To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
The Renault-Nissan Alliance has sold its 100,000th zero-emission car.
Electric cars from Renault and Nissan have driven approximately 841 million zero-emission kilometers – enough to circle the earth more than 20,000 times. Together, they represent 53 million liters of oil saved and 124 million kg of CO2 that have not been emitted.
“The age of the mainstream zero-emission vehicle is here,” said Renault-Nissan Alliance Chairman and CEO Carlos Ghosn. “We expect demand to keep growing as the charging infrastructure develops – and we remain 100% committed to zero-emission technology for the long term.”
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62389-renault-nissan-sells-zero-emission-car
As early as age 25, women can begin to show the first signs of age in the form of fine lines and wrinkles, crow’s feet, and loss of skin clarity and radiance. These changes are due in part to the cumulative effects of free radical damage, including exposure to sun and pollution, stress, certain lifestyle habits, genetics, and wear and tear of life.
ARTISTRY, the premium beauty brand of Amway, introduces its ARTISTRY YOUTH XTEND Collection. This comprehensive skincare collection addresses the first visible signs of aging to help revitalize the future of skin, repair, and protect skin to keep it looking younger, longer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61024-amway-artistry-brand-introduces-artistry-youth-xtend-collection
REPLICA is the breathtaking new Tor Teen science fiction novel from JENNA BLACK, author of the Faeriewalker series. With REPLICA, Black has created a striking new dystopian vision of the near future—and mixed in a page-turning murder mystery that will keep hearts pumping this summer! Learn more about this book and author http://bit.ly/ReplicabyJennaBlack Teen YA / Science Fiction
Whether finding creative ways to help fuel their kids in the morning or coming up with smart snacks to help keep their families energized during the day, moms are constantly in search of easy ways to develop healthy habits with their families. To help mom support her family’s active and healthy lifestyles, Kellogg’s® is rolling out Tips for a Great Start: a 30-day program featuring Team Kellogg’s™, a group of U.S. Olympic and Paralympic athletes and hopefuls, and U.S. Olympic Committee (USOC) dietitians.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65070-team-kelloggs-athletes-and-dietitians-tips-for-a-great-start
Finding yourself stranded in your car due to treacherous conditions like snow, ice, poor visibility and slick roads only to discover you have junk in the trunk, rather than the necessary roadside emergency supplies, can place you and your family in jeopardy.
According to a new survey by State Farm® and KRC Research, more than 60 percent of drivers had some sort of “junk” (non-emergency supplies) in their trunk ranging from extra clothes and shoes to used food or drink containers. While 99 percent of drivers had at least one emergency supply in their vehicle, such as spare tire or jumper cables, a mere nine percent carried all the essential emergency roadside supplies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56805-state-farm-survey-few-drivers-keep-emergency-supplies-in-vehicle
BREAKING POINT is the sequel to Kristen Simmons breathtaking debut, Article 5 (2012). Fans have been anxiously awaiting the next book in this thrilling and heart-wrenching trilogy. Fans dystopian fiction will find plenty to keep them on the edge-of-their-seats in Simmons’ thought-provoking and cautionary take on the future United States. Find our more at http://us.macmillan.com/breakingpoint-1/KristenSimmons or http://www.kristensimmonsbooks.com/ Breaking Point by Kristen Simmons YA/fantasy/romance
The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
Winter Remedies for Cold Weather:
Does the winter season left you with the sniffles? It's no surprise the damage the cold weather can do our lives, from sniffles to coughs, we experience it all!
Michelle Yarn provides some remedies for you to keep in mind this time of year. It's all about warmth!
Some of the biggest names in the entertainment industry celebrated the 80th birthday of Quincy Jones and Sir Michael Caine Saturday, April 13 at the 17th annual Keep Memory Alive Power of Love Gala at MGM Grand Garden Arena in Las Vegas. The star-studded event raised funds for Cleveland Clinic Lou Ruvo Center for Brain Health and its fight against neurodegenerative brain diseases such as Alzheimer’s, Huntington’s and Parkinson’s diseases, multiple sclerosis, ALS and memory disorders of all kinds.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60778-cleveland-clinic-keep-memory-alive-17th-annual-power-of-love-gala
