Touch-screen technology is everywhere and it comes as no surprise that today’s children are practically born digital. It’s second nature for even the youngest children to pick up a smart device and instinctively navigate to find their favorite, age-appropriate apps. As parents try to help their children find a healthy balance between traditional and tech play, one thing is for certain…this growing trend isn’t slowing down any time soon.
In 2011, Fisher-Price, the leading maker of infant and preschool toys and Mattel’s largest brand, took an innovative approach to integrating “app-cessories” into its product line by creating the Laugh & Learn™ Apptivity™ Case for iPhone® and iPod® touch devices to protect parents’ coveted devices from babies’ dribble and drool. The Apptivity Case, appropriate for children ages six months+, was developed in conjunction with free Laugh & Learn apps to enable infants to experience their favorite Laugh & Learn characters, like the beloved Puppy, in a new, engaging format.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56836-fisher-price-laugh-learn-apps-toddlers-touch-screen-technology
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Today Gordon Ramsay brought his unique style and culinary flair to Las Vegas with the opening Gordon Ramsay Steak at Paris Las Vegas, marking the award-winning chef’s first restaurant in Las Vegas. The two-level steakhouse welcomes guests through a “chunnel” entrance and then immediately captures their attention with an eye-catching, restaurant wide Union Jack ceiling mural and custom neon sculpture, handsomely tailored servers and a menu which incorporates a modern approach to the classic steakhouse selections.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55995-gordon-ramsay-steak-restaurant-paris-las-vegas-opens-friday-may-11
Superstar model, producer, television host and designer, Heidi Klum is known for her cutting-edge style and trademark tresses. Now Unilever is tapping the sophisticated fashion icon to help launch new CLEAR SCALP & HAIR BEAUTY THERAPY™, a revolutionary line of nourishing shampoos and conditioners that turns the conventional hair care discussion on its head. This new approach “feeds scalp,” not just the ends, and gives women stronger, more beautiful hair in just seven days.
“When it comes to women’s hair care, the emphasis has traditionally been on the ends, yet 99 percent of hair’s natural strength and beauty comes from the scalp. Scalp is skin and it is important to care for and nourish it just as we care for our skin. NEW CLEAR SCALP & HAIR BEAUTY THERAPY™ feeds the scalp and creates the right foundation for stronger, more beautiful hair in just seven days,” says David Rubin, U.S. Haircare Marketing Director for Unilever.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55843-clear-scalp-and-hair-therapy
Kenya’s Lake Naivasha Basin is the centrepiece of a unique development experiment. It serves a vast horticulture industry, market gardens, small farms, and a geothermal power plant. With the basin showing signs of stress, local, national and international stakeholders are working towards an integrated solution to manage its water, energy and land (WEL). The 2011/12 European Report on Development (ERD) has released a short film showcasing the importance of this ‘WEL-nexus’ approach to inclusive and sustainable growth.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/erd/53810
Garmin Approach S1 Golf GPS Watch Review Read it Here: http://bestgolfgpssystemshq.com/golf-gps-reviews/garmin-approach-s1-reveiew/ Don't Buy an Approach S1 w/o reading our review. We
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discover the two biggest complaints about the S1 plus read about all of
the features, pros and cons. http://youtu.be/sFYtTayYhMY
PR Newswire’s new white paper, Welcome to the Age of Video Engagement, explores the impact of video storytelling and how intelligently combining original video content with press releases amplifies the strengths and benefits of each medium. Based on the approach and expertise of early video adopters, the piece also offers seven key lessons to make the most advantageous use of online video, including how to produce authentic and relatable videos, advance a video campaign through social media and measure its success.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55132-pr-newswire-white-paper-7-lessons-for-wielding-influence-of-video-in-pr
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If you think the arrival of the fall season brings an end to your family’s summer fitness and nutrition routine, think again! This is the perfect time for everyone to re-energize and get a kick start on fun activities, seasonal recipes, health and nutrition.
Chef and nationally recognized nutrition and lifestyle expert Kathleen Daelemans is available to provide the latest trends in fitness, food and nutrition. She will also discuss her no nonsense approach to help get the whole family back on the right health track this fall. Plus, she will also provide tools to help families keep up with their routines as the weather gets colder.
In a new brand platform which launches this month, The Ritz-Carlton Hotel Company L.L.C. showcases the core service philosophy that makes them a successful luxury lodging company, with the introduction of an entirely new communications approach. Disrupting convention in the hotel category, The Ritz-Carlton poses an alternative style of question to guests, asking ‘Let Us Stay With You,’ thereby reversing the age-old approach of hotels asking guests to stay with them. Through the use of artwork, film, messaging, and digital experience platforms, guests are requested to allow The Ritz-Carlton to be much more than just a hotel; indeed to be that indelible memory that lasts a lifetime.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52201-ritz-carlton-hotel-company-introduces-brand-platform-let-us-stay-with-you
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Pet owner Judy Bernath loves her 11-year-old cat Billy, so when she noticed he had become lethargic, started losing weight and drastically changed from the happy cat he had once been, she made a visit to see her veterinarian Dr. David Bruyette, medical director at VCA West Los Angeles Animal Hospital. The VCA team diagnosed Billy as being hyperthyroid within a few days, and Dr. Bruyette shared conventional therapy options with Judy, like radiation therapy, daily pharmaceuticals and surgery. In addition, he discussed and ultimately recommended a new and different approach for Billy’s case – nutritional management.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51765-hills-pet-nutrition-launches-new-pet-food-for-hyperthyroid-cats
