Spring is around the corner, and it won’t be long before it’s prom and graduation seasons for many high schoolers. Rites of passage for many, these are times for teens to celebrate, but can also be times of poor decision-making, especially when vehicles are involved. The National Highway Traffic Safety Administration (NHTSA) reports that 2,524 teen drivers and passengers were killed and 177,000 were injured in 2013. Twenty-seven percent of these fatalities occurred between April and June, according to the Insurance Institute for Highway Safety (IIHS).
“The statistics are staggering, especially when you consider that most of these accidents and fatalities are preventable,” said Randy Petro, Mercury Insurance’s chief claims officer. “We don’t want any families to suffer through the loss of a child, so Mercury is taking action with the launch of the ‘Mercury Insurance Drive Safe Challenge.’”
The Mercury Insurance Drive Safe Challenge kicked off with a free defensive driving program, which included hands-on driving skills training and classroom material. An interactive website provides teens with detailed instruction, as well as gives parents the tools to shape responsible driving behavior.
To view the multimedia release go to:
http://www.multivu.com/players/English/7772251-mercury-teen-drive-safe-challenge/
hello® naturally friendly™ oral care is bringing smiles to the aisles of Walmart stores nationwide with its line of kids’ toothpastes. With hello, parents can end brush time negotiations with their kids: kids get flavors so awesome they’ll rush to brush, and parents get thoughtfully selected ingredients they can feel good about, with formulations free from artificial sweeteners, dyes, parabens, triclosan, or microbeads. hello kids fluoride pastes are ADA accepted and clinically proven to prevent cavities and strengthen enamel. For little ones who may swallow paste, or for folks who don’t dig fluoride for their kids, hello has introduced new fluoride and SLS free toothpaste in natural watermelon flavor. hello’s kids’ toothpastes are also available at other great retailers across the US.
Today, hello is sharing the brand’s first ever advertising campaign, including spots that tap into the frustrations and negotiations parents can face when it’s brush time. hello’s kids’ delicious bubble gum and blue raspberry pastes are featured as the no compromise key to a consternation-free brush time in digital units and videos debuting online.
To view the multimedia release go to:
http://www.multivu.com/players/English/7781251-hello-naturally-friendly-kids-toothpastes/
This spring, John Deere is helping homeowners keep track of and optimize their lawn care responsibilities with the new MowerPlus smartphone application. This free app provides equipment care tips, maintenance information and other resources to ensure that homeowners feel confident maintaining a great looking lawn.
The iOS version of MowerPlus allows the user to “Mow Now” and track mowing metrics. Users can view a summary of the current mowing session with average speed, area covered and other real-time statistics. Additionally, an aerial view of the mowing path for each session can help homeowners diversify their pattern to protect turf health. The app also lets homeowners know how long it has been since they last mowed.
“Mowing the lawn is so much more than just making tall grass short,” said Kevin Duax, product line planner, John Deere. “With our MowerPlus app, homeowners can easily refer to expert tips and historical data to ensure efficient and effective lawn upkeep.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7720553-john-deere-mowerplus-app/
The best hybrids give you the best of both worlds: some zero-emission motoring, as well as greater range for longer journeys
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Over 80% of Americans want to spend their last days at home, with friends and family. Yet, despite these desires, 75% of Americans will spend their last days in a hospital room. Many people will spend hours each day getting painful and often useless treatments and tests, and be asked to take dozens of debilitating drugs. For many, the cure is worse than the disease. This often has negative and lasting effects on family and friends who are often left with feelings of guilt and regret for years to come.
Hospice Support Fund is a 501(c)(3) non-profit organization dedicated to promoting end of life care at home rather than in a hospital so patients can spend their last days in dignity and peace, pain-free in familiar, comfortable surroundings with friends and family.
To view the multimedia release go to:
http://www.multivu.com/players/English/7785451-hospice-support-fund-end-of-life-care-psa/
BJ’s Wholesale Club announces today that Members now have the option to “pick up and pay” at all of its 213 locations along the east coast. Stock up on seasonal necessities, set aside the best new electronics and tech accessories, or save the trouble of moving large, bulky items around the Club – this new service is aimed at Members who prefer to shop online, but favor the convenience and immediacy of in-Club pick up.
In fact, in its annual year-end survey, the National Retail Federation found that while 86 percent of online shoppers find free shipping important, a significant 66 percent want the option of picking up their purchase at an actual store.
To view the multimedia release go to:
http://www.multivu.com/players/English/7792951-bjs-wholesale-pick-up-and-pay-service/
STOUFFER’S FIT KITCHEN, creator of protein-packed, premium-quality frozen meals, once again teamed up with baseball stars Kris Bryant of Chicago and Kansas City’s Mike Moustakas to host the Fit City Takeover, an interactive day of fun that celebrated all the ways people incorporate fitness into their everyday lives.
