The latest phase of Tourism Australia’s global marketing campaign, There’s nothing like Australia, has been launched today in China – Australia’s fastest growing and most valuable overseas tourism market.
In addition to a new broadcast ad and print executions the campaign boasts a strong digital and social media focus, and will leverage the advocacy of Tourism Australia’s three million Facebook fans. Other elements include a new, interactive tablet app and hub on www.australia.com, to take customers further into the stories played out in the ad and provide more information on the locations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56340-tourism-australia-global-marketing-campaign-there-s-nothing-like-australia
Orexigen® Therapeutics, Inc. (Nasdaq: OREX) today announced that the Light Study, a long-term research study of Contrave® (naltrexone SR/bupropion SR), a new, investigational drug being evaluated for weight loss, has begun enrolling patients at clinical sites throughout the United States. The Light Study is designed to assess the cardiovascular health outcomes of Contrave.
Nearly 93 million Americans are affected by obesity, and that number is predicted to increase to 120 million Americans within the next five years. More than one-third of adults in the United States are affected by obesity. Obesity increases the risk of heart disease, type 2 diabetes, some types of cancer, sleep apnea, and a variety of other conditions. Medical research suggests that losing just five percent of your body weight can significantly improve your health and reduce the risk of complications from type 2 diabetes and heart disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56480-lightstudy
Tomorrow, the U.S. Postal Service will commemorate the Girl Scouts’ 100th anniversary during the world’s largest sing-along to issue the Celebrate Scouting First-Class Mail Forever stamp.
Available nationwide tomorrow, the stamp will be dedicated at the Washington Monument grounds on the National Mall at the Girl Scouts Rock the Mall: 100th Anniversary Sing-Along, where nearly a quarter-million girls will converge during the organization’s centennial anniversary.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55501-u-s-postal-service-girl-scouts-100th-anniversary-scouting-stamp
PetSmart Charities has teamed up with actor Josh Duhamel to launch the “High-Five for Pet Adoption” campaign celebrating the 5 million pets’ lives that have been saved through PetSmart Charities’ Adoption Centers. The campaign aims to increase public awareness about the importance of pet adoption to save millions more pets that still need lifelong, loving homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56322-josh-duhamel-joins-petsmart-charities-to-raise-pet-adoption-awareness
Imagine starting a company from nothing and selling it six years later for over $100 million? Finally, here’s a book about how to prosper in business and life by someone whose only advantage from poverty to success has been to live the three simple steps he teaches. Try them yourself. Find out more here, http://bit.ly/IWxRh6 Non-Fiction
As jcpenney sets its sights on becoming America’s favorite store, the Company has launched jcp cares, a new charitable giving program. Through jcp cares, jcpenney will support a new cause each month by inviting customers to round up their purchases to the nearest whole dollar and donate the difference to the Company’s featured charity partner. jcp cares will kick-off July 1 with jcpenney’s support of the USO (United Service Organizations), a nonprofit, congressionally chartered, private organization dedicated to lifting the spirits of America’s troops and their families. Along with round-up donations raised by customers throughout the month of July, jcpenney will be making a $1 million donation to the USO. jcpenney will also donate $1 – up to $50,000 – to the USO for each customer that checks in to a jcpenney store via foursquare from July 23-31.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57028-jcpenney-launches-charitable-giving-program-jcp-cares
http://www.ArbonneBusinessOpportunity.com
. Discover the Arbonne business opportunity and see how YOU can start
taking control of your financial future, starting today! Arbonne
Business Opportunity was founded in Switzerland,1975, by Petter Mørck,
and a group of leading bio-chemists, biologists and herbalists who
fulfilled his vision and founded the Arbonne Business Opportunity. Arbonne's
skin care products, based on botanical principles, became a reality in
the United States in 1980 and are now shared throughout the world
through Arbonne's network of Independent Consultants. Building on these
same founding principles, Arbonne's product line naturally enhances
your beauty and well-being with products that are pure, safe,
beneficial. The wonderful thing about Arbonne is that it's not just about great products, it's also about great people. The
Arbonne family is made up of more than a million individuals who are
working to make their dreams come true. Through sales incentives and
rewards, travel opportunities, a generous SuccessPlan and great
products, Arbonne offers a unique opportunity that can help make
anyone's vision for the future a reality. Keen to get in on the Arbonne Business Opportunity? Visit: http://www.ArbonneBusinessOpportunity.com to kickstart your Arbonne Business today!
