OneTouch®, a leading brand of blood glucose monitoring systems for people with diabetes, has introduced Life First™, a new North American campaign featuring music legend B.B. King and Crystal Bowersox, one of music’s most talented new artists. The ads debut on national and regional television today and will be followed by online and print ads over the next several months. The introduction of the campaign is particularly timely, since March 22 marks National Diabetes Alert Day in the U.S.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/onetouch/48943/
Baylor University Medical Center at Dallas (Baylor Dallas) is now home to North Texas’ largest outpatient cancer center. The new Baylor Charles A. Sammons Cancer Center at Dallas opens to the public Saturday, March 26. The 467,000 square-foot facility marks a new era in cancer care for the Dallas-Fort Worth Metroplex and beyond by offering comprehensive services for cancer patients from initial diagnosis through post-recovery. Baylor Dallas, already the leading cancer care provider in North Texas in terms of patients treated and according to Consumer Choice data, now brings together multiple phases of cancer care under one roof.
To view Multimedia news Release, go to http://multivu.prnewswire.com/mnr/baylorhealth/47429/
Primrose Schools, The Leader in Educational Child Care®, announces the Gumz family of the Primrose School of Bear Creek in Lakewood, Co. as the grand prize winner of the Family Dance-off, a national video contest that encourages families to step up the fight against childhood obesity by dancing for healthy, active lifestyles. In honor of the Gumz family’s victory, Primrose will donate $30,000 to their local Children’s Miracle Network Hospital, The Children’s Hospital, as well as award the family a $5,000 cash prize for their efforts. The Gumz family’s win marks the second time a Colorado family has won the grand prize. Last year, the Lopez family of Colorado Springs won the Family Dance-off and a $30,000 donation to Children’s.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/llbean/49175/
TruGreen recently launched MyBotanicPlanet.com, a free online educator resource to inspire K-5 students’ interest in the diverse plant world, to receptive educators attending the National Science Teachers Association (NSTA) national conference in San Francisco. TruGreen, the nation’s largest professional lawn, tree and shrub care provider, is receiving high marks from educators for the brand’s creative resource that enables convenient access to U.S. standardized lesson plans in botany and related interactive activities.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trugreen/50275/
JOHNNIE WALKER®, the world’s best-selling brand of Scotch whisky, opened The JOHNNIE WALKER HOUSE™ in Shanghai’s Sinan Mansions on May 19, 2011. The JOHNNIE WALKER HOUSE™ is the first of its kind outside of Scotland and marks a new chapter for whisky culture in China. Interactive sensory journeys, inspirational forums and luxury dinners make this house a unique experience for every guest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/johnniewalker/50382/
Get a grip on DIY leveling projects with the new SureGrip™ All-In-One Laser Level (BDL100AV) from Black & Decker® (NYSE: SWK). This innovative laser level securely suctions to walls for up to two hours without leaving marks and the bubble vial changes from red to green when level.
This innovative laser level securely suctions to non-porous wall surfaces, such as painted drywall*, glass, polished stone or wood, for up to two hours without leaving surface marks thanks to its one-of-a-kind Mark-Free Technology™.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/blackanddecker/50781/
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
Six Flags Magic Mountain transforms from a “theme park” to a haunted “scream park” for its 19th season of Fright Fest, Southern California’s most thrilling Halloween experience. This season marks the biggest Fright Fest in the park’s history with four new scare zones, three new mazes, two new shows and extended park hours on Fridays and Saturdays.
Six Flags Magic Mountain offers 10 more days of terrifying haunted mazes, roaming zombies and spooky shows and is adding a “twisted” element to some of its monster coasters by turning off the lights, leaving riders to face their fears literally in the dark. And, the Fright Fest exclusive that coaster fanatics wait for all year … the transformation of one of the largest, most celebrated coasters in the world … Colossus runs backwards! Running the remaining three frightfully fun weekends, Fright Fest at Magic Mountain leaves no tombstone unturned, bringing guests the ultimate sensory overload for every range of fear. For the little monsters, a Trick or Treat Trail, Kid Scaryoke and Halloween Crafts round out the activities.
To view Multimedia News Release, to go http://multivu.prnewswire.com/mnr/sixflags/51974/
This year marks the 75th anniversary of the introduction of the original 1936 Skyliner Model Jacket, the cornerstone of the Eddie Bauer outerwear legacy. To commemorate the occasion, Eddie Bauer has re-launched the 1936 Skyliner Model design in updated fabric choices for men and women. “We intend to continue our legacy for decades to come, creating the most innovative down apparel on the market, just like Eddie himself would have done,” commented Damien Huang, SVP of Outerwear at Eddie Bauer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52704-eddie-bauer-re-invents-down-outerwear
As the American Massage Therapy Association® (AMTA®) marks its 15th annual National Massage Therapy Awareness Week October 23 – October 29, 2011, more consumers are using massage therapy for pain relief and other health issues. In fact, according to a recent consumer survey commissioned by AMTA, consumers are progressively integrating massage therapy into their regular health maintenance routines.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52739-american-massage-therapy-association-amta-pain-relief-health-benefits
Upsher-Smith Laboratories, Inc. [http://www.upsher-smith.com] today announced plans to launch its new epilepsy-focused educational website, www.Epilog.us, at the American Epilepsy Society (AES) annual meeting, December 3-5, 2011. The new website will be featured at the Upsher-Smith booth (# 102) and marks an important landmark in the Company’s commitment to the epilepsy community.
To view Multimedia News Release go to http://www.multivu.com/mnr/53440-upsher-smith-launches-new-epilepsy-focused-website
Health leaders around the world today will acknowledge an important achievement in the fight against polio as India marks one year since the last recorded case of wild poliovirus in the country.
This success is the result of the Government of India’s hard work and great partnerships with Rotary International, Centers for Disease Control and Prevention, WHO and UNICEF as well as millions of volunteers, health workers and community leaders.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49366-gates-foundation-commends-india-on-one-year-polio-free
