A man sets the ringtone for his bank text message alerts to the sound of “toilet flush” every time he pays a checking fee. A family decides to move at the same speed it takes to pay down their mortgage – in slow motion. A man in pajamas races out the door to mail a last minute check the old-fashioned way. In its new television advertising campaign, ING DIRECT USA, the nation’s largest direct bank, uses these awkward scenarios to convey a better way to bank – “Touch the Ball.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ingdirect/46429/
Reliance becomes the first private operator in India to showcase 3G services. It chose UTV Bloomberg, which was running a live coverage of the company\\\'s AGM to showcase its ultra fast 3G network and underlying backhaul capablities.
24-hour preschool television channel Sprout is celebrating the holiday season by welcoming everybody’s favorite furry red monster, Sesame Street®’s Elmo, to The Sunny Side Up Show on Tuesday, November 30, 2010 from 9 a.m. — noon ET.
Elmo will appear live on The Sunny Side Up Show, along with hosts Kelly and Chica the Chicken, to take calls from Sprout viewers, read birthday cards, and send out holiday wishes to families all over the country. Emmy Award®-winning performer and producer Kevin Clash is Sesame Street’s Muppet Captain and force behind Elmo.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/42015/
Bluefin Labs (www.bluefinlabs.com) unveiled technology today to discover and analyze what people say via social media about the shows and ads they watch on television in real time. The technology, currently in pilot with several global brands, agencies and media companies, lets marketers see audience response to mass media, providing insight to develop measurably more targeted and responsive campaigns.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bluefinlabs/48357/
A CAPITOL FOURTH, the live PBS broadcast of America’s favorite Independence Day tradition, will feature unrivaled performances from some of the country’s best-known musical names topped off by the greatest display of fireworks anywhere in the nation. Emmy and Golden Globe Award-winning actor Jimmy Smits will host the all-star line-up that includes: Grammy and Emmy Award-winning actor and musician Steve Martin performing with the Steep Canyon Rangers; multi-platinum recording superstar Josh Groban; Tony, Emmy and Golden Globe nominated star of stage and screen who has just released his debut self titled album Matthew Morrison (Glee); American Idol winner Jordin Sparks; two-time Dancing with the Stars champion and chart-breaking Sony recording artist Mark Ballas, with his debut album HurtLoveBox in stores now; dancer and Emmy-nominated choreographer Chelsie Hightower from Dancing with the Stars; Rock ‘N Roll legend Little Richard performing with the cast of the Broadway smash hit Million Dollar Quartet; three time Tony-nominated Broadway star Kelli O’Hara; and the National Symphony Orchestra under the direction of top pops conductor Jack Everly.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/capitalconcerts/47461/
Discovery Communications today announced the premiere programming slate for Velocity, set to debut October 4 at 7:00 PM (ET). An all-HD network targeting upscale men, Velocity will be available in more than 40 million homes at the channel location currently occupied by the HD Theater cable network. Velocity’s lineup for fourth quarter 2011 features an all-new primetime schedule and more than 140 original premiere hours overall; representing the best of the travel, leisure, automotive, adventure and sports genres.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52197-discovery-communications-q4-2011-velocity-programming-slate-for-men
http://www.musicmarketingclassroom.com/partners How to work in the music business is a conversational and eye opening guide to getting set up in the music game through the back door. Video homepage: http://youtu.be/bCHRarbpH8I