Amway recently launched NUTRILITE® Ultimate Bone Health Solution, a new product containing two different nutritional supplements to help not only build bone, but also preserve and strengthen it. Bone health is a significant concern in the U.S., where it’s estimated that more than 61 million women and men aged 50 and over will be affected by either osteoporosis or low bone mass by 2020.
Amway also introduced the new NUTRILITE Bone Health app with information, tips, and questions to assess osteoporosis risk. NUTRILITE is the world’s No. 1 selling vitamins and dietary supplements brand and is available exclusively from Amway Independent Business Owners.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55816-amway-nutrilite-ultimate-bone-health-solution-reduce-risk-of-osteoporosis
More than half of America’s boomer caregivers, ages 40 to 60, need support and help, according to a new survey conducted by AARP and the Ad Council. The survey coincides with the launch of a new multimedia public service advertising (PSA) campaign created to provide information and support to the more than 42 million unpaid caregivers nationwide, many of whom feel isolated and alone in caring for their loved ones. The new Caregiver Assistance PSAs, created pro bono by ad agency Butler, Shine, Stern & Partners (BSSP), illustrate the physical, emotional and mental strain on caregivers, communicating that there is help and “together we can be stronger.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/57429-caregiver-assistance-aarp-ad-council
It has more than 112 years in tire experience; 86 years of service experience. It has serviced 11,000 makes/models and over 500 million vehicles in the last 86 years. Make no mistake. Firestone is a car company.
That’s the concept of the new Firestone brand campaign Bridgestone Americas (Bridgestone) launched this past weekend during the IZOD IndyCar Series Grand Prix of Baltimore IndyCar race.
The commercials use scene set-ups typical to a new car commercial only to reveal more seasoned makes and models as the stars of the campaign. The campaign, entitled, “Drive a Firestone”, is built on the core idea that while we don’t make cars, Firestone is a car company. That’s because whatever you drive, Firestone tires and the service provided by a Firestone retailer can help make your car run stronger, longer. It becomes a Firestone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57818-bridgestone-americas-make-no-mistake-firestone-is-a-car-company
DonorsChoose.org, the online charity that makes it easy for anyone to help students in need, announced today that Kia Motors America (KMA) has made a $1 million commitment to public schools as part of the citizen philanthropy organization’s first-ever national partnership with an automotive brand. Kia’s donation launches a Double Your Impact campaign with DonorsChoose.org, designed to fund 50 percent of classroom projects near Kia’s network of more than 755 retail showrooms across the country as well as the company’s U.S. headquarters in southern California and assembly plant in southwest Georgia. By matching community donations, KMA will bring more than $2 million of classroom projects to life and the offer is available until all funding is applied to classroom projects.
To view Multimedia News Release, go to http://www.multivu.com/players/English/57176-kia-corporate-social-responsibility/
No other natural catastrophe impacts as many people as flooding, with an estimated 500 million people affected every year. Insured flood losses are also increasing significantly; 1970's annual claims were between USD 1–2 billion, whereas insured flood losses amounted to USD 15 billion in 2011. Recent flood events in Thailand, Australia and the Philippines have shown that floods are now rivalling earthquakes and hurricanes in terms of economic losses.
However, awareness of flood risks and their impact is still relatively low. Swiss Re's publication Flood – an underestimated risk aims to close this knowledge gap.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/swissre/56573/
