The Ad Council is launching its first crowdfunding effort leveraging the Tilt platform to raise the funds necessary to continue its national Bullying Prevention campaign. The program kicks off today and will run through mid-December with a goal of raising $100,000 to fund the production and distribution of new public service ads (PSAs). Promotional partners for the Tilt program include Change.org, Participant Media, Element Associates and PR Newswire.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7357251-ad-council-tilt-be-more-than-a-bystander-bullying-prevention-campaign/
Honest Beauty, a comprehensive new collection of effective, safe and effortlessly modern makeup and skincare created by The Honest Company, introduces its first branding campaign, #LetsBeHonest, with a mission to celebrate the diversity of beauty today and inspire women to show how they use beauty to bring out their best. #LetsBeHonest kicks off online with a short day-in-the-life film that showcases the many real looks of Jessica Alba shot from the unique perspective of her must-have beauty products. The film is an invitation for women everywhere to capture and share their own looks.
“Honest Beauty isn’t about defining beauty for women. Instead, we’re asking women to tell us what makes them feel honestly beautiful. Our hope is that by Jessica revealing looks that are honest to her own life, women will be inspired to use Honest Beauty to create their own,” said The Honest Company CMO, Chris Thorne.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7679551-honest-beauty-letsbehonest/
According to a new survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, one in three millennials (34 percent) ranked saving as their number one goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
For older millennials, those born between the early 1980’s and early 1990’s, saving is crucial as they work towards major milestones in their lives. When asked what they were saving money towards, respondents sought to secure their future by saving for an emergency fund (40 percent), saving for retirement (22 percent) or starting a family (15 percent). They also reported saving for larger purchases like a vacation (36 percent), a new house (27 percent), a car (26 percent), home improvements (20 percent), or a wedding (8 percent). To provide Americans aged 25 to 34 with the tips and tools to take control of their personal finances, AICPA and the Ad Council’s national advertising campaign, Feed the Pig, is continuing to collaborate with new partners to deliver this critical content in a relevant and engaging way.
“Many young adults think saving is impossible,” said Gregory Anton, CPA, CGMA, chair of the AICPA’s National CPA Financial Literacy Commission. “While low salaries and high debt levels can certainly be barriers to saving, the key is to create a budget and stick to it. Establishing a disciplined saving strategy early in life and avoiding missteps will reap substantial long-term dividends.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7790851-ad-council-feed-the-pig/
The Pillsbury® Bake-Off® Contest is back with a new twist and we are calling all home cooks nationwide to fire up their ovens and imagine the possibilities with Pillsbury. In partnership with Food Network and The Pioneer Woman, Ree Drummond, Pillsbury is celebrating family memories made at home, by seeking out your family’s favorite recipes and the inspiration and stories behind them.
As an evolution of the beloved Pillsbury Bake-Off Contest, this year home cooks are asked to share how they use Pillsbury in a family favorite recipe and to also share the story behind their recipe. Do you have a twist on a recipe passed down from a relative? Is there a special family tradition that surrounds the recipe? Judges will consider both the recipe and the story behind the recipe in their judging. Contestants may submit their original recipe using Pillsbury® refrigerated dough along with the inspiration behind it for any of the following categories: Cozy Breakfasts, Appetizers for Any Party, Dinners with Heart, and No-Fuss Desserts at BakeOff.com.
To view the multimedia release go to:
http://www.multivu.com/players/English/8173751-pillsbury-food-network-bake-off-contest/
Volvo Cars’ instrumental role in defining the adventurous Cross Country segment is widely acknowledged. With the imminent reveal of the new V90 Cross Country, the Swedish carmaker is set to cement its leading role as the most capable and comfortable premium all-roader on offer and complete its 90 Series line-up.
“Cross Country has become the true expression of a Volvo car in many peoples’ eyes. It was a winning concept from the start, perfect for the tough climate and road conditions that we experience in Sweden,” said Håkan Samuelsson, President & CEO, Volvo Car Group.
Developed in 1996, the first Cross Country estate combined functional flexibility and rugged capability. Today, 20 years later, the Cross Country segment is a familiar sight across the premium car market, providing a capable, yet comfortable driving experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7919851-volvo-cars-v90-cross-country/
Master Blaster Sachin Tendulkar, India's greatest talent in cricket, sparks a discussion on his retirement in interview session with Aviva India. 'Aviva Sachin Off Guard ' featuring Sachin Tendulkar is a series of interviews which feature Sachin Tendulkar talking about his retirement, family and protection over time.
Off The Grid tells compelling human stories from across the globe, framing them within a bigger picture. It’s about individuals whose lives have been affected by unforeseen events, but who decide to take their destinies into their own hands.
A new episode of Off the Grid – Silent Death on a Syrian Journey – exposes a booming illegal trade in the Middle East: organ trafficking. Producer/Director Mouhssine Ennaimi visits Lebanon where hundreds of thousands of desperately poor Syrians have taken refuge. With little money for food and shelter, Abu Ahmed and Abdallah have sold their kidneys to organ traffickers. One of them was given only a fraction of the sum promised and faces now health complications. The other one is recovering in a filthy room in a dirty slum hoping to be smuggled to Europe by the organ trafficker.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8219151-trt-world-off-the-grid-organ-trafficking/
SuperShuttle celebrates 30 years of service this year and officially kicked off its summer-long 30 year anniversary promotion June 1. Mitch Rouse, the then owner of Yellow Cab, Los Angeles, founded SuperShuttle, the nation’s largest shared-ride airport shuttle service in 1983. Rouse got the idea when his brother-in-law ordered one of his cabs to pick up his family for a ski trip and the family couldn’t fit in a cab with all their equipment and SuperShuttle was born.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62048-supershuttle-celebrates-30-years-largest-shared-ride-shuttle-service
Clayton home building group, a national home builder and Manufactured Housing Institute’s 2017 Manufacturer of the Year, today unveiled its newest home building facility in Athens, Texas designed to transform industry standards with focus on team member experience, sustainability and innovation.
After listening to the needs and wants of Clayton team members through an in-depth survey, the company analyzed how best to support their team members throughout the off-site construction process in their home building facilities. The response was a 160,000-plus square foot facility that has since surpassed those needs, which started with simply making team member jobs easier and more enjoyable.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011657-clayton-home-building-facility-athens-texas/
Winding up the best yoyo tricks of 2017! The skill, the beauty, the creativity and the fun, we saw new amazing tricks pulled off this year, here's some of the best! Did we miss any good tricks? Let us know in the comments!
Today's yoyo tricks are like nothing you've ever seen! Watch pro players from around the world blow your mind!
https://www.youtube.com/watch?v=IxA930kPm38
Come see our Kickstarter page and get better pictures with your camera!https://www.kickstarter.com/projects/647208257/take-your-camera-off-autoA little rap about why you should take your camera off auto to get the best picture!