After a year of friendly feuding during the BC and Goody's Pick A Powder campaign that launched last summer, Trace Adkins and Richard Petty continue their rivalry by releasing 12 new videos on BC Powder's and Goody's Powder's Facebook pages. Fans of Petty and Adkins can see the two men interact in various humorous scenarios.
Later in the year, fans will be able to once again support raising funds for Wounded Warrior Project on behalf of BC and Adkins and Victory Junction Camp on behalf of Goody\\\'s and Petty.
Following their dramatic victory in the 137th Kentucky Derby on Saturday, the connections of Animal Kingdom were presented with The Longines Column-Wheel Chronograph, the official watch of the Kentucky Derby at the event’s exclusive Winners’ Circle Gala.
Owner Barry Irwin, trainer Graham Motion and jockey Johnny Velazquez received the watches from Jennifer Judkins, U.S. Brand President for Longines, the Official Watch and Timekeeper of the Kentucky Derby and Churchill Downs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/longines/49667/
Pat “Deep Dish” Bertoletti claimed victory for the fourth time at the fifth annual La Costeña “Feel the Heat” Jalapeño Eating Championship Challenge. Bertoletti, currently the second world ranked competitive eater in the sanctioned sport of Major League Eating (MLE), ate 275 whole jalapeños in eight minutes. The fifth annual challenge was a highly anticipated rematch between the reigning champ and his fiery arch nemesis: five-foot-tall, 100-pound Sonya “The Black Widow” Thomas. Thomas is the only other competitive eater, besides Bertoletti, who has won La Costeña’s grueling competition.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lacostena/49875/
At the Goody\\\\\\\'s Fast Relief 500 at Martinsville Speedway in Virginia, the friendly rivalry between racing legend and Goody\\\'s spokesman Richard Petty, and country music superstar and BC Powder spokesman Trace Adkins, got serious for two very good causes. Victory Junction, chosen by Petty, and Adkins\\\\\\\' chosen charity, Wounded Warrior Project, each received a donation of $50K from the powder brand they represent. Last year, BC and Goody\\\\\\\'s launched their joint Pick A Powder Campaign (www.pickapowder.com) to see which powder is the fastest at getting rid of pain. While the rivalry led by their respective spokesmen remains neck and neck, today\\\\\\\'s truce resulted in a total donation of $100,000.
Primrose Schools, The Leader in Educational Child Care®, announces the Gumz family of the Primrose School of Bear Creek in Lakewood, Co. as the grand prize winner of the Family Dance-off, a national video contest that encourages families to step up the fight against childhood obesity by dancing for healthy, active lifestyles. In honor of the Gumz family’s victory, Primrose will donate $30,000 to their local Children’s Miracle Network Hospital, The Children’s Hospital, as well as award the family a $5,000 cash prize for their efforts. The Gumz family’s win marks the second time a Colorado family has won the grand prize. Last year, the Lopez family of Colorado Springs won the Family Dance-off and a $30,000 donation to Children’s.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/llbean/49175/
For nearly a week beginning March 11, fans of Goody\'s and BC Powders can help choose a race car paint scheme designed by wounded hero from Wounded Warrior Project, Cory Collins, and Victory Junction camper, Eleanor Bolton, with the assistance of renowned motorsports artist Sam Bass. The designs will be showcased on a race car during pre-race ceremonies on April 3 at the Goody\'s Fast Relief 500 at Martinsville Speedway in Virginia.
As part of the Pick A Powder campaign (www.pickapowder.com), country music superstar Trace Adkins and racing legend Richard Petty have a friendly rivalry to see which pain relief powder -- BC or Goody\'s - is toughest on pain. One thing the stars do agree on is giving back to causes near to their heart - Wounded Warrior Project for Adkins and Victory Junction for Petty. Goody\'s and BC are making both philanthropic organizations a pivotal aspect of the Goody\'s Fast Relief 500.
PickAPowder.com, the friendly rivalry campaign between Trace Adkins and Richard Petty, is giving fans a chance to not only fight tough pain but also help children fighting for their lives and injured service members fighting for our country. Fans of BC and Goody\'s powders will notice new packages on the shelves branded with familiar faces and charity logos.The new packaging showcases the support of two charities personally selected by country music superstar Trace Adkins and racing legend and NASCAR Hall of Famer Richard Petty. With each purchase made between January 1 and March 31 of these specially marked boxes of BC or Goody\'s, fans of Richard Petty and Trace Adkins will be helping to give back to the organization affiliated with each man and each brand. To donate to these causes, visit www.victoryjunction.org or woundedwarriorproject.org.
Sixteen of the country’s most hopeless cooks attempt to transform from kitchen zeros into kitchen heroes as they compete in a grueling culinary boot camp on season two of Food Network’s primetime reality series, Worst Cooks in America. With a season one victory under her belt, Chef Anne Burrell (Secrets of a Restaurant Chef) returns to lead the red team to repeat success, but one obstacle stands in the way: Chef Robert Irvine (Dinner: Impossible) brings his unparalleled expertise in conquering culinary obstacles to the competition as the show’s new co-host determined to overthrow Anne’s reign with a blue team win.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46435-Food-Network-Worst-Cooks-in-America/
It was cards at the ready in Liverpool, as Steven Gerrard and Tim Howard went head to head in the first Merseyside derby of the season. The pair swapped a grass pitch for a cardboard one, in a game that marked the release of the new Topps Match Attax collection.
What should have been a tense affair turned into a stroll in the park for Gerrard’s team, as they cruised to an 8-3 victory.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/toppsfootball/46293/
Victory doesn't always come in the form of a winning on-field goal or a walk-off home run. Sometimes, victory is just as simple as a phone number after a long night out on the town. This October, sportlifestyle brand, PUMA®, salutes these special competitive moments with the launch of The PUMA Social Club LA, the place for the social games we play off the field with friends, when the sun goes down. Open from October 13th through October 28th in West Hollywood, The PUMA Social Club LA pays homage to the After Hours Athlete – those who enjoy the smell of victory and the agony of defeat, all with a drink in hand, wearing their favorite pair of PUMA Clydes. Has competition ever felt this good?
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/puma/46448/
The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
The American leg of the Volkswagen Junior Masters resulted in a fiercely contested victory for the New Jersey based team, PDA Pele. Comprised of under-thirteens from a diverse array of cultural backgrounds, the young team is now busy preparing to represent America in world finals in May.
