24-hour preschool television channel Sprout will premiere The Super Sproutlet Show – an entertaining, interactive two-hour block of programming designed to help preschoolers and their families recognize the importance of healthy living – on Tuesday, February 14, 2012. Airing daily at 2:00 p.m. ET, The Super Sproutlet Show is hosted by LazyTown’s larger-than-life action hero Sportacus, and Sprout’s newest original character Bean, a young girl who lives in the real world and bikes across the country with her “Bean Pod” finding everyday “Sproutlets” (i.e. preschoolers) who are being super active, healthy and kind to the earth.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/48464/
Vehicles are doing a better job of protecting people in crashes, but a new crop of advanced technology aims to prevent many crashes from happening altogether. A new study by the Highway Loss Data Institute (HLDI) finds that one kind of advanced forward collision avoidance system is working to prevent about a quarter of the common low-speed crashes that happen in everyday commuter traffic.
The study of insurance claims found that Volvo XC60 midsize SUVs outfitted with a standard collision avoidance feature called City Safety are far less likely to be involved in low-speed crashes than comparable vehicles without the system. City Safety is designed to help a driver avoid rear-ending another vehicle in slow-moving, heavy traffic. Claims under property damage liability coverage — the insurance that pays for damage to vehicles that an at-fault driver hits — were filed 27 percent less often for the XC60 than other midsize luxury SUVs.
For more information: www.iihs.org
Invacare Corporation (NYSE:IVC), the global leader in home and long-term care medical products, today is launching “Real Life,” a new campaign dedicated to raising awareness of the everyday struggles and achievements of those living with disabilities, ailments or advancing age. For these individuals, even “ordinary” tasks like getting dressed, preparing for the day ahead, caring for children, driving a car or going to work can require extraordinary effort — yet few people are aware of these everyday struggles and achievements. Invacare has created this awareness campaign and platform so that people can share their ‘real life’ stories — or the story of someone who inspires them — for a chance to win cash prizes for themselves and the charity of their choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/invacare/49159/
World Design Capital (WDC) Helsinki 2012 is one of the world’s largest ever expeditions into design. With it’s year-long program that consists of 300 events, projects, and initiatives Helsinki will examine the ways in which design is embedded in everyday life. During 2012 Helsinki will offer a unique program exploring the benefits and value of design, and showcasing the various ways it can improve all our lives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/wdch/52768/
BeSmartBeWell.com is leading the way in health education, helping people manage common, largely preventable health issues through compelling, documentary-style videos. Research shows that video storytelling is effective at changing people's habits and behaviors, and a number of prominent health organizations are collaborating with BeSmartBeWell.com in order to further health education via this powerful medium.
LoveIsRespect.org found everyday teens who were willing to speak candidly about dating abuse. In Dating Abuse: Teens Start Talking, these teens talk openly about dating abuse and the risks of being young and in love in today's fast-paced technological world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50837-be-smart-be-well-changing-how-people-see-health-issues
In conjunction with the launch of its new super-capacity Door-in-Door™ French-door refrigerator, LG Electronics USA announced consumer survey results that show Americans have a short list of “go-to” foods and beverages that are consistently used on a daily basis. Catering to consumers’ “on-the-go” lifestyle, LG’s convenient Door-in-Door™ feature consists of a compartment within one of the refrigerator doors allowing consumers easier access to everyday foods.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56408-lg-electronics-introduces-innovative-door-in-door-french-door-refrigerator
Think you’re the only one who has been faced with a one-sie suddenly becoming a “two-sie” from your child’s morning “up the back,” a “heave-hello” from a sick kid, or a bathroom “dumpster diving” mission for your phone? You are not alone. That is why The Clorox® Company is partnering with award-winning writer, comedian and mom, Carol Leifer, who has written for shows such as Modern Family and Seinfeld, to launch the Clorox® Ick-tionary, a wiki-style dictionary of everyday ick that parents everywhere and others are all-too familiar with.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60925-clorox-ick-tionary-learn-the-new-language-of-mess
It was January 2012, Isaac dribbled the ball; shot it through the hoop, swish! This was a simple moment the 15-year-old athlete who once participated in cross country, soccer and basketball, thought he’d never experience again. Ten months earlier, Isaac was diagnosed with a brain tumor. He became a patient at St. Jude Children’s Research Hospital® and through extensive treatment and care, his cancer is in remission and he is able to play the sports he loves.
Chili’s® Grill & Bar is helping St. Jude patients like Isaac enjoy their own special, everyday moments through the brand’s ninth annual Create-A-Pepper to Fight Childhood Cancer campaign. Participating Chili’s restaurants nationwide and in Puerto Rico are joining in the fight against childhood cancer and other life-threatening diseases. September is National Childhood Cancer Awareness month and through Sept. 26, Chili’s guests can help the cause by donating at their local restaurants and online.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57540-chili-s-create-a-pepper-for-st-jude
Celebrating Post Grape-Nuts’ role in Sir Edmund Hillary’s historic ascent up Mt. Everest 60 years ago, the iconic crunchy cereal unveils a new marketing campaign today that encourages consumers to conquer their everyday mountains. Beyond advertising, the campaign engages consumers in the “playgrounds” of active outdoor and fitness enthusiasts – such as ski resorts, state parks and even “Everest-like skyscrapers” – before culminating with celebratory activities on the actual anniversary in May.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60590-post-grape-nuts-challenges-consumers-to-conquer-everyday-mountains
Daily Glow (www.dailyglow.com), the leading online healthy beauty authority, announced the winners of its Daily Glow Awards honoring products across the beauty spectrum. After in–depth research, testing and analysis of thousands of products, a judging panel of medical and beauty experts named 100 products for their outstanding achievement in innovation, recognizing the most inventive, state–of–the–art and truly original products. The Daily Glow 2012 Award winners were announced today in an expansive editorial feature on DailyGlow.com/Awards. (Award winners were previewed at a private ceremony held at The Standard Hotel in New York City last night.)
To view Multimedia News Release, go to http://www.multivu.com/mnr/54945-everyday-health-daily-glow
To elevate the importance of enhanced vision and kick-off its 2013 campaign – Transitions® adaptive lenses as the “Official Sponsor of Sightseeing™” – Transitions Optical, Inc. will unveil the “Feast Your Eyes Enhanced Vision Experience” at the Food Network South Beach Wine & Food Festival presented by FOOD & WINE in Miami, Fla., February 21 – 24. Festival attendees will be invited to visit the event’s only elevated structure on the beach to see what they’ve been missing – in Transitions Optical’s effort to raise awareness about the important role of vision in connecting with all of the “sights” around you and enjoying life’s everyday moments.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59697-transitions-optical-feast-your-eyes-enhanced-vision-experience