The Yankee Group reports that companies that incorporate rich media into their communications see increased interaction with their content, stronger competitive positioning, higher-quality leads and greater customer loyalty. This is supported by our recent multimedia survey which revealed that press releases with multimedia content were viewed on average 77% more than text only releases.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49792-PRNewswire-Visual-PR/
Verizon managers continue to step up to provide solid service on day five of a strike by the Communications Workers of America and the International Brotherhood of Electrical Workers, answering customers’ calls, performing general customer service and responding to an increasing number of incidents of sabotage.
The company’s call centers answered 91 percent of incoming calls on Wednesday, and Verizon management call centers have repaired dozens of acts of sabotage to its network facilities since Aug. 6. In the face of adverse conditions, Verizon managers continue to increase their productivity while focusing on restoring customers’ service.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51704-verizon-responds-to-union-strike
Discovery Communications today announced the expansion of its ‘Discover Your Skills’ public affairs job skills program, including a partnership with Montgomery College focused on better preparing students with the necessary skills to take advantage of available job opportunities, and the airing of eight public service announcements (PSAs) across its U.S. networks and digital platforms highlighting career opportunities in the skilled trades, and the importance of training workers to fill critical jobs in manufacturing, health care, energy, technology, construction and other industries.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51862-discovery-communications-american-job-growth-job-skills-development
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
Discovery Communications today announced the premiere programming slate for Velocity, set to debut October 4 at 7:00 PM (ET). An all-HD network targeting upscale men, Velocity will be available in more than 40 million homes at the channel location currently occupied by the HD Theater cable network. Velocity’s lineup for fourth quarter 2011 features an all-new primetime schedule and more than 140 original premiere hours overall; representing the best of the travel, leisure, automotive, adventure and sports genres.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52197-discovery-communications-q4-2011-velocity-programming-slate-for-men
Based on its recent analysis of the Carrier Ethernet demarcation market, Frost & Sullivan recognizes MRV Communications Optical Communications Systems (MRV OCS) with the 2011 North American Frost & Sullivan Award for Product Differentiation Excellence. MRV OCS, through its Pro-Vision service management system found in the OptiSwitch® family of Carrier Ethernet demarcation products, has brought to market a field-proven and compelling solution that addresses critical requirements such as a focus on service management, and not just element management.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/52565/
Broadcom Corporation (NASDAQ: BRCM), a global innovation leader in semiconductor solutions for wired and wireless communications, today announced its latest innovation for 4G/LTE microwave backhaul, the BCM85620 system-on-a-chip (SoC). Designed specifically to address the need for higher bandwidth in mobile backhaul, the BCM85620 represents the industry’s first solution to deliver Gigabit bandwidth and beyond and is the first SoC to combine a baseband modem and network processor in one chip. Visit www.broadcom.com/ to learn more.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52659-broadcom-delivers-industry-first-soc-achieve-4g-lte-microwave-backhaul
Avon Global Ambassador & Honorary Chairman of the Avon Foundation for Women Reese Witherspoon and Avon Chairman and CEO Andrea Jung today awarded four global non-governmental organizations with the inaugural Avon Communications Awards: Speaking Out About Violence Against Women for their campaigns that are bringing attention to the need to end violence against women. Witherspoon and Jung presented the awards, funded by the Avon Foundation, at the 2nd World Conference of Women’s Shelters in Washington, D.C., which brought together more than 1,400 advocates, activists and leaders from 96 countries to collaborate to change attitudes about such violence. The awards are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $40 million globally to end violence against women.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46212-reese-witherspoon-presents-avon-global-communications-awards
This month, MultiVu, PR Newswire’s full service multimedia and broadcast division, celebrates 10 years of providing innovative communications services to tens of thousands of companies globally.
Since its inception in April 2002, MultiVu has been committed to delivering its clients the best-of-the-best in talent, production services and multimedia platforms that allow them to create the most dynamic campaigns and engage their audiences through all of the channels on which they are active. Coupled with PR Newswire’s nearly 60-year legacy in the communications industry and superior distribution network, MultiVu’s offering remains unique and unparalleled.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56011-multivu-prnewswire-10-year-anniversary-broadcast-multimedia-industry
The Tween Internet Safety Survey, commissioned by Cox Communications in partnership with the National Center for Missing & Exploited Children (NCMEC), found that nearly all tweens (95 percent) use mobile devices to go online.
Mobile devices and gaming consoles are widely used by tweens to access web content, and the survey revealed a lack of guidelines and controls on these devices that can leave tweens vulnerable. While 68 percent of parents surveyed said they monitored their child’s Internet behavior on mobile devices, the survey showed that only 1 in 5 (17 percent) actually use basic parental control features such as age appropriate web content filtering on smartphones, tablets and game consoles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56493-cox-national-center-for-missing-exploited-children-keep-kids-safer-online
An audience of public relations and communications professionals gathered at the Getty Images Gallery in Central London for an interactive discussion into the increasingly important role content plays in communications and the relationship between brand and user. The evening also offered the opportunity for networking and the chance to enjoy the gallery’s spectacular Marilyn Monroe clothing and photographic exhibition.
Hosted by Andy Bowman of PR Newswire, the panel featured Adrian Barrick, CEO of UBM Built Environment, Jonathan Fildes, Editor of BBC Future at BBC Worldwide, Matthew Whalley, Technology Content Director at Edelman and Paul Wooding, MD Technology at Red.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56562-prnewswire-meet-the-media
Connectivity and content demands are escalating among cruise passengers and crew. To ensure that cruise operators stay ahead of that demand, MTN Satellite Communications announces the launch of MTN Nexus™.
MTN Nexus is the company’s next–generation communications network – a hybrid network that builds on a 30–year legacy of satellite connectivity leadership and innovation. This new network will deliver sophisticated computing, caching and security infrastructure to deliver connectivity and communications to a degree never realized before at sea and in port.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59055-mtn-satellite-communications-launches-mtn-nexus-next-generation-network
