Aprilia USA, the North American subsidiary of the Piaggio Group’s Aprilia brand, the Italian motorcycle manufacturer with more racing championships than any other European brand, is taking American moto enthusiasts for a memorable ride – both virtually and in real time. The company is launching a national multi-media campaign that invites riders to get more familiar with the brand and its award-winning sportbikes through real customer experiences, online trivia with user rewards, action-packed videos, an infographic featuring company “firsts” and other race wins, and a test ride tour featuring the new Aprilia Tuono V4 APRC, the fastest naked sportbike in its category. The campaign debuts with a new microsite, www.apriliamasters.com and Facebook app at www.facebook.com/ApriliaAmericas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55177-aprilia-usa-marketing-campaign-connects-riders-with-brand-heart-soul-dna
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Eigentlich macht dem Rodel-Weltmeister Felix Loch (GER), Bob-Olympiasieger Steven Holcomb (USA) und Skeleton-Pilotin Anja Huber (GER) auf Eis und Schnee niemand etwas vor. Beim BMW Ice & Snow Perfection Training am schwedischen Polarkreis, waren die Eiskanal-Experten allerdings die Schüler: DTM-Champion Martin Tomczyk (GER) und Bruno Spengler (CAN) ließen ihre Sportlerkollegen im Verlauf des dreitägigen Kurses in Lappland erleben, wie sich die BMW typische „Freude am Fahren“ bei winterlichen Bedingungen am Limit perfektionieren lässt.
http://multivu.prnewswire.com/mnr/prne/bmw/53782/
Bobby Hurley, former All-American guard at Duke and current assistant coach of the University of Rhode Island men’s basketball team, and Travis Ford, two-time SEC tournament MVP at Kentucky and current Oklahoma State University head coach, traded in their playbooks for chore lists at the “LG Home Court Challenge” during the NCAA® Final Four® weekend.
LG Electronics USA, an official Corporate Partner of the NCAA, hosted the competition and donated a total of $20,000 in the participating coaches’ names to Coaches vs. Cancer® and the MD Anderson Children’s Cancer Hospital.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54895-ncaa-coaches-face-off-lg-home-court-challenge-men-s-final-four-weekend
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JAFRA USA, a leader in empowering women personally and professionally through a career in direct selling, is partnering with Beauty Bus Foundation, a national non-profit organization that brings dignity, hope and respite through beauty and grooming services to those who need pampering the most – people with chronic and terminal illness and their caregivers. JAFRA USA has selected Beauty Bus Foundation, an organization founded by women entrepreneurs, as its national charity given its shared mission to impact lives through beauty.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55834-jafra-usa-beauty-bus-foundation-empowering-women-chronic-terminal-illness
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