In response to the devastation wrought by Saturday’s earthquake and powerful aftershocks in Nepal, the Ad Council has joined the U.S. Agency for International Development’s Center for International Disaster Information (USAID CIDI) to launch a series of television, print and digital public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit CIDI.org/NepalRelief, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the earthquake.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512851-ad-council-nepal-earthquake-relief/
In celebration of National Adopt a Shelter Pet Day, radio host and entertainer Lance Bass and his husband Michael Turchin have joined The Shelter Pet Project in two new videos to share the love and joy that their adopted pets bring to their lives.
Bass, Turchin, and their rescued dogs, Lily, Foster and Dingo, are the stars of a new online video in the “Meet My Shelter Pet” series from The Shelter Pet Project. The Shelter Pet Project is a national public service campaign developed by the Ad Council, The Humane Society of the United States and Maddie’s Fund®. Its videos showcase the unique bonds between shelter pets and their owners, and direct viewers to their local shelter and rescue groups, where they can find amazing dogs and cats available for adoption. A second video, narrated by Bass, highlights the importance of shelter pet adoption and provides viewers with more information on how to adopt, while also addressing several misconceptions about the adoption process.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7513951-ad-council-shelter-pet-project/
In an effort to support the 42.1 million caregivers in the U.S. who are caring for parents and older loved ones, AARP and the Ad Council are unveiling a new series of public service advertisements (PSAs) as an extension of their ongoing Caregiver Assistance Campaign. The campaign, created pro bono by agency DDB New York, is supported by the National Association of Broadcasters (NAB), the Radio Advertising Bureau (RAB), and the Outdoor Advertising Association of America (OAAA) who are urging their members to run the spots in the weeks leading up to both Mother’s Day and Father’s Day this year.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7514151-ad-council-caregiver-assistance/
The National Limousine Association (www.limo.org) has produced a new on-air public service announcement to educate the industry and public at large about the risks and hazards of transportation network companies (TNCs).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7430252-nla-ride-responsibly-new-psa/
Technology leader Samsung Electronics Co. Ltd., together with global health service company Cigna, today announced a new version of the Coach by Cigna mobile application that features the psychology of lateral assessment to identify your personality type, understands your wants, needs and preferences, and provides the right programs to help with diet, exercise, sleep, stress and weight.
Coach by Cigna is available at no charge in the Google Play store for Samsung Galaxy S6, S6 Edge, Galaxy S5, Galaxy Note 4 and Note Edge mobile devices.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448831-coach-by-cigna-fitness-app/
This Memorial Day weekend, PBS brings viewers an inspiring night of remembrance dedicated to our men and women in uniform, their families at home and all those who have given their lives for our country. The multi award-winning NATIONAL MEMORIAL DAY CONCERT returns live from the West Lawn of the U.S. Capitol co-hosted by Tony Award-winner Joe Mantegna and Emmy Award-winner Gary Sinise. The broadcast marks the tenth anniversary that the acclaimed actors, who have dedicated themselves to veterans’ causes and supporting our troops in active service, co-host the event. The NATIONAL MEMORIAL DAY CONCERT will showcase our courageous American heroes who have been disabled for life; shine a spotlight on Gold Star Children who have lost a parent to war; and commemorate the 70th anniversary of the end of World War II.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7124753-capital-concerts-memorial-day-2015/
Retired Marine Corps Lieutenant Colonel, actor and comedian Rob Riggle stars in the third installment of Easter Seals Dixon Center’s award-winning PSA series. Released today to coincide with Memorial Day, “What to Wear” uses light humor to highlight the strengths of returning veterans while reinforcing the valuable contribution they make in America’s workforce.
“Changing the conversation about how Americans perceive veterans is really important,” says Riggle, with 20+ years of military service. “These are hardworking, dedicated, innovative people who deserve quality employment when they return home from their military service.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7172752-easter-seals-dixon-center-psa-riggle/
RealNetworks, Inc. (NASDAQ: RNWK) today announced the launch of RealTimes™, an innovative new app and service. RealTimes is the fastest and easiest way to get the most out of all of your personal photos and videos. It finds the best photos and videos you’ve taken and automatically turns them into RealTimes Stories™ that can be easily saved and shared.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7450951-realnetworks-video-photo-sharing-app/
Technology leader Samsung Electronics Co. Ltd., together with global health service company Cigna, today announced a new version of the Coach by Cigna mobile application that features the psychology of lateral assessment to identify your personality type, understands your wants, needs and preferences, and provides the right programs to help with diet, exercise, sleep, stress and weight.
Coach by Cigna is available at no charge in the Google Play store for Samsung Galaxy S6, S6 Edge,
Galaxy S5, Galaxy Note 4 and Note Edge mobile devices.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448831-coach-by-cigna-fitness-app/
For nearly 57 years, IHOP® restaurants have helped millions of guests each week start their day with a smile. Today, with the launch of a new logo that prominently features just that, the brand will bring those smiles to life. And, to further demonstrate the IHOP commitment to smiles, the launch of the new logo will be celebrated with a series of “Summer of Smiles” activities devoted to those who, through service and other programs, help people smile.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7428051-ihop-new-logo-launch/
Long the leader in personalised service in the luxury hospitality industry, Four Seasons is now offering guests an opportunity to customise their stay on the go with a new, multi-functional, content-rich global app. With just a few taps, travellers can access a wide array of services and personal options wherever and whenever they wish.
“With this innovative new App, Four Seasons continues to enhance the guest experience, setting the standard in luxury digital service delivery,” says Allen Smith, President and CEO, Four Seasons Hotels and Resorts. “Developed based on guest insights and extensive testing, the Four Seasons App is user-friendly and feature-rich, with the services guests have told us they most desire, such as checking in and out with ease.”
Four Seasons guests arrive with the latest technology already in hand, and the Four Seasons App integrates the services and local expertise every hotel offers in a format they can customise and make their own.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7544751-four-seasons-mobile-app/
Safe Horizon, the nation’s leading organization dedicated to helping victims of domestic violence, today officially launched the public service announcement (PSA) for its groundbreaking “#PutTheNailinIt” campaign to end domestic violence. #PutTheNailinIt encourages men and women to show support for victims of abuse and pledge to take a stand against domestic violence. They are encouraged to do this by painting their left ring fingernail purple, the color of the anti-domestic violence movement, and by donating at safehorizon.org to help victims become survivors.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448052-safehorizon-domestic-violence-psa/
