Nespresso, the worldwide reference for highest-quality portioned premium coffee, announced today the launch of the second phase of its television advertising campaign “The best café. Yours.” The U.S. and Canada campaign further increases brand awareness among coffee lovers amidst the recent growth of the single serve coffee market. Nespresso has enlisted Oscar-winning actress and coffee lover Penelope Cruz to star in the 30-second television spot as she epitomizes the sophistication, elegance and passion of the brand.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59154-nespresso-what-else-penelope-cruz
Kia Motors America (KMA) today unveiled a significantly redesigned version of its popular Sorento CUV at the Los Angeles International Auto Show. Just three years after U.S. production of the CUV began in West Point, Georgia, the 2014 Sorento comes to market as no mere refresh or facelift, boasting instead an all-new chassis, a new Gasoline Direct Injected (GDI) V6 engine, a substantially redesigned interior and a next-generation infotainment system. Expected to arrive in showrooms during the first quarter of 2013, the redesigned Sorento also adds a top-of-the-line trim level to its lineup – the SX Limited – which delivers an impressive roster of premium features and amenities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59310-kia-motors-america-unveils-new-2014-sorento-cuv-at-laias
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Australian-based audio company RØDE Microphones has announced the iXY, a stereo microphone for iPhone and iPad and iPod touch with 30-pin connector that allows high quality recording at sampling rates up to 24-bit/96kHz, the only microphone on the market to do so. Appearing at the International CES (Consumer Electronics Show) in Las Vegas for the first time, the company has unveiled the innovative device to an expected audience of over 150,000 visitors.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59657-rode-microphones-new-ixy-stereo-mic-for-iphone-ipad
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The 2013 North American International Auto Show in Detroit is where the global automotive community converges every year in January and the future of transportation is revealed. This year over 500 vehicles will be on display from 40 manufacturers, and, including some of the most innovative designs in the world as well as never-before seen debuts.
“The 2013 Detroit auto show could be the most exciting auto show of the year,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book. “Car fans worldwide are eager to catch a good look at the many all-new vehicle debuts in Detroit.”
To view Multimedia News Release, go to http://www.multivu.com/players/English/59635-2013-naias-detroit/
Daimler AG, Ford Motor Company and Nissan Motor Co., Ltd., have signed a unique three-way agreement to accelerate the commercialization of fuel cell electric vehicle (FCEV) technology.
The goal of the collaboration is to jointly develop a common fuel cell electric vehicle system while reducing investment costs associated with the engineering of the technology. Each company will invest equally towards the project. The strategy to maximize design commonality, leverage volume and derive efficiencies through economies of scale will help to launch the world’s first affordable, mass-market FCEVs as early as 2017.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58680-renault-nissan-daimler-ford-partnership
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Maersk Container Industry calls for tougher enforcement of European environmental legislation designed to protect the Earth’s ozone layer and help prevent climate change.
Current EU legislation bans the “import” or “placing on the market” of reefer containers with significant potential to damage the climate and ozone layer. But thousands of such containers nevertheless circulate in Europe’s internal market on virtually the same market conditions as more environmentally friendly reefers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58684-Maersk-urges-EU-climate-ozone-action
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