Today, on the International Day for the Elimination of Violence Against Women, actress Megan Fox, the face of Avon Instinct fragrances, supported the Avon Foundation for Women in its launch of #SeeTheSigns, a global social media campaign that will educate the public on recognizing the signs of domestic violence. Part of the Avon Speak Out Against Domestic Violence program, #SeeTheSigns will run throughout the 16 Days of Activism Against Gender Violence, an international human rights-based movement against gender violence and will educate bystanders and victims on the signs of domestic violence and how to safely intervene or seek help.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64490-avon-foundation-seethesigns-global-social-media-campaign-domestic-abuse
With only 12 inches of blank space left on his body, Zombie Boy and Dermablend Professional join forces again to deliver an epic collaboration. Known for “Go Beyond the Cover,” the 2011 YouTube phenomenon that garnered 22 million views, six prestigious awards and a cult following, Zombie Boy and Dermablend are back with yet another shocking reveal! Using 3-D technology, Dermablend gives everyone the chance to get up close and personal with Zombie Boy; you can touch him, you can feel him…don’t worry he won’t bite. The duo offers fans the chance to delve deep into Zombie Boy’s secrets and discover the stories behind each tattoo…bet you can’t guess which tattoo was his first. Throughout your journey, take notice that Dermablend is always close by, for each tattoo you learn about, you also learn the Dermablend products used to cover the dark skeletal ink. Don’t assume it’s just Leg and Body Cover that was used, Cover Creme Foundation makes many appearances. And best of all, users can step into Zombie Boy’s skin to ”zombify” themselves , you may laugh now but if you want to be entered to win a trip to NYC Fashion Week!, then you may want to “zombify” your face sooner rather than later!
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62955-dermablend-professional-and-zombie-boy-nyc-fashion-week-trip-contest
How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week’s edition of Content We Love. Within this collection of content you’ll see strong headlines, compelling multimedia, catchy infographics, interesting news angles and smart storytelling – traits that are the cornerstones of effective press releases.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61570-pr-newswire-content-we-love-feature-q1-2013
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Starting today, your smart phone can make you smarter about your health. Cigna is launching a new mobile app to help customers take better control of their health and health spending.
Throughout 2013 Cigna will release upgraded app capabilities, including accurate pricing and quality information on doctors and hospitals for more than 200 medical procedures according to the real-time status of the customer’s health plan and available health account funds.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59191-cigna-mobile-app/
Hotels.com®, the leading online accommodation reservation website, today launched the “My Free Night” campaign to showcase the flexibility and value of free* nights earned through Welcome Rewards®, the company’s industry-leading loyalty program. Hotels.com will give away 120 free hotel nights throughout the campaign, which encourages travelers to share how they enjoy their free time – whether it be free of obligations or free of cost – through TV creative, viral video and social media.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63049-hotelscom-my-free-night-campaign-free-hotel-stays-120-days-give-away
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
Providing further evidence of economic recovery throughout the nation, an Experian trends analysis of new mortgages and bankcards from Q1 2013 showed a 16 percent year-over-year increase in mortgage origination volume and a 20 percent increase in bankcard limits. Other insights offered by Experian, the leading global information services company, include evidence of a strong rebound in the Midwest as well as unprecedented lows in bankcard delinquencies.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55343-experian-bank-card-and-mortgage-originations-credit-trends-analysis
Chic Outlet Shopping® has worked with internationally known digital influencers from China, Korea, Russia, Brazil, Spain, USA/UK, Italy, France and Germany to offer a multi-lingual festive video under the campaign ‘The Charm of Christmas’. Throughout the year Chic Outlet Shopping® has worked with key bloggers and this is a small way to thank some of them for their collaboration. Chic Outlet Shopping® is committed to supporting new emerging talent alongside well established players in the digital arena.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58668-Charm-of-Christmas-blogger-video
The ninth (2014) China Jiuzhaigou International Ice Fall Tourism Festival recently took place. Throughout the winter, Jiuzhai Valley rolled out various tourism packages and special offers to Jiuzhai Valley’s visitors as well as staged a series of events.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65727-jiuzhai-valley-national-park-international-ice-fall-tourism-festival
Team for Life - Fighting Cancer, Giving Hope
Lazarex Cancer Foundation (www.lazarex.org) is a 501(c)(3) non profit that was founded by Dana Dornsife, who is also President of the organization. She became a cancer advocate when her brother-in-law Mike was diagnosed with pancreatic cancer in 2003 as she searched for options that would buy Mike and his family some additional time. Her dedication enabled Mike to live long enough so that his youngest daughter would have real memories of him, which she could keep throughout her life
With so many grill-worthy summer days around the corner, the National Pork Board (NPB) is encouraging Hispanics as part of its new campaign ¡Prende el Sabor! to turn up the flavor on the grill this summer via a series of video vignettes, which will highlight why pork is the undisputed star at every barbecue in America.
The video series, featuring a fun and spirited grill named “Gloria” the neighbor grill, (@PrendeElSabor) will appear on (@PorkTeInspira) social media channels and website throughout the summer grilling season.
To view the multimedia release go to:
http://www.multivu.com/players/English/7802351-national-pork-board-angelica-vale-grill-season/