Recent research from the Insurance Institute for Highway Safety strongly demonstrates the benefits of antilock brakes for motorcycles. Based on findings that antilocks significantly reduce motorcycle crashes, including fatal ones by more than a third, the Institute is seeking a federal requirement that manufacturers equip all new motorcycles with this technology.
For more information, go to http://thedigitalcenter.com/projects/1788-institute-calls-on-government-to-mandate-antilock-brakes-for-all-new-motorcycles
Parents and grandparents rarely disagree about how cute their (grand)children are, but when it comes to setting up safe sleep environments for babies, the two generations don’t always concur, according to a new study conducted by Ipsos Public Affairs on behalf of HALO Innovations in time for National Baby Safety Month. The survey found that the majority of parents and grandparents agree that Sudden Infant Death Syndrome (SIDS) is their top concern in raising their children. However, grandparents are more likely than parents to place babies on their sides or stomachs to sleep, and more likely to place potentially dangerous objects in babies’ cribs, increasing their risk for SIDS and accidental suffocation.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/halosleepsacks/46013/
The nation’s obesity numbers continue to climb, yet surprisingly many Americans are falling short on key nutrients that could put their health at risk.1,2,3 To address the obesity epidemic the nation faces – especially among children – the federal government released the 2010 Dietary Guidelines for Americans, research-based nutrition guidance that aims to “prevent and/or reduce overweight and obesity through improved eating and physical activity behaviors.”3
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nationaldairycouncil/47923/
On World Cancer Day, new independent evidence confirms that the increasing global trend of unhealthy and sedentary lifestyles is responsible for putting millions at an unnecessarily high risk of cancer.
New estimates released today by the World Cancer Research Fund (WCRF) global network suggest that across a range of countries, making lifestyle changes including maintaining a healthy weight, eating a healthy diet and taking regular physical activity can reduce the risk of common cancers by up to a third.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/worldcancerday/47592/
Susan Lucci is no stranger to the spotlight and now she is talking about a serious issue that’s close to her heart – atrial fibrillation (AFib) and its connection to stroke. In a national public service announcement (PSA) recently launched, Lucci and her husband, Helmut Huber, who lives with AFib, are encouraging the more than 2.3 million Americans living with the condition, along with their loved ones, to join them in taking the Facing AFib Pledge to do all they can to reduce the risk of AFib-related stroke.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49621-facing-afib/
After an unexpected diagnosis of atrial fibrillation (AFib), a type of irregular heart beat they had never heard of before, daytime TV star Susan Lucci and her husband Helmut Huber learned he is one of the estimated 2.3 million Americans living with the condition, which can increase the risk of stroke nearly five-fold. The couple, who have spent more than a decade working with their doctor to help minimize Helmut’s stroke risk, today announced they have partnered with Boehringer Ingelheim Pharmaceuticals, Inc., National Stroke Association and StopAfib.org to launch a new national education program to improve awareness of AFib and its increased risk of stroke.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/boehringer-ingelheim/46196/
Approximately 7,000 high school students drop out every school day – that’s one every 26 seconds. In an effort to raise awareness about the dropout crisis and inspire individuals to “Boost” (support) students in their communities, the U.S. Army and the Ad Council are unveiling a new series of public service advertisements (PSAs), created pro bono by advertising agency Publicis New York.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52064-ad-council-boostup-high-school-dropout-prevention-campaign
International treatment guidelines – from the Global Initiative for Chronic Obstructive Lung Disease (GOLD) – have advised that prevention of exacerbations should be a cornerstone of COPD management, placing equal emphasis on the management of future risk as it does on treatment of COPD symptoms.1 This is also confirmed in the latest data on the impact of season on the frequency of COPD exacerbations, showing an almost two-fold increase in the winter months. This is contributing to the increased morbidity seen during the festive season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nycomedtakeda/52782/
Adults aren’t the only ones who should be thinking heart smart this February, as heart disease is a concern for an increasing number of children, too. Research shows that overweight kids are more likely to develop heart disease as adults. And many overweight children already have conditions like high blood pressure and high cholesterol, which puts them at risk for heart disease now.
The good news is that most kids can address these risks with changes in diet and exercise. Throughout February, which is American Heart Month, BeSmartBeWell.com highlights the heart risks facing overweight kids and provides advice for how to manage them.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childhoodobesity/50830/
The largest-ever morbi-mortality study of treatments for chronic heart failure has shown that adding the specific heart rate lowering agent Procoralan® (ivabradine) to standard therapy significantly reduces the risk of death and hospitalisation for heart failure.1 Results from this new study, SHIFT (Systolic Heart Failure Treatment with the If Inhibitor Ivabradine Trial), were presented today at the European Society of Cardiology1 in Stockholm and published in The Lancet.2
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shift/44195/
Save the Children and The Advertising Council announced today the launch of a national multimedia public service advertising (PSA) campaign designed to raise awareness of the preventable and treatable causes of childhood death in the developing world. The new campaign shows Americans that they can have a significant impact on saving and improving the lives of at-risk children and newborns by supporting the deployment of local health workers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/43767/
Emmy® and Tony® award-winning actress Blythe Danner and Amgen (NASDAQ:AMGN) today launch Act 2 Reduce Fractures™, an educational campaign for women with postmenopausal osteoporosis at increased risk for fractures. Earlier this year, Danner was diagnosed with postmenopausal osteoporosis at increased risk for fractures and wants to encourage women like her to educate themselves, take action and speak to their doctors to learn all they can about helping to strengthen their bones. The campaign is being supported by American Bone Health, the Global Healthy Living Foundation and the Older Women’s League.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amgen/48052/
