UGG Australia is excited to launch its first-ever global brand marketing campaign titled “THIS IS UGG.” for the fall 2014 season. The campaign explores the theme that life’s biggest moments are actually the small ones – a place where the brand lives in consumers' lives. Whether personal or intimate, reflective or celebratory, it's often the smaller moments where life's most important interactions and connections occur. As a part of the initiative, UGG for Men will launch a series of three spots throughout the season featuring brand ambassador Tom Brady, with the first spot “Time Out,” launching on September 2, 2014.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7310251-tom-brady-featured-in-ugg-for-men-fall-2014-campaign-this-is-ugg/
The most starred chef in the world often travels to the countryside in search of local produce. But, this time, he is visiting a farm of another kind in the village of Le Brassus, Switzerland for quite another reason: the Manufacture de Haute Horlogerie Blancpain, another quite different realm from gastronomy that also strikes a chord with Joël Robuchon.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64176-blancpain-joel-robuchon-visit
Concord proudly re-launches its signature 1980’s Mariner Collection at Baselworld 2014. This iconic collection has been updated to reflect a modern and beautiful sense of style. Inspired by the chic and sophisticated marina lifestyle, the new Mariner Collection captures the essence of today’s casual yet elegant dress code for both men and women, evoking the spirit of long evenings on deck filled with the taste and smell of the sea.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65027-baselworld-2014-concord-docks-mariner-collection
Wella Professionals collaborated with a team of top creative artists, including Global Creative Directors, Eugene Souleiman (Styling) and Josh Wood (Color), to identify the future of hair, color and style for 2015. Encompassed within the TrendVision platform, each distinct trend celebrates unique pathways to inspire stylists. Offering hairdressers the opportunity to showcase their highest level of creativity and craftsmanship for over 11 years, TrendVision heroes the most skilled hairdressers, allowing them to compete for the chance to interpret Wella trends at International TrendVision, which will take place in Berlin later this year.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7504951-wella-2015-hair-trend-report/
For the third consecutive season, John Frieda® Hair Care worked with lead stylist Odile collaborated with Rodarte creators Laura and Kate Mulleavy to develop a look that complemented the designers’ Fall/Winter 2014 collection—lauded by some critics as the brand’s most successful presentation to date—which was a nod to the carefree hair of the their youth. Because the hair was styled in long, messy waves, Odile utilized John Frieda® Hair Care products that would keep hair healthy while also maintaining texture, understanding that the style could veer to damaged and scraggly without the right stylers. The result: ephemeral and nostalgic creating a beautiful glow.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65957-john-frieda-hair-care-rodarte-fall-winter-2014
JustFab, the worldwide leading fashion subscription e-commerce site and lifestyle fashion brand, today announced its brand partnership with Latin superstar Paulina Rubio. The collection consists of shoes and handbags available exclusively on JustFab.com beginning today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63430-justfab-launches-exclusive-fashion-collection-latin-star-paulina-rubio
