Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
An ode to the best breakfast food of all time.
Now follow @The Adley Show if you're hungry!
https://www.facebook.com/2094169214163666/videos/310474379577532/
HelmetCity.com describes how to fit a helmet to your head using simple measuring techniques. Finding your helmet size can be done with tools that you already have on hand. Helmet City takes you through the steps to show you not only how to accurately fit a helmet, but also how to find your perfect helmet size. Get your head covered and comfortable by starting with this how-to video on proper helmet fitting.
Four in ten New Yorkers report feeling unprepared for an emergency event such as a natural disaster, fire, power outage or act of terrorism. To raise awareness of preparedness tactics and encourage New Yorkers to plan ahead for disasters, the New York City Emergency Management Department, the Federal Emergency Management Agency (FEMA) and the Ad Council are releasing new public service announcements (PSAs) as part of the Ready New York campaign to conclude National Preparedness Month this September. The creative encourages families to take time to talk about making emergency plans, including what to do, where to go, and how to stay in touch during an emergency.
“We want all New Yorkers to know what to do to be prepared before a disaster strikes. We can help protect our families by thinking through the steps to take before, during and after an emergency. The new ads show how easy it is to make a plan, empowering New Yorkers to have a much-needed discussion about family preparedness,” shares Joseph J. Esposito, Commissioner of NYC Emergency Management.
To view the multimedia release go to:
https://www.multivu.com/players/English/8170351-ad-council-nyc-emergency-management-plan/
Following the book’s successful launch last fall, Texas Got It Right! (TXGIR!) is now available as an iBook! Formatted for the iPad, the Texas Got It Right! iBook is available from iTunes for just $4.99.
Released last October, more than 300,000 copies of Texas Got It Right! are currently in circulation.
A rodeo bull rider once said, “It ain’t bragging if it’s true.” Sam Wyly and Andrew Wyly wrote Texas Got It Right! to show how Texas is an entrepreneurial Mecca boasting the most rapidly growing technology sector and the largest independent music festival in the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61648-texas-got-it-right-by-sam-wyly-and-andrew-wyly-now-available-on-itunes
Hot sauce is more than a condiment. It’s a movement. Thought to be one of the most familiar voices of the movement is a sassy 92-year-old named Ethel, who is best known for delivering the popular catchphrase “I Put That $#!t on Everything,” or #IPTSOE for short. This summer, Ethel is back to issue a challenge to hot sauce lovers everywhere – “I Put That $#!t on Everything, Do You?” The “IPTSOE, Do You?” video contest encourages hot sauce users to step up and proudly show their unwavering dedication to Frank’s RedHot for the chance to win $25,000 and appear with Ethel in a future Frank’s RedHot commercial.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526851-franks-redhot-iptsoe-contest/
The Meta “Heart 2 Heart” campaign, created to encourage more family dialogue about heart health, enlisted Emmy award-winning talk show host Michael Strahan to help jumpstart conversations during National Heart Month in February and beyond. Meta, the #1 doctor and pharmacist recommended fiber brand, is proven to help lower cholesterol to promote heart health† when paired with a healthy diet.
In an effort to lead by example and put his professional talk show expertise to use in a fresh way, Strahan invited the cameras in to capture his own personal father-son heart conversation, including practical tips on how to lead a heart-healthy lifestyle. The “Heart 2 Heart” video, now available for viewing on YouTube, will also be featured at this weekend’s Dad 2.0 Summit in Washington D.C., where over 400 influential dad bloggers will discuss the “new normal” of fatherhood. As a father himself, Michael Strahan will speak at the conference alongside Dr. Charles Lambert, Preventative Cardiologist at Florida Hospital, to discuss his role as a dad, the male influences in his life that contributed to his success, and how he maintains a heart-healthy lifestyle amid a growing busy schedule.
To view the multimedia release go to:
http://www.multivu.com/players/English/7764251-meta-michael-strahan-heart-2-heart/
FC Barcelona has organized a talk named Crossing Bridges, hosted by Aperture Foundation in New York. This talk was part of the promotional activities of the FCBARCELONA PHOTO AWARDS, which is the first one in its nature, initiated by a sports club and aiming at photographs that will best depict the positive values of sports for the society.
The Awards expect participation of artists who use photography as a vehicle for artistic expression, professional photographers, as well as photojournalists. Rather than professional sports photography, The Jury will prioritize the submissions that show sports as it is practiced in daily life everywhere in the world.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7994851-fcbarcelona-photo-awards-new-york/
New midsize SUV ratings from the Insurance Institute for Highway Safety show that headlights are improving when it comes to visibility, but many still need to do a better job of lighting the road ahead while limiting bothersome glare.
The 2017 Hyundai Santa Fe and the 2017 Volvo XC60 are the only models available with good-rated headlights among the 19 midsize SUVs and 18 midsize luxury SUVs evaluated in this new round of tests. Twelve SUVs are available with headlights rated acceptable, while 23 aren’t available with anything other than marginal- or poor-rated headlights.
GENESIS has unveiled its striking ‘New York Concept’ luxury sports sedan at the New York International Auto Show. The New York Concept hints at future GENESIS design direction with its expressive and refined ‘Athletic Elegance,’ first seen in the Vision G concept and in production form with the GENESIS G90 premium luxury sedan.
Acknowledging the GENESIS brand’s sporty and agile nature, the hybrid concept generates 245ps and 36.0 kgf.m of torque from its 2.0 GDi powertrain coupled with an 8-speed automatic transmission. The advanced technological features and precise design language of the concept emphasize key aspects of Korean culture, while elevating the value and perception of the GENESIS brand.
The exterior of the New York Concept presents an elegant interpretation of a luxurious performance vehicle, defined by well-balanced proportions and refined surface treatments. Inside, the concept car combines advanced technology with absolute luxury, contrasting innovative electronics against finely-crafted materials.
To view the multimedia release go to:
http://www.multivu.com/players/English/7506054-hyundai-genesis-hybrid-sports-sedan-nyias/
Der Mini konnte zweimal in Folge die Rallye Dakar gewinnen. Er hat weltweit mehr als 100 Automobilmärkte erobert. Kann er auch die Gesetze der Schwerkraft überwinden und Snowboardern den perfekten Rückwärtssalto vorführen? Der französische Extremsportler, Freestyle-Skifahrer und Rallyepilot hat es jetzt unter Beweis gestellt. Der MINI kann auch dies. Im französischen Wintersportresort Tignes meisterte Chicherit in einem MINI den ersten jemals mit einem Automobil vollführten Backflip Jump über eine statische Rampe. Auf einer extra für den Show Event präparierten Piste landeten Fahrer und MINI nach ihrem perfekt ausgeführten Überschlag in der Luft unversehrt im frischen Pulverschnee.
