Launched in January, Flatbed Cider Co. (www.flatbedcider.com) offers consumers an all-new craft cider made from the apples that made the Northwest famous around the world. The company’s two offerings, a Crisp Apple Cider and a Pear Cider are now available at restaurants and retailers throughout Washington State and Oregon.
While various hard ciders have been produced in the U.S. since the repeal of prohibition, the Northwest has recently become the epicenter of a craft cider revolution. Since 2012, cider’s popularity has grown more than 60 percent each year, with the strongest growth happening in Washington State and Oregon¹. Flatbed ferments its hard ciders from local, whole-pressed apples—rather than the apple juice concentrate used by many brands—and limits the time from branch to bottle to minimize oxidation and maximize Flatbed’s bright, rustic apple character.
Flatbed’s Crisp Apple Cider has a drier taste profile than most widely-available ciders in the U.S. Flatbed Crisp Apple Cider is all-natural, with no added sugar or artificial ingredients and is naturally gluten-free. Jonagold apples picked at their peak deliver the balance and acidity behind Flatbed’s exceptionally bright taste while Red Delicious apples provide tannin structure. Golden Delicious apples add a rustic apple character with a twist of subtle sweetness. And, heirloom varietals like Newtown Pippins and Gravensteins—which are hand-selected from batch-to-batch—add bucolic Northwest charm to the blend. Thanks to its bright acidity and drier flavor profile, Flatbed’s Crisp Apple Cider pairs with nearly anything that comes from the sea, farm or food cart. The Crisp Apple Cider is currently available in a 6-pack of 12-ounce bottles with an SRP of $10.99.
To view the multimedia release go to:
http://www.multivu.com/players/English/7409455-flatbed-cider-northwest-launch/
Not all heroes wear capes, and when it comes to fire and carbon monoxide safety, anyone can be a superhero. In honor of Fire Prevention Month this October, First Alert, the most trusted brand in home safety*,is encouraging everyone to be super prepared when it comes to whole home safety. First Alert has been helping protect homes and families since 1958.
“Three of every five home fire deaths result from fires in homes without smoke alarms or no working smoke alarms**,” said Tarsila Wey, director of marketing for First Alert, a leader in residential fire and carbon monoxide (CO) detection devices. “Many of these tragedies could be prevented with proper placement and maintenance of working smoke alarms, as well as prior emergency and escape planning. Through a highly educational and fun campaign with our Super Prepared Family, we aim to help people understand the importance of practicing fire safety and involving their whole families when discussing the topic.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8192351-first-alert-fire-prevention-super-prepared-family/
According to a new AARP poll1, almost three out of ten people who are caring for a loved one say their life has changed since becoming a caregiver. More than one in five says their weight, exercise, or social life has suffered.
To illustrate the complexity and help the 42 million sons and daughters, friends and spouses caring for parents and loved ones see themselves as caregivers, AARP and the Ad Council are unveiling a new suite of Public Service Advertisements (PSAs) as part of their Caregiver Assistance campaign. The PSAs will be distributed today as part of National Family Caregivers Month (November) and direct caregivers to tools and resources to help cope with their daily responsibilities at aarp.org/caregiving.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63968-ad-council-aarp-caregiver-assistance
It's been a month since I uploaded Supercar and so the time has come for my December song. The idea for this one came while I was waiting for the bus to bring me back home. Often when I write a song, most of it is composed in my head as I had the string line and percussion already laid out in my mind for this one. The trick is to actually create the exact sound that I'm hearing in my head. Once that it done, I have to write the words and then see if I can actually sing the song and decide then if my voice is right for it. I'm very happy with the results here and how this song turned out.
Lyrics
Trying to find my way back home. Crying, it's a long way to go.
I'm just staring at the world with nowhere to go. I'm just trying to find my way back home.
I've got to find my way home.
Israel completely withdrew from the Gaza Strip in 2005, to enable Palestinians to live their lives in peace alongside Israel. But since then Hamas took control of the region and is subjecting Israeli citizens to rocket attacks inside sovereign Israeli territory, in flagrant violation of international law. Israel does not want a humanitarian crisis and is shipping daily supplies of humanitarian aid. The Hamas authority in the Gaza Strip is the only cause of the suffering and distress of the population there and the deterioration in their situation
If you’re seeking a strong human interest story, then take a look at the European Social Fund. Far from being a set of dry statistics, the ESF is the framework for thousands of fascinating tales of individual human endeavour.
In response to the economic crisis, the ESF is helping 10 million Europeans a year to overcome obstacles and get their lives back on track. It invests €10 billion annually in projects that enable individuals to train in a new skill, find a better job, set up a business, and much more. The ESF was launched over 50 years ago, and since then it has expanded to meet the changing needs of Europe’s population. From just 1% of the EU budget in 1970, it now accounts for 10%. Between 2007 and 2013, some €75 billion is being invested.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/europeancommission/44185/
Entenmann’s® Bakery, a Bimbo Bakeries USA company, is celebrating the 40th birthday of their Rich Frosted Donut today, January 31, 2013. Fanatics have been enjoying the donut since his introduction along with the many variations of his offspring.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59506-entenmann-s-400-millionth-rich-frosted-donut-and-40th-birthday
In its 150th anniversary year, Bacardi celebrates another historic milestone with consumers around the world. The legendary original Cuba Libre, more commonly called a “BACARDÍ and Coke®,” turns 112 years old this month. Since its inspiration and creation in Havana, Cuba, in 1900, this classic cocktail has become the most ordered cocktail in the world with seventy BACARDÍ Cuba Libre drinks enjoyed every second, every day around the world.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53410-bacardi-rum-150-anniversary-cuba-libre-cocktail-gold-coke-112-cola
The Energy Globe is the world´s most prestigious and respected environmental award. 151 countries participated and submitted over 6.000 projects that implemented a prudent and economical use of resources to the international jury of experts since the year 2000.
Energy Globe nominees from 14 different nations convinced the jury chaired by Maneka Ghandi (member of the Indian parliament and former environmental minister) this year. They all have dedicated their life to one single goal: Providing sustainable solutions to diverse problems all over the world. The projects were presented at the 29th international CIRIEC congress taking place in the Vienna City Hall from 12-14 September.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56596-energy-globe-foundation
New research by Johnson Controls, the global leader in delivering solutions that increase energy efficiency in buildings, shows energy efficiency interest rose 116 percent globally since 2010, with those who set goals making the greatest strides in reducing energy use. Momentum is also growing for green-building certification and green-tenant space leasing although many cite a lack of funding and uncertainty over government reform as obstacles to investment.
To view MultimediaNews Release, go to http://www.multivu.com/players/English/57694-johnson-controls-2013-energy-efficiency-indicator-global-survey/
