As sustainability becomes an increasingly important topic in the textile industry, so does the research that helps us better understand how end consumers think about sustainability. Cotton Incorporated and Cotton Council International (CCI) conducted a global survey of attitudes, motivations, and behaviors regarding sustainability among 7,300 consumers in the U.S., U.K., Mexico, India, Italy, and China. Questions explored how consumers define sustainability, what actions they take to improve the environment, when and how sustainability affects their purchases, and why they are motivated to act in sustainable ways. This research reveals the ways in which environmental concerns are important to consumer decision-making.
To view the multimedia release go to:
https://www.multivu.com/players/English/7972231-cotton-incorporated-global-sustainability-environment-survey/
There’s a lot more to Hollywood magic than smoke and mirrors – popular movie and TV shows about zombies, superheroes, spaceships and true crime only come to life because of science, technology, engineering and math (STEM).
That’s why Texas Instruments (TI) is launching “STEM Behind Hollywood,” an exciting new education program developed with assistance from The Science & Entertainment Exchange, a program of the National Academy of Sciences, as well as actress, neuroscientist and STEM education advocate Mayim Bialik.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54048-texas-instruments-stem-behind-hollywood-program-with-mayim-bialik
Currently melanoma is the deadliest form of skin cancer and one of the most common cancers in women under 40 years old in the United States. The first line of defense in helping to reduce the risk of developing melanoma is by wearing broad spectrum UVA and UVB SPF protection. L’Oréal Paris, a leading global beauty brand, and Melanoma Research Alliance (MRA), the leading private funder of melanoma research, announced today the launch of It’s THAT Worth It To Me. This social media campaign encourages women to donate 15 social media seconds by sharing why SPF protection or using sunless tanner is worth it to protect their skin, their beauty and their life. For every social share, L’Oréal Paris will donate $1 to MRA to fund the L’Oréal Paris - MRA Team Science Award Research Grant, up to $250,000 in 2015.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7459051-l-oreal-paris-mra-it-s-that-worth-it/
Blood is an essential component for life, but many people do not think about it until the need is critical. Each year 234 million major operations are performed worldwide, many involving blood transfusions or treatments resulting in a continuous need for donations.
That’s why Abbott (NYSE: ABT) and Real Madrid soccer star Cristiano Ronaldo are partnering to bring even more attention to this important cause. Regarded as one of the top soccer players in the world, Ronaldo will serve as the first global ambassador for the BE THE 1™ movement – developed to inspire young people around the world to regularly donate blood.
“We can all make a difference by donating blood. Each donation can benefit up to three people in emergency situations and for long-term medical treatments,” said Cristiano Ronaldo, forward for Real Madrid and Captain for Portugal National Football. “That’s why I am enthusiastic to be partnering with Abbott to bring awareness to the importance of blood donation and to encourage people around the world to become lifelong blood donors and help save lives.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7668251-abbott-cristiano-ronaldo-donate-blood/
With crystal clear water, white sand
beaches, lush rain-forests and tropical islands, it's easy to see why
Fiji was voted the happiest place on Earth. Go to http://www.fiji.travel or http://www.facebook.com/Fiji to find out more.
Today, Ricola, one of the most innovative manufacturers of herb cough drops in the world, announced that it has partnered with multi-award-winning, platinum selling recording artist Pentatonix to help ensure they are always prepared to put their best voice forward.
Known for their breathtaking harmonies, unique arrangements and remarkable vocal percussion, the members of Pentatonix push their voices and throats to the max every day.
“We connect with our fans through our natural voices,” says the group. “That’s why we always have Ricola herb drops around to stay in pitch perfect shape on and off the stage.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7882251-ricola-pentatonix-partnership/
In an effort to increase awareness of the Making Home Affordable® (MHA) Program’s free resources and assistance for struggling homeowners, the U.S. Department of the Treasury (Treasury), the U.S. Department of Housing and Urban Development (HUD), and the Ad Council today launched a new series of public service advertisements (PSAs) as a part of their Foreclosure Prevention Assistance campaign.
MHA launched in 2009 and is a critical part of the Administration's strategy to help homeowners avoid foreclosure, stabilize the country’s housing market, and improve the nation's economy. The program offers a range of solutions, including lower monthly mortgage payments for struggling homeowners, as well as options for unemployed or underemployed homeowners and those who owe more than their homes are worth. To date, MHA has helped more than 1.5 million families nationwide.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7324251-ad-council-treasury-hud-new-public-service-ads-making-home-affordable/
Purina today launched a new national campaign featuring the men and women who proudly make Beneful® Brand Dog Food, talking about why they feed it to their own dogs.
The commercial, captured at Purina’s Atlanta factory, highlights the care and accountability that goes into every bag of Beneful – and dispels misinformation about the quality and safety of one of Purina’s best brands in the wake of a baseless class action lawsuit. Purina associates, featured with their beloved pets, talk about their pride and confidence in the product that millions of dogs eat every day across America.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7544251-purina-pride-ad-campaign/
STOUFFER’S®, provider of premium-quality frozen entrees, today announced that it will be simplifying recipes according to its new “Kitchen Cupboard” commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.
This effort will begin with STOUFFER’S Lasagna with Meat and Sauce, one of the brand’s classic offerings. The simpler recipe will now contain fewer ingredients, but continue to offer the same great taste consumers know and love.
“What you put on the table matters to you, which is why what we put into each dish matters to us,” said Chef Robert Fedorko, Director of Culinary Innovation of Nestlé USA, STOUFFER’S parent company. “STOUFFER’S upholds a standard of providing great tasting meals made with quality ingredients and culinary expertise. We’re excited to share our Kitchen Cupboard commitment so that consumers can continue to feel confident in serving STOUFFER’S meals to their families.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7904951-stouffers-kitchen-cupboard-commitment/
STERLING, Ill. (Feb. 26, 2019) – The best beards aren’t born — they’re made. Patience and care, combined with the right tools and products is the recipe needed for a beard that stands out from the pack. This is why Wahl's thrilled to finally offer men everything they need for facial hair supremacy. With 2019 marking the launch of Wahl’s Beard Care Products, as well as the company’s 100th anniversary, Wahl is solidifying its place as the go-to beard brand.
To view the multimedia release go to:
https://www.multivu.com/players/English/8320251-wahl-grooming-beard-care-products/
