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As part of their ongoing Stop the Texts. Stop the Wrecks. Texting and Driving Prevention campaign, the Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) are partnering with YouTube creator and actress Meg DeAngelis to raise awareness of this dangerous behavior. The collaboration also coincides with the release of new television campaign public service advertisements (PSAs) and the launch of Project Yellow Light, a national video contest and scholarship program that aims to educate young drivers on and generate engagement around this issue.
Meg is joining the effort as part of the Ad Council’s Creators for Good program by distributing new exclusive video content to her almost four million subscribers on YouTube. The video amplifies the campaign message, showing drivers that no matter how “safely” they think they can drive while doing other things, distracted driving is always dangerous. Created as an advice video, Meg runs through “10 Everyday Things You’re Doing Wrong” - from putting in bobby pins to folding your clothes - and ends with a serious message to her fans about the dangers of texting and driving.
“Texting and driving is such a serious issue, so I'm really proud to be a voice of this important campaign,” said DeAngelis. “I want all of my viewers to stay safe, so I hope that together, we can spread the word on the dangers of distracted driving.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7682151-ad-council-project-yellow-light/
Inwi, the ambitious challenger operator in Morocco, has today announced the roll out of Sicap Customer Retention Platform, a flexible, plug and play solution which rewards Inwi subscribers for their mobile, fixed or Internet service loyalty.
The Sicap Customer Retention Platform is powered by the “Loyalty Manager”, a flexible real-time promotions and campaigning enabler.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/sicap/47598/
New York Times subscribers will soon get more personalized, faster self-service through a new customer service system developed and operated by Contact Solutions, a leading provider of cloud-based customer self-service solutions. The new system supports the New York Times Company’s initiatives to continually achieve high levels of customer satisfaction while carefully managing expenses in today’s increasingly competitive media industry.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55736-frost-sullivan-New-York-Times-selects-contact-solutions
To help prevent teen dating abuse throughout the country, Futures Without Violence and the Ad Council today launched a new mobile-first campaign as part of their “That’s Not Cool” public service effort. The national campaign aims to empower teens to set their own boundaries in their relationships when communicating through digital and social media. YouTube Creator Meghan Rienks is joining the effort as part of the Ad Council’s Creators for Good program with new exclusive video content that will be distributed to her more than 1.7 million subscribers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7545451-ad-council-teen-dating-thats-not-cool/
Writer/Director/Raconteur/Podcaster/Sinner (to some) and proud Jersey boy Kevin Smith returns to EPIX, bringing his unusual multi-talents in a one-man show, Kevin Smith Burn in Hell. The original comedy event premieres February 11 on the EPIX premium network. Additionally, EPIX is reaching out to Kevin Smith fans everywhere with an on demand preview beginning February 3, offering subscribers and non-subscribers an early screening of the entire special. The preview can be viewed via participating affiliated television providers’ EPIX On Demand service and EPIX apps on Xbox 360 and Roku. It will also be available for streaming at EpixHD.com and the “TV Everywhere” portals of affiliated providers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52239-epix-hd-kevin-smith-burn-in-hell
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