Shake Weight, the nation’s most talked about, best-selling and most parodied fitness craze, is the centerpiece of a newly-released independent study that proves the world-famous arm-sculpting device is no laughing matter.
FitnessIQ, marketers of the Shake Weight, today disclosed findings of a scientific study conducted by Dr. Jeffrey M. Willardson, an Associate Biomechanics Professor at Eastern Illinois University (EIU). The study evaluated the effects of incorporating a six-minute Shake Weight routine in the warm-up sessions of three Division I collegiate athletic teams, measuring the device’s impact on performance. The study demonstrated that athletes across all three sports, including baseball, volleyball and soccer, improved reaction time by 10% to 17%.
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Renowned chef Curtis Stone recently showcased his favorite cabinetry storage features during a cooking demonstration in the Merillat® booth at the Kitchen and Bath Industry Show (KBIS), and announced the Merillat Works Like a Dream kitchen $30,000 makeover contest.
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THINK: Unveil smooth, perfect skin
WHAT THEY ARE: Safe, effective at-home hair removal products and an airbrush essential. When it comes to warm-weather prep, getting fuzz-free, flawless skin is a must. This summer, look to Sally Hansen for exclusive hair removal formulas and innovative leg makeup made with up-to-the-minute ingredients. America’s #1 selling hair removal brand produces products for all your at-home hair removal needs, and skin-perfecting airbrush makeup to finish the look.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sallyhansen/49122/
From unique flavor blends like chili and mint to more cost conscious bites, new sweets and snacks hitting the store shelves in 2011 aim to satisfy ever-evolving consumer appetites. Smart, simple, flavor-packed, good value and nutrient-enhanced products led the more than 2,000 new confectionery and snack foods being revealed May 24-26 at the 2011 SWEETS & SNACKS EXPO® in Chicago. The SWEETS & SNACKS EXPO® will debut the hottest new products from more than 550 companies leading the industry in developing new flavors for consumers to savor a taste of happiness.
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For juicy, tender and flavorful pork, it might be time to toss out Grandma’s advice. Announced today, new U.S. Department of Agriculture (USDA) guidelines confirm that 145 degrees Fahrenheit as measured on a food thermometer, followed by a three-minute rest time, is a safe final internal cooking temperature for pork.
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Shock Top and Stan Herd, the world's preeminent representational Earthwork artist, are collaborating on a series of original Earthworks a first for the artist and the beer brand. The series will reflect the essence of the beer, both theoretically (designed to embody the unique, free-spirit of the beer) and literally (produced with materials that are ingredients of the beer, including wheat and oranges). The series is comprised of three Earthworks, the first of which was unveiled today in Austin, Texas.
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The toy mice and yarn markets were down sharply overnight on news that Friskies� is releasing a new series of web-based games designed for cats to play on iPad� and Android� tablet devices.
The Friskies brand is proud to be the first cat brand to launch iPad and Android games specifically made with cats and their sensory needs in mind.
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Bayer HealthCare’s Consumer Care division announced today the introduction of Bayer® Advanced Aspirin, the next generation of aspirin for pain relief. Using the patent-pending Pro-Release™ Technology, Bayer Advanced Aspirin is clinically proven to relieve tough pain twice as fast as previous Bayer® Aspirin tablets.
With the introduction of aspirin in 1899, Bayer offered one of the first widely accessible analgesics, or pain relievers, to consumers. Today, Bayer's overall global Aspirin business continues to grow, and had double-digit, year-on-year sales growth in Q1 2011. Yet, while Bayer continues to be a leader in the category, for many U.S. consumers, Bayer Aspirin is primarily synonymous with cardiovascular use. Now, through a combination of technological innovation and rich analgesic heritage, Bayer is introducing a new standard in aspirin for tough pain relief with Bayer Advanced Aspirin.
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TruGreen recently launched MyBotanicPlanet.com, a free online educator resource to inspire K-5 students’ interest in the diverse plant world, to receptive educators attending the National Science Teachers Association (NSTA) national conference in San Francisco. TruGreen, the nation’s largest professional lawn, tree and shrub care provider, is receiving high marks from educators for the brand’s creative resource that enables convenient access to U.S. standardized lesson plans in botany and related interactive activities.
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Food Network takes chefs out of their kitchen comfort zone in new primetime series Extreme Chef premiering Thursday, June 30th at 10pm ET/PT. Hosted by TV veteran and seasoned world traveler Marsh Mokhtari, each episode pushes three chefs to their physical and mental limits as they must adjust to extreme conditions and unpredictable curveballs such as swimming across a lake for ingredients and using a car engine as a makeshift stove. Whether extracting ingredients from a block of ice or using a pocket knife as a lone cooking utensil, each of the eight episodes in season one follows three culinary pros as they navigate this over-the-top contest vying for $10,000 and the coveted title of Extreme Chef.
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TD Bank, America’s Most Convenient Bank®, will launch a series of YouTube videos to help consumers traverse all the recent changes to checking accounts. The first video offers people tips and things to consider when opening or updating their checking accounts.
U.S. President Barack Obama will receive the warmest of Irish welcomes when he visits the Emerald Isle this week. Hundreds of thousands of well wishers will line the streets as the President makes his first visit to Ireland - home to some of his ancestors. Mr. Obama’s heritage has been traced to the village of Moneygall in Co, Offaly. There is a great sense of pride in this tiny picturesque village located at the very center of the island, where preparations are in full swing.
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