://www.multivu.com/players/English/7906451-lowes-bgca-renovation-across-nation/
The first all-new 2017 Subaru Impreza rolled off the assembly line at Subaru of Indiana Automotive, Inc. (SIA), officially launching the first-ever American-built Impreza from the automaker. The Impreza had historically been produced only in Japan. The start of Impreza production marks the culmination of more than three years of preparation and highlights the consistent growth in Subaru demand in the United States (U.S.). The positive economic impact of that growth is clear in the investment Subaru made to increase SIA’s production capacity and prepare for Impreza production. SIA invested $1.3 billion over the past four years, and hired an additional 1,400 associates in the past year.
“In a time when some manufacturers are moving work out of the United States, we’re proud to be bringing Subaru Impreza production to the heartland of America,” said Tom Easterday, Senior Executive Vice President of SIA. “The move has allowed us to create hundreds of new jobs not only at SIA, but also at our suppliers in Indiana and across the country.”
The all-new 2017 Subaru Impreza is the first vehicle built using the new Subaru Global Platform architecture that is designed to enhance safety, comfort, agility and driving pleasure. Available in sedan and 5-door models, the 2017 Impreza is equipped with new driver assist technology, multimedia features and standard Symmetrical All-Wheel Drive. The new Impreza will be available in base, Premium, Sport and Limited trim lines starting in late 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/7673252-subaru-impreza-first-2017-american-made/
While January 1 is the traditional day millions announce their New Year’s Resolutions, research shows only 8% of Americans achieve success. For the fifth year, Life Time, is aiming to help people rethink resolutions and instead make a true, internal commitment to themselves to living a healthy way of life by participating in the Commitment Day 5K Fun Run and Walk. Held at more than 40 Life Time destinations across the U.S. and Canada, Commitment Day empowers individuals, families and communities to start the year on the right foot by marking their pledge with action toward a year of better health. New for 2017, a Virtual 5K is available for anyone in North America to join in. All participants will receive a race bib and commemorative Commitment Day tee shirt. Registration, locations and pricing details are available at www.CommitmentDay.com.
Commitment Weekend kicks off on Friday, Dec. 30 and continues through Monday, Jan. 2, when Life Time will open its doors to everyone – whether a member or not. During each of the four days, Life Time’s 122 destinations will feature a variety of health and fitness experiences and activities for all ages. In addition to the 5K Fun Run and Walk on Jan. 1, people can take part in unique-to-Life Time group fitness, indoor cycle and yoga classes such as Strike, Amp Cycle and Warrior Sculpt, as well as Alpha Training. Life Time’s indoor aquatic centers, basketball courts, rock walls and tennis, racquetball and squash courts will all be open with club-specific programming to help men, women and kids make their commitment even easier by doing activities they love or trying new things that will inspire them in the coming year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7991951-life-time-commitment-day-virtual-5k-fun-run-walk/
Using an entrepreneurial distribution model, the Natural Light project will now donate a second instalment of 20,000 solar lamps. These will be sold by new sales agents in off-grid communities in Zambia, Zimbabwe, Sierra Leone and, for the first time, in Malawi.
The aim of this project, besides bringing a sustainable light source to off-grid communities, was to create a business model for local sales agents to make a living. This has been a great success. Today more than 50 sales agents in three African nations – Zimbabwe, Zambia and Sierra Leone – have their own businesses selling Natural Light solar lamps.
The Natural Light project, in collaboration with social business Little Sun, and NGO Plan International, was created to celebrate the VELUX Group’s 75th anniversary. Following an international design competition last year, which received 172 submissions from all over the world, the winning design was chosen and 14,500 units of the solar lamp were distributed in Africa – one for each employee of the VELUX Group and its sister companies.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8006751-velux-more-natural-light-shine-in-africa/
Summertime means vacation time – but, with unpredictable weather patterns, fluctuating gas prices and increasing costs, Americans nationwide are concerned about getting away. Our national travel expert has some great trips on how to survive summer travel – he/she will cover everything from how to get the best deals to planning a vacation suitable for the whole family.
Some of the unique and useful tips Amy can offer are:
• Travel trends: Travelling to destinations during their peak seasons can drive prices up. Visiting during off-peak times can help save money and you’ll have easier access to activities than at busier times of the year.
• Get organized: Planning a fun and successful trip means, setting a budget, researching, and booking early! Shop around to find transportation and accommodations that suit your needs and your budget.
• Get Your Ride Ready: If you’re hitting the open road, make sure any maintenance you need to have done on your vehicle is taken care of including checking your vital fluids, tires, and headlights and break lights.
• First Aid Kit: Make a little room in your luggage for a travel first aid kit. It won’t cost much, and it won’t take up much space but it can certainly come in handy.
Emmy Award-nominated actor and producer John Stamos (FULLER HOUSE, SCREAM QUEENS) is set to host the 37th annual edition of PBS’ A CAPITOL FOURTH, broadcast live from the West Lawn of the U.S. Capitol. The all-star musical and fireworks extravaganza will kick off the country’s 241st birthday with performances by: iconic multi-platinum selling music legends The Beach Boys, with special guests John Stamos (drums) and Sugar Ray’s Mark McGrath (vocals); soul men Dan Aykroyd and Jim Belushi of The Blues Brothers; legendary Motown stars The Four Tops; THE VOICE Season 12 winner Chris Blue; acclaimed country music singer and songwriter Kellie Pickler; Grammy-nominated gospel legend Yolanda Adams; and Broadway star and two-time Tony Award-nominee Laura Osnes (BANDSTAND); with the National Symphony Orchestra under the direction of top pops conductor Jack Everly. Multi-talented actress and singer Sofia Carson (DESCENDENTS 2) will open the show with a special performance of the “National Anthem.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7983452-capital-concerts-pbs-a-capitol-fourth-2017/
The holiday season is in full swing and in your excitement, you’ve managed to overcommit yourself again this year! If you’re like the countless others trying to pull together a last minute festive fete and manage to cross everyone off your shopping list at the same time, don’t fret!
On Monday, December 11th, Chef James Briscione will be available to share his expert advice on how to plan and host your holiday party and get through your gift list with time to spare! He’ll provide easy tips on everything from food and wine pairings and party decorations to last minute gift ideas. With his help, you’ll be able to smoothly host a last-minute shindig.
