Today, the Pop-Tarts® brand sprinkled fun and excitement throughout the streets of Pittsburgh with the delivery of 1 million toaster pastries to Pop-Tarts™ Pop It Forward™ Contest winner Tyler Kozar at The Art Institute of Pittsburgh. Students and faculty gathered to help unload the Pop-Tarts™ branded 18-wheeler truck that carried the supplies through the heart of the city.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pop-tart/48617/
TD Bank, America’s Most Convenient Bank®, today hosted a Flash Mob in Times Square to inspire consumers to get a FREE “checking checkup.” TD Bank employees from New Jersey, New York, and Connecticut, as well as local New York dancers donned doctors' scrubs and danced into the heart and heads of tourists and New Yorkers as they performed a WOWza dance routine to get consumers' attention that now, more than ever, they need to take a closer look at their checking products. With upcoming changes to checking products, TD Bank wanted to find a fun way to educate consumers on the many changes being implemented by banks nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tdbank/49105/
Six Flags Magic Mountain, in partnership with Warner Bros. Consumer Products and DC Entertainment, today launched its record-breaking 18th coaster with the debut of the new first-in-the-U.S., vertical track, spinning GREEN LANTERN: First Flight. GREEN LANTERN: First Flight is the third of three new epic coaster experiences introduced at the Valencia theme park this year. Located in the new DC UNIVERSE themed area, GREEN LANTERN: First Flight is a "must ride" experience for all thrill seekers this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/50700/
7-Eleven® announced today it plans to give its fans an insider’s look at Comic-Con International, the largest comic book and popular arts convention in the world, as seen through eyes of on-site roving reporter Art Baltazar. Baltazar, an award-winning comic artist and writer, will spend five fun-filled days at Comic-Con from July 20-24, bringing 7-Eleven fans and Comic-Con enthusiasts across the country exclusive content and previews for the upcoming movie Cowboys & Aliens, in theaters July 29. Fans can follow Baltazar’s adventures through 7-Eleven’s, Slurpee’s and Baltazar’s Twitter and Facebook pages.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51114-7-eleven-comic-con-art-baltazar-cowboys-aliens
Lapponia Jewelry is undergoing a global renaissance. Today’s strong women want to express themselves with our beautiful designs. Lapponia Jewelry is inspired by the rugged nature of northern Finland. This close bond with the nature of the north is brought to life in our new brand experience, the Art of Expression video, and our overall marketing strategy, The Silent Language of Nature.
The Lapponia brand video combines stunning images of northern nature with another source of Finnish pride, the internationally renowned musical talent of the band Apocalyptica and their song Sacra. The video tells the story of Lapponia’s origins, presenting the artists’ source of inspiration for those who have never had the opportunity to experience the exotic beauty of northern Finland.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52795-lapponia
DC Entertainment, home of the world’s greatest super heroes, today unveiled an unprecedented giving campaign to fight the hunger crisis in the Horn of Africa. This multi-million-dollar commitment over the next two years will be supported across all Warner Bros. Entertainment’s and Time Warner’s businesses and feature DC Entertainment’s iconic Justice League characters, including Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg, issuing the call to action, “We Can Be Heroes.” The announcements were made at a press conference today in New York by Barry Meyer, Chairman & CEO, Warner Bros.; Jeff Robinov, President, Warner Bros. Pictures Group; and Diane Nelson, President, DC Entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54077-dc-entertainment-we-can-be-heroes-giving-campaign-hunger-in-horn-of-africa
Hanes®, America’s No.1 Men’s Apparel Brand, unveils the second installment of humorous advertisements showcasing new men’s underwear products. Launching today, basketball legend and longtime Hanes spokesman Michael Jordan reveals the latest Hanes comfort innovation, the men’s ComfortBlend collection.
Developed in response to in-depth consumer research and product testing, the ComfortBlend collection features a 50/50 cotton/poly blend fabric that delivers superior softness with less shrinkage after washing. ComfortBlend undershirts are available in both Lay Flat Collar Crew and V-Neck styles in classic white and black. In addition to ComfortBlend undershirts, Hanes has extended this ultra-soft line to underwear bottoms, including boxer briefs available in black and gray along with blues and heather, all boasting the reliable fit Hanes customers value and have come to expect.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57326-hanes-and-michael-jordan-unveil-the-new-comfortblend-underwear-collection
Shell today announced that it will go ahead with the first carbon capture and storage (CCS) project for an oil sands operation in Canada. The Quest project will be built on behalf of the Athabasca Oil Sands Project joint venture owners (Shell, Chevron and Marathon Oil) and with support from the Governments of Canada and Alberta.
CCS is critical to meeting the huge projected increase in global energy demand while reducing carbon dioxide (CO2) emissions, explained Peter Voser, Chief Executive Officer of Royal Dutch Shell plc. “If you want to achieve climate change goals, CCS has to be part of the solution. We are helping to advance CCS technology on a number of fronts around the world, but Quest will be our flagship project.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shell-first-oil-sands-css-project/56586/
The Art Institutes and Americans for the Arts, the nation's leading nonprofit organization for advancing the arts and arts education, announced today that entries for the 2013 Poster Design Competition will be accepted through January 31, 2013. The Competition winners will earn tuition scholarships to study at one of the more than 50 Art Institutes schools, including a full tuition scholarship for the national first place winner in the high school senior category.
To view Multimedia News Release, go to http://www.multivu.com/players/English/58518-art-institutes-2013-poster-design-competition/
Reed Street Productions, creators of the first-ever zombie-infested 5K obstacle race, Run for Your Lives, announced today it will double its races in 2013 – expanding to 21 locations, including nine yet-to-be-invaded cities. New this year, participants can expect to encounter increasingly challenging obstacles and an enhanced Apocalypse Party experience. Additionally, Run For Your Lives added the Kennedy Krieger Institute – an internationally recognized institution dedicated to improving the lives of individuals with disorders and injuries of the brain – as its official charitable partner for 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60253-reed-street-productions-run-for-your-lives-adds-race-locations-zombie-5k
This fall Ann Taylor tells the story of the multifaceted lives women live today. Told through the lens of famed fashion photographer Mikael Jansson and the real life of actress Kate Hudson, the campaign portrays the story of smart, stylish women who make things happen their way, 24/7. It’s about women who transition with style from one moment to the next in their busy, brilliant lives, and are authentic, inspiring and generous in everything they do.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58232-ann-taylor-kate-hudson-strong-stylish-women-moms-balanced-lifestyles