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adidas today unveiled the new adipure Trainer in India, the first barefoot training shoe designed specifically for the gym. Promoting pure and natural movement by harnessing the body’s natural mechanics, the adipure Trainer activates and strengthens muscles, builds balance and promotes dexter-ity.
The adiPure Trainer has been developed by combining the benefits of barefoot training with path breaking design innovations to activate and strengthen muscles in the lower body. Unlike regular training footwear, the minimalistic design of the adiPure Trainer allows unrestricted natural motion and builds balance, foot strength and dexterity preventing chances of injury in the long run.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/adidas/52799/
This holiday season, Whole Foods Market along with its shoppers and supplier partners will help end child hunger by donating to Share Our Strength’s No Kid Hungry® Campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/49709-whole-foods-market-raise-awareness-funds-share-our-strengths-no-kid-hungry
In their ongoing commitment to support fearless women, Secret Deodorant has created the Mean Stinks program; a supportive Facebook community that gives young women the courage to stand up to a stinky behavior – bullying. To help this cause, Secret is partnering with relatable role models—Amber Riley, best known as Mercedes on the hit FOX show Glee, and Rachel Simmons, nationally renowned relationship expert—to start a movement of “nice.” Together they are giving young women the strength to face challenges associated with bullying and mean behavior. Secret is also partnering with PACER’s National Bullying Prevention Center by donating a portion of proceeds from select Secret Clinical Strength purchases to it’s prevention efforts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/meanstinks/50863/
Pantene le pone leña al fuego con una emocionante campaña de publicidad en la que figura una de las mujeres más deseadas de Hollywood: la actriz Eva Mendes acaba de ser nombrada la nueva estrella embajadora de Pantene. A partir del mes de julio del 2011, aparecerá en todos los elementos de la campaña de mercadeo integral de la marca, incluyendo los anuncios impresos y de TV, los carteles dentro de las tiendas, anuncios i-Media y la campaña de relaciones públicas de la empresa, apoyando la colección de productos Breakage to Strength (que se especializa en cabello de quebradizo a fuerte).
Para mas, va a http://multivu.prnewswire.com/mnr/pantene/49647/
There’s the easy way, and there’s the Lexus way. A lone crane slowly lifts the front end of a Lexus LS, then a second vehicle is attached using cables and stretch bars, then another and another and finally, a fifth Lexus vehicle is suspended in midair from the crane, using no support other than the strength of the LS. The gravity-defying vehicles aren’t a figment of your imagination or a camera trick. They are part of a new advertising campaign from the automaker, which debuted on Jan. 16.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lexus/48190/
Sixty-six vehicles earn the Insurance Institute for Highway Safety’s TOP SAFETY PICK award for 2011, including 40 cars, 25 SUVs, and a minivan. TOP SAFETY PICK recognizes vehicles that do the best job of protecting people in front, side, rollover, and rear crashes based on good ratings in Institute tests. Winners also must have available electronic stability control, a crash avoidance feature that significantly reduces crash risk. The ratings help consumers pick vehicles that offer a higher level of protection than federal safety standards require.
NASCAR driver Carl Edwards will serve as the face of the Avon’s latest fragrance, Turn 4XT, debuting November 2010. Evoking the casual yet confident attitude the champion driver exudes, Turn 4XT is a masculine scent that embodies the rush that comes with risking it all for the win. When approaching Turn 4, the final curve on the track leading to the finish line, Edwards exudes strength, determination and dedication, three qualities that Avon values highly as a company and for their alliances.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/avon/42978/
This Sunday, October 10, NASCAR driver Carl Edwards and his crew will unveil a special new Aflac Duck Wingman Bead of Courage to show kids with serious illnesses like cancer that they are not alone in their fight against the disease. The new bead is part of the Aflac Duck’s 10th birthday celebration, as the Aflac Duck shares his birthday wish for people across the nation to help give kids facing cancer renewed strength and a reason to smile.
To view Multimedia News Release, go to http://www.multivu.com/players/English/45857-Aflac-Bead-of-Courage/
Faithless -- Feelin Good -- Fiat and Faithless have teamed up again to bring another offering from the Punto Evo Music Rooms pairing. This time 'Feelin Good', a dark, slick, underground club anthem is the offering and it won't disappoint. Watch this space as the Fiat & Faithless collaboration goes from strength to strength. Enjoy.
Kuroi Ryu Ninjutsu and Kurokumo Shinobi Goshido by Sensei Arie Van den Akker from the ZVCNoord Martial Arts School is demonstrating the Ganseki Nage on two oponents. This is very rare footage for the Ninjutsu fans.
Warner Bros. Consumer Products, on behalf of DC Comics, and action sports event producer, ASA Entertainment, announced the dates for the 2010 Supergirl Jam event series today. For the fourth consecutive year, these unique events will feature more than 100 of the world’s top female action sports athletes competing in surfing, skateboarding, snowboarding and inline skating. The Supergirl Jam is the industry’s only large-scale, all-girls action sports competition and is designed to celebrate female strength, independence and empowerment. In 2010, the Supergirl Jam series will kick-off with three events, each highlighting the sport’s most talented female pros as well as up-and-coming amateurs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/supergirljam/42099/