STOUFFER’S FIT KITCHEN took over Phoenix elevating one of America’s favorite pastimes, recreational softball, surprising Arizona State University students with guest coaches for the day – Kris Bryant and Mike Moustakas. Two intramural teams took their game a step closer to the big leagues as Bryant and Moustakas went head to head in a friendly rivalry, sharing advice with the collegiate teams and showing fans everyone has a different way of staying fit.
The Fit City takeover, also included a never-before-seen Fit City Course that was modeled after an actual city, featuring obstacles like a skyscraper climbing wall and stationary bike that lights up the Fit City course. After exhausting all of their energy during the softball game and taking on the Fit City Course, fans had the opportunity to try the different fit feats and fuel up on free STOUFFER’S FIT KITCHEN samples to get a taste of the meals Moustakas and Bryant have been enjoying this off-season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7812251-stouffers-fit-kitchen-bryant-moustakas/
BLACK+DECKER™ announces its new line of award-winning** SMARTECH™ Batteries, which use Bluetooth® Technology to connect to the new BLACK+DECKER Mobile App. The free BLACK+DECKER Mobile App has three components: My Products, Messages, and Projects. Combined with the new SMARTECH™ Battery USB charging feature, the app and batteries connect tools with technology to enhance the DIY experience.
The BLACK+DECKER Mobile App links with SMARTECH™ Batteries to provide a variety of functions. In the My Products section of the app, users can not only view a list of their connected batteries, but they can also select and interact directly with an individual battery when in range. From there, users can access four key functions: enable or disable the battery, view the percent of the battery’s remaining charge, turn on the locate feature to find a missing battery, or activate the battery’s integrated USB port. When activated, this port can power external devices, such as tablets and phones, connected via USB.
To view the multimedia release go to:
http://www.multivu.com/players/English/7517854-black-decker-smartech-bluetooth/
With Memorial Day Weekend and the unofficial start of the summer driving season fast approaching, The Goodyear Tire & Rubber Company surprised unsuspecting motorists here today. NASCAR Sprint Cup Series Champion Kevin Harvick, along with his pit crew, appeared at Concord Mills Mall and performed free tread depth checks on consumers’ tires.
With National Tire Safety Week set for May 29 through June 4, Harvick and Goodyear collaborated to raise awareness on the importance of proper tire maintenance. As always, consumers can head to any of Goodyear’s Tire & Service Network locations to receive free tire checks.
To view the multimedia release go to:
http://www.multivu.com/players/English/7833451-goodyear-tire-check/
Millions of families will head to the beach this Memorial Day weekend, many without adequate sun protection. As part of a national effort to reduce the incidence of skin cancer, Neutrogena® is kicking off the 2016 Choose Skin Health® Campaign with a video featuring Brand Ambassador Kristen Bell asking moms everywhere to get real with their kids about the importance of sunscreen—and a pledge to donate $1 for every video share to the non-profit Children’s Melanoma Prevention Foundation.*
Bell’s video acknowledging the challenges moms face tackling serious topics with their children is frank and funny—but skin health is no laughing matter. The fact that only 39% of women and 14% of men use sunscreen regularly is a health issue of national importance when you consider that just one to two severe sunburns can increase lifetime risk of developing melanoma by 40 percent.
The Neutrogena® Choose Skin Health® Campaign was created to change the future of skin health and reduce the risk of skin cancer through education, empowerment, and early detection. This year the brand is developing in-school sun safety programs with the potential to reach 1.6 million students annually with a sun safe behavior curriculum, sponsoring 13,000 free skin cancer screenings annually with charitable partners, and working toward a goal of donating $35 million worth of sunscreen to families in need by the end of 2016.
To view the multimedia release go to:
http://www.multivu.com/players/English/7847951-neutrogena-choose-skin-health/
As school dismisses for the summer, students of all ages look forward to the carefree days of summertime, but many kids experience what is called the “summer slide.” Studies show that kids can lose up to two months of learning. Kumon, the world’s largest after-school math and reading program, is offering free registration at participating learning centers from June 1-30 to help students continue learning through the summer months.
While a break from the mental taxation of school is needed, challenging children year round is the key to having a strong start the following school year.
“Students can avoid summer learning loss by keeping their minds active and absorbing new knowledge,” said Dominique Ciccarelli, Ed. M., education specialist for Kumon North America. “Continuous study throughout the summer helps ease students into the new school year with sharper skills and enables them to tackle new challenges.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7720257-kumon-free-registration/